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    Should You Incorporate Your Business?
    More than likely, at some point you are going to be asking yourself whether or not you should incorporate your business. Many people start out as sole proprietors and then incorporate later. However, there are a variety of pros and cons in deciding to incorporate. Before you take the big step to incorporate, it is important that you fully explore and understand the pros and cons of this decision so you make the best choice for you and your business.There are a variety of great advantages to incorporating, and probably the biggest one is limited liability. As a sole proprietor, anyone who sues your company is essentially suing you as a person, and your personal assets may be at risk. Once you incorporate, you are only liable for the amount that you have actually invested into the company. This is a great way to protect yourself and your assets as well.There are various other advantages of incorporating as well. Once you become a corporation you will be eligible for small business tax deductions. You may also see an increase in business once you incorporate as well. Incorporating also opens the door for the continuance of your company, instead of it ending with you.While there are many great advantages, there are some disadvantages to incorporating as well. One very big disadvantage of incorporating is that it can take a good deal of money to do so. Some people find that the cost is prohibitive and decide to continue on as a sole proprietor. There is also a great deal more paperwork to deal with after you incorporate as well, and this can make things a bit hectic for the small business owner. You will also be required to fill out more tax forms every year and will have to file both for yourself and your business. At times, this can lead to a hike in your accounting fees, since many people need the help of an accountant to deal with business taxes.Although the
    ight next to the teacher’s desk and was not allowed to go to recess or lunch with the other kids. In describing her experiences she says, “Because of how I was treated, I related to other kids who were also seen as needing extra attention from the teacher, whether for behavioral issues or learning challenges . Issues of fairness, respect and inclusion became very important to me as I observed who was singled out and how this caused them to be treated by other members of the class .” After graduation, Dagit tutored people who immigrated from Vietnam after the war. She saw how they struggled to learn the language, culture, and to fit in with other kids.

    She explained that there is a disproportionate number of people with disabilities who are veterans and who are from minority backgrounds for a variety of reasons , and that along with diversity issues amongst people with disabilities who come from different backgrounds, there are diversity issues around different types of disabilities. “Some disabilities are more stigmatized than others,” she noted.

    Her experiences inspired her to become a diversity leader. She traveled to Washington DC and spoke to lawmakers about the importance of passing the ADA and fought against weakening amendments . “During that time I thought about struggles and victories like Brown vs. the Board of Education Just Get To IT - Taglines that Grab Attention
    Why bother with a tagline?Most consultants think it is better for clients to remember their company name rather than some logo or tagline. Although this is ideal, they may not be able to figure out what you do just by the name of your company. My company BizMechanix does give a hint of what we do but it is not specific enough for someone to get it when they see the name for the first time. Most consultants use their own name in the title of their company. I like this idea as it gives a professional feel but it absolutely does not let anyone know what you do. If you add a tagline to your name, then the chances of being better recognized are greater.In industry there are several taglines that you can instantly recognize and attach to a company name. “Just do it”, “innovation defined”, etc.When you are defining your tagline think about the services you offer and brainstorm some taglines that will work for you. Elizabeth Kearney and Associates has the tagline “The Experts Alliance” which shows that she has people she works with that are experts in their fields. It takes her organization from one level of expertise to a level that offers expertise that messes with the company core competency.Producing a tagline is not a one hour process. It takes time to define and come up with the right combination of words. However, it is well worth the effort. The tagline can be used to enhance all of your marketing materials, your branding, and your value proposition.Here are four steps on how you can create a tagline for your consulting practice.Step one: Make a list of one word descriptors for the benefits or solutions you provide. Use the list you created earlier to help you create the list.Step two: Create another list of words based on your value proposition.Step three: Brainstorm phrases using the word lists.Step four: Test each phra

    Some people work at their jobs because they have to make a living, and they get to express themselves after work. Some people have careers that they love, and have a hard time not taking home their work with them when they go home. And then there are successful people in the diversity field. They have a passion for diversity and they live their work. Whether or not they take their work home with them, their work is always driven by the values they live every day, and their lives are driven by the values they promote at work.

