time.

Over time when folks became more literate, so the demand for books began to grow. As literacy evolved among the masses, the design of books had to take on a whole new approach. Book designers now had to compete and start to concentrate on a more important feature than simple page protection. It was time to design books to sell.

If you look at the book designs of today, they are nothing

Ok, so anyone can write a book, but just how many folks can write a ‘good’ book or a ‘great’ book is questionable. Since the introduction of the word processor, writing has never been easier and more trouble free. Many budding authors load a program such as MS Word and furiously start typing away until the virtual ink tells them it’s time to stop. There, all done, 1 completed book. Hmm! Well it’s not really that simple or the world would have more writers than readers and that would be bad news for anyone entering into the world of the novelist, the biographer, or the dramatist. Writing, along with book design is a lot more than the mere publication of words onto paper.

Imagine how a picture can look okay outside of its frame yet spectacular once enclosed inside it. Good book design is to a book what a frame is to a picture and this can have huge impact on the whether the book gets picked up and read or not. There are many great books that just sit on a dusty shelf going quite unnoticed for no other reason than the poor book design. Good book design is nothing short or an art form and is therefore an integral part of the book, and not simply an addition to it.

There’s nothing new about book design and it’s probably been going on for as long as the written word became popular. Back in the early days, the book design simply concentrated on protecting the pages by using strong papers which were then sandwiched between hard protective covers. There are still so many antique books around these days which show the designs were really well thought out as they have faired well against the rigors of time.

Over time when folks became more literate, so the demand for books began to grow. As literacy evolved among the masses, the design of books had to take on a whole new approach. Book designers now had to compete and start to concentrate on a more important feature than simple page protection. It was time to design books to sell.

If you look at the book designs of today, they are nothing

really that simple or the world would have more writers than readers and that would be bad news for anyone entering into the world of the novelist, the biographer, or the dramatist. Writing, along with book design is a lot