    When organizations began to embrace diversity in the 1980s, many of them thought that diversity training was the answer. They thought that if every employee attended a diversity training class, biases, complaints and lawsuits would disappear and everyone would work together in harmony forever. There were two kinds of people engaged in diversity training, education and organizational development. There were those who thought of it as program or a trend. These people read a few books, took a train-the-trainer class or bought one in the mail and called themselves experts. The second group knew that it was a process, not a one day program and that in order to create change they needed to live it, learn it and continually develop their passion for it. They were cognizant of the need to integrate diversity into the business strategy of any organization and the rest of their lives. They also knew there were no quick fixes—that it took patience, and time—but change was possible.

    The first group lost interest and went on to something else but people in the second group are still here helping to create change They’re working to create inclusive environments where all people can do their best work and have their individual skills and talents, recognized, appreciated and utilized.

    I wanted to know more about this passion for diversity and where it came from. What drives some individuals to maintain their personal mission, vision and values despite resistance, challenges and nay sayers. I interviewed four people whose passion for diversity is so great it’s like a magnetic force that continues to get stronger and attract everything in its path. These four people are Terry Howard, Director of Diversity for Texas Instruments; Michele Atlas from Workforce Diversity Network; Deb Dagit, Executive Diversity Director at Merck; and, Edgar Quiroz, Director of Strategic Initiatives and Innovation at Kaiser Permanente.

    I asked all of them, Why did you get involved in diversity? Here are their stories:

    Terry Howard, Director of Diversity at Texas Instruments, has a long-standing and personal connection with diversity. “As an African-American male, I’ve been involved in and experienced diversity my entire life. From a career standpoint, I actually got involved in this work by ‘default.’ During the mid 1980s, I managed a group charged with delivering employment and EEO service for AT&T. Our client base was very diverse and that itself heightened my interest in this work. The challenge of fostering awareness of that growing diversity and leveraging it was most intriguing to me. In 1986, I read the Hudson Institute report Workforce 2000. This ignited me and I knew I wanted to help break new ground.”

    Terry’s passion and his involvement in diversity continue to grow. He now supports 15 diversity affinity groups at Texas Instruments, as well as the many business level diversity committees and their annual diversity conferences. “In between, I write a monthly internal diversity column and issue periodic diversity tips on the full range of diversity topics, and I speak on diversity and inclusion at meetings and retreats internally and externally .” Recently he founded the Diversity Connection Symposium for Texas Diversity Professionals, a group consisting of representatives from Shell Oil, Price Waterhouse, First American, Intel, Intuit, JC Penny, Delotte and others and delivered talks in France and China. He takes his passion for diversity and inclusion to the community, having participated in a community march against hate. “One of the things I’m most proud of is my role in the successful integration of religion and faith in the workplace amid lots of skepticism.” He said that people were still talking about the standing room only session “When Traditional Religion Meets Sexual Orientation”. When asked what drives him his reply was, “My passion is driven by my curiosity about the far-reaching implications of diversity and getting organizations to see that connection. It never stops.”

    Deb Dagit, Executive Director of Diversity for Merck, told me that she had lived months at a time from when she was 11 to 16 in the Shriners Hospital to receive treatment for a bone condition that resulted in fractures and bone deformities. She was there with other children who had bone and burn disabilities from all over the world. “I became close to kids from all over the world who were also living in the hospital for months at a time, cut off from families and "normal" life . I learned what we had in common was more significant than what was different, regardless of our cultural differences."

    During the time she spent in public school she was separated from the rest of her class as schools were not required to integrate children with disabilities and therefore there were many restrictions on how she was allowed to attend. She had to sit right next to the teacher’s desk and was not allowed to go to recess or lunch with the other kids. In describing her experiences she says, “Because of how I was treated, I related to other kids who were also seen as needing extra attention from the teacher, whether for behavioral issues or learning challenges . Issues of fairness, respect and inclusion became very important to me as I observed who was singled out and how this caused them to be treated by other members of the class .” After graduation, Dagit tutored people who immigrated from Vietnam after the war. She saw how they struggled to learn the language, culture, and to fit in with other kids.

    She explained that there is a disproportionate number of people with disabilities who are veterans and who are from minority backgrounds for a variety of reasons , and that along with diversity issues amongst people with disabilities who come from different backgrounds, there are diversity issues around different types of disabilities. “Some disabilities are more stigmatized than others,” she noted.

    Her experiences inspired her to become a diversity leader. She traveled to Washington DC and spoke to lawmakers about the importance of passing the ADA and fought against weakening amendments . “During that time I thought about struggles and victories like Brown vs. the Board of Education The Chinese Denim Market
    Under the MFA quota system, each supplier country poised to its limits on the volume of textiles and clothing that may be imported from each individual nation with which it trades. From about 60 different countries, U.S. quotas comprised of 2,400 products. It was anticipated that the removal of these quotas will mainly be advantageous to Chinese (and to a smaller amount to Indian) producers, who are capable to challenge their international competition due to its combination of an undervalued currency, low wages, and outright labor domination. In an incongruous twist, the majority of developing countries, who insisted on the phase-out of the MFA as resources to raise their exports of textiles and clothing to well-off countries, insisted on an extension of quotas or some other system that can assure them any share of prosperous country markets provided the projection of China's awesome supremacy. China, with the help of some other large developing countries, chucked these demands made by Turkey, and a bloc of African, Asian, Latin American and Caribbean Basin countries.The profit of China is not only on its benefits in wages. It also profits from a large trained and dynamic workforce, propinquity to inexpensive quality resources, and encouraging government policies, such as subsidized lines of credit and exchange rate manipulation. These aspects, jointly in low wages, will create China, the most chosen supplier for many retailers, particularly after 2008, when the likelihood the United States to impose safeguards on Chinese products is removed.It is likely to make a sense of the consequence the end of all WTO textile and apparel quotas by analyzing what happened when quotas on some products, covering dressing gowns and luggage were zeroed in 2002 as part of the quota system phase-out. This change gave a 53 percent decrement in the average price per square meter that China rategy of any organization and the rest of their lives. They also knew there were no quick fixes—that it took patience, and time—but change was possible.

    The first group lost interest and went on to something else but people in the second group are still here helping to create change They’re working to create inclusive environments where all people can do their best work and have their individual skills and talents, recognized, appreciated and utilized.

    I wanted to know more about this passion for diversity and where it came from. What drives some individuals to maintain their personal mission, vision and values despite resistance, challenges and nay sayers. I interviewed four people whose passion for diversity is so great it’s like a magnetic force that continues to get stronger and attract everything in its path. These four people are Terry Howard, Director of Diversity for Texas Instruments; Michele Atlas from Workforce Diversity Network; Deb Dagit, Executive Diversity Director at Merck; and, Edgar Quiroz, Director of Strategic Initiatives and Innovation at Kaiser Permanente.

    I asked all of them, Why did you get involved in diversity? Here are their stories:

    Terry Howard, Director of Diversity at Texas Instruments, has a long-standing and personal connection with diversity. “As an African-American male, I’ve been involved in and experienced diversity my entire life. From a career standpoint, I actually got involved in this work by ‘default.’ During the mid 1980s, I managed a group charged with delivering employment and EEO service for AT&T. Our client base was very diverse and that itself heightened my interest in this work. The challenge of fostering awareness of that growing diversity and leveraging it was most intriguing to me. In 1986, I read the Hudson Institute report Workforce 2000. This ignited me and I knew I wanted to help break new ground.”

    Terry’s passion and his involvement in diversity continue to grow. He now supports 15 diversity affinity groups at Texas Instruments, as well as the many business level diversity committees and their annual diversity conferences. “In between, I write a monthly internal diversity column and issue periodic diversity tips on the full range of diversity topics, and I speak on diversity and inclusion at meetings and retreats internally and externally .” Recently he founded the Diversity Connection Symposium for Texas Diversity Professionals, a group consisting of representatives from Shell Oil, Price Waterhouse, First American, Intel, Intuit, JC Penny, Delotte and others and delivered talks in France and China. He takes his passion for diversity and inclusion to the community, having participated in a community march against hate. “One of the things I’m most proud of is my role in the successful integration of religion and faith in the workplace amid lots of skepticism.” He said that people were still talking about the standing room only session “When Traditional Religion Meets Sexual Orientation”. When asked what drives him his reply was, “My passion is driven by my curiosity about the far-reaching implications of diversity and getting organizations to see that connection. It never stops.”

    Deb Dagit, Executive Director of Diversity for Merck, told me that she had lived months at a time from when she was 11 to 16 in the Shriners Hospital to receive treatment for a bone condition that resulted in fractures and bone deformities. She was there with other children who had bone and burn disabilities from all over the world. “I became close to kids from all over the world who were also living in the hospital for months at a time, cut off from families and "normal" life . I learned what we had in common was more significant than what was different, regardless of our cultural differences."

    During the time she spent in public school she was separated from the rest of her class as schools were not required to integrate children with disabilities and therefore there were many restrictions on how she was allowed to attend. She had to sit right next to the teacher’s desk and was not allowed to go to recess or lunch with the other kids. In describing her experiences she says, “Because of how I was treated, I related to other kids who were also seen as needing extra attention from the teacher, whether for behavioral issues or learning challenges . Issues of fairness, respect and inclusion became very important to me as I observed who was singled out and how this caused them to be treated by other members of the class .” After graduation, Dagit tutored people who immigrated from Vietnam after the war. She saw how they struggled to learn the language, culture, and to fit in with other kids.

    She explained that there is a disproportionate number of people with disabilities who are veterans and who are from minority backgrounds for a variety of reasons , and that along with diversity issues amongst people with disabilities who come from different backgrounds, there are diversity issues around different types of disabilities. “Some disabilities are more stigmatized than others,” she noted.

    Her experiences inspired her to become a diversity leader. She traveled to Washington DC and spoke to lawmakers about the importance of passing the ADA and fought against weakening amendments . “During that time I thought about struggles and victories like Brown vs. the Board of Education The Benefits of Scenario Based Training
    The world that people live and work in is complex. The behaviours and skills required to solve a simple problem are always multi-dimensional. And yet much, or indeed most, training developed and executed in corporate training programmes are linear in nature. This mismatch between the real world and the training world makes it a certainty that organisations are wasting their training dollar.Even at the simplest level of required knowledge acquisition the old fashioned “chalk and talk”, where a trainer interacts with the audience in one direction with a frightening array of slides, the content of which is the same as the words spoken, is useless.Adults learn nothing at all when subjected to this kind of training.They may be stimulated by the presentation, engaged by the graphics and motivated by the speaker, but the chance of them remembering what is being taught is very slight.So what should be included in a training programme for adults?The elements of a training programme that help adults to learn include:Being engaged in the development of the training programmeRepetition to aid processing short term memory into long term memoryMaking connections between the learning and items already in long term memory to aid processing items being learnt from short term memory into long term memoryMaking training immediately of use to get high levels of acceptanceMaking training experiential, allowing for periods of reflectionMany models exist which help articulate how humans learn. Kolb described, with Fry a model where humans go through a four step process of learning:Concrete experienceObservation and reflectionFormation of abstract conceptsTesting in new situationsThey further went on to describe Kolb’s four learning styles.< been involved in and experienced diversity my entire life. From a career standpoint, I actually got involved in this work by ‘default.’ During the mid 1980s, I managed a group charged with delivering employment and EEO service for AT&T. Our client base was very diverse and that itself heightened my interest in this work. The challenge of fostering awareness of that growing diversity and leveraging it was most intriguing to me. In 1986, I read the Hudson Institute report Workforce 2000. This ignited me and I knew I wanted to help break new ground.”

    Terry’s passion and his involvement in diversity continue to grow. He now supports 15 diversity affinity groups at Texas Instruments, as well as the many business level diversity committees and their annual diversity conferences. “In between, I write a monthly internal diversity column and issue periodic diversity tips on the full range of diversity topics, and I speak on diversity and inclusion at meetings and retreats internally and externally .” Recently he founded the Diversity Connection Symposium for Texas Diversity Professionals, a group consisting of representatives from Shell Oil, Price Waterhouse, First American, Intel, Intuit, JC Penny, Delotte and others and delivered talks in France and China. He takes his passion for diversity and inclusion to the community, having participated in a community march against hate. “One of the things I’m most proud of is my role in the successful integration of religion and faith in the workplace amid lots of skepticism.” He said that people were still talking about the standing room only session “When Traditional Religion Meets Sexual Orientation”. When asked what drives him his reply was, “My passion is driven by my curiosity about the far-reaching implications of diversity and getting organizations to see that connection. It never stops.”

    Deb Dagit, Executive Director of Diversity for Merck, told me that she had lived months at a time from when she was 11 to 16 in the Shriners Hospital to receive treatment for a bone condition that resulted in fractures and bone deformities. She was there with other children who had bone and burn disabilities from all over the world. “I became close to kids from all over the world who were also living in the hospital for months at a time, cut off from families and "normal" life . I learned what we had in common was more significant than what was different, regardless of our cultural differences."

    During the time she spent in public school she was separated from the rest of her class as schools were not required to integrate children with disabilities and therefore there were many restrictions on how she was allowed to attend. She had to sit right next to the teacher’s desk and was not allowed to go to recess or lunch with the other kids. In describing her experiences she says, “Because of how I was treated, I related to other kids who were also seen as needing extra attention from the teacher, whether for behavioral issues or learning challenges . Issues of fairness, respect and inclusion became very important to me as I observed who was singled out and how this caused them to be treated by other members of the class .” After graduation, Dagit tutored people who immigrated from Vietnam after the war. She saw how they struggled to learn the language, culture, and to fit in with other kids.

    She explained that there is a disproportionate number of people with disabilities who are veterans and who are from minority backgrounds for a variety of reasons , and that along with diversity issues amongst people with disabilities who come from different backgrounds, there are diversity issues around different types of disabilities. “Some disabilities are more stigmatized than others,” she noted.

    Her experiences inspired her to become a diversity leader. She traveled to Washington DC and spoke to lawmakers about the importance of passing the ADA and fought against weakening amendments . “During that time I thought about struggles and victories like Brown vs. the Board of Education What It Takes To Start And Run A Home Based Business Online
    People start a start a home based business online but 95% don't brake even and 3% of them brake even and the other 2% actually make a few bucks.Why are the numbers spread apart so far. There are several reasons. It could be the company that you are with. It could be your online marketing skills. But what it really boils done to is you. Are you discipline enough to do the daily duties of running a home based business? Have you written down some goals that you want to reach with your home based business?In the mid 19 hundreds a study was done on a graduating college class to find out how many of them had written goals out. They found only 3% of them actually had written down their goals. The interesting part of the study was done 20 years later. They found the same people in that study and found out that the 3% that had written out their goals where better off socially, mentally, and they where worth more financially than the 97% of the class put together. That is clear proof that goal setting could be the different in having a successful home based business.So to start and run a home based business online begins with goal writing. Then write down clear steps to follow, to reach those goals. Read them every day. This will help you stay on track and you will not give up so easy.Visualize where and how you want to live in 1, 5, 10, years from now. Role play this in your mind and put some feelings into this also. By doing this on a daily basis it will feed your desire to have a successful online home based business. You will notice that it is easier to be persistent on a daily daises.Go out and find a goal setting formula and start today on that road to success with your home based businommunity march against hate. “One of the things I’m most proud of is my role in the successful integration of religion and faith in the workplace amid lots of skepticism.” He said that people were still talking about the standing room only session “When Traditional Religion Meets Sexual Orientation”. When asked what drives him his reply was, “My passion is driven by my curiosity about the far-reaching implications of diversity and getting organizations to see that connection. It never stops.”

    Deb Dagit, Executive Director of Diversity for Merck, told me that she had lived months at a time from when she was 11 to 16 in the Shriners Hospital to receive treatment for a bone condition that resulted in fractures and bone deformities. She was there with other children who had bone and burn disabilities from all over the world. “I became close to kids from all over the world who were also living in the hospital for months at a time, cut off from families and "normal" life . I learned what we had in common was more significant than what was different, regardless of our cultural differences."

    During the time she spent in public school she was separated from the rest of her class as schools were not required to integrate children with disabilities and therefore there were many restrictions on how she was allowed to attend. She had to sit right next to the teacher’s desk and was not allowed to go to recess or lunch with the other kids. In describing her experiences she says, “Because of how I was treated, I related to other kids who were also seen as needing extra attention from the teacher, whether for behavioral issues or learning challenges . Issues of fairness, respect and inclusion became very important to me as I observed who was singled out and how this caused them to be treated by other members of the class .” After graduation, Dagit tutored people who immigrated from Vietnam after the war. She saw how they struggled to learn the language, culture, and to fit in with other kids.

    She explained that there is a disproportionate number of people with disabilities who are veterans and who are from minority backgrounds for a variety of reasons , and that along with diversity issues amongst people with disabilities who come from different backgrounds, there are diversity issues around different types of disabilities. “Some disabilities are more stigmatized than others,” she noted.

    Her experiences inspired her to become a diversity leader. She traveled to Washington DC and spoke to lawmakers about the importance of passing the ADA and fought against weakening amendments . “During that time I thought about struggles and victories like Brown vs. the Board of Education Promotional Incentives
    Companies thrive on promotion. Most companies have their people on staff whose soul purpose is to crate promotions and promotional rewards.These promotional rewards are similar to customer incentives in that they are trying to sell products to both new and loyal customer. But unlike some incentive programs which can sometimes take weeks, months, and in some cases even years to implement promotional incentives are designed to give a product an immediate boost in sales.Grocery stores are probably the best example of an ongoing promotional incentive program. On Saturday’s they open their doors to food distributors who haul in tables, chairs, and boxes of toothpicks. These food hawkers set up mini stations in the middle of the aisle ways, and beam proudly as they hand out free samples of food.The same grocery stores will set up points of purchase displays in the middle of the store promoting some item or other. They pin nutritional fact sheets to the displays and tuck little pamphlets containing recipes that use the promoted item. Theses little recipes always have the words, free, please take one, blazed across their gleaming covers.The Sunday papers are full of coupons offering special buy one get one free deals that expire weeks later.Hair products, shampoos and conditioners, like to offer free samples. They normally fasten tiny little bottles of a new product to the larger bottles of the tried and true product.You normally don’t see a happy go lucky person standing in the middle of the local electronics store, offering little pieces of keyboards to customers to sample before you decide to buy the computer. Nor do you normally buy a package of blank CD’s and find a minuscule I-pod taped to the wrappers. Some promotions simply don’t work with some items. The electronic field likes to run their promotions in the form of rebates. When dealing with ight next to the teacher’s desk and was not allowed to go to recess or lunch with the other kids. In describing her experiences she says, “Because of how I was treated, I related to other kids who were also seen as needing extra attention from the teacher, whether for behavioral issues or learning challenges . Issues of fairness, respect and inclusion became very important to me as I observed who was singled out and how this caused them to be treated by other members of the class .” After graduation, Dagit tutored people who immigrated from Vietnam after the war. She saw how they struggled to learn the language, culture, and to fit in with other kids.

    She explained that there is a disproportionate number of people with disabilities who are veterans and who are from minority backgrounds for a variety of reasons , and that along with diversity issues amongst people with disabilities who come from different backgrounds, there are diversity issues around different types of disabilities. “Some disabilities are more stigmatized than others,” she noted.

    Her experiences inspired her to become a diversity leader. She traveled to Washington DC and spoke to lawmakers about the importance of passing the ADA and fought against weakening amendments . “During that time I thought about struggles and victories like Brown vs. the Board of Education and the Voting Rights Act, and the importance of civil rights for all people. This experience also caused her to realize the importance of 'reasonable accommodation' for all employees as a foundation for what are now called 'work environment' initiatives."

    “In my first corporate job out of college I was told very matter of factly that I would never get beyond an 8 or 9 dollar and hour entry level job. After about 5-6 years I began to realize that they were serious about this low ceiling, so l left the corporate world for four years and I worked in the non-profit sector primarily on disability issues . As comfortable and engaging as it was to be with my "tribe," I knew that to effect real systemic changes more broadly. it needed to be from the inside out, companies nee d to see diversity and inclusion as important to the success of their business and consistent with the workplace ethics and corporate social responsibility values the espouse. When I re-entered the private sector it was as an executive with senior level responsibility and salary.

    Deb says her passion for diversity only continues to grow. She was a founding member of the Conference Board Workforce Council on Diversity 13 years ago . “I have never been around anything else that keeps me stimulated 24 hours a day. I rarely read anything that is not in the field. I have a global vision and I want to help create the kind of world that does not just tolerate differences, but one where people are truly respectful and inclusive of other s, the kind of world that is healthy for our children.”

    Edgar Quiroz is the Director of Workforce Diversity at Kaiser Permanente's National Diversity Department. He told me, “I really never sought to get involved with diversity work, diversity work got involved with me.” He grew up in San Francisco in a diverse neighborhood with African-Americans, Asians, Caucasians and Latinos like himself. While attending high school in the 1970s he was active in community student leadership. “I organized youth in under served communities city wide to help them with jobs, careers, and educational enhancement. Not one of my past job descriptions ever included diversity as a duty, but I always managed to weave diversity work into my functions. As a boy, my father and I walked the picket lines with Cesar Chavez in support of the UFW.” He began working at SF General Hospital as a youth outreach worker. “I worked with young people who were homeless, drug and alcohol addicted, prostitutes, battered and abused.

    Today Edgar says he is privileged to be the Director of Workforce Diversity for Kaiser Permanente where he has worked for 20 years. During this time he was a founding board member and past president of the Kaiser Permanente Latino Association. “I chose Kaiser Permanente because their social mission on community wellnes, diversity and cultural competency are aligned with my own. My primary three areas of involvement are: 1) Enhance the diversity, cultural competence, skill and performance of our workforce; 2) Provide culturally competent medical care and culturally appropriate service to improve the health and satisfaction of our increasing diversity membership; 3) Grow our membership through effective market segmentation approaches that target specific populations which are the fastest growing segments of our society".

    Diversity impacts his personal life every day. His family is bi-racial, and it is important to him that they all know, embrace and celebrate both his Latino culture and the African-American culture. “My passion for diversity has increased to a point that far exceeded any of my expectations. It’s only gotten better and I maintain my lifetime relationships with mentors and colleagues. I love my work, and there is a lot more work to do. As a country we have to pay more attention to populations that have been ignored so more people have access to quality health care. I remain optimistic and hopeful. I am inspired by all others who are also working for change.”

    Michelle Atlas began her career in Vocational Rehabilitation in Rochester, New York over 13 years ago. Seven years ago, she was hired by the Rochester Business Alliance to create a new program to provide employment services to people with disabilities. After the first year, she was asked to represent the Rochester Business Alliance at the Workforce Diversity Network, an organization whose mission is to create a nationwide learning network to support organizations in learning more about the benefits of diversity in the workplace, and is expanding to other areas in the USA “I didn’t know a lot about other areas of diversity beyond disability, but as I began to learn about all the other dimensions, diversity and inclusion became so important to me and I kept learning and expanding my knowledge base about every component.” As a representative, Michele got to meet diversity leadership in various kinds of organizations. She learned more about diversity initiatives and issues that organizations were dealing with. “I felt a very strong affinity for this work. I went from being a representative to the Diversity Workforce Network to serving on the board and becoming a part time staff member; working with the Executive director, and coordinating membership and organizing our national conference. I love the spirit of the other people who do this kind of work. My passion comes from being a part of

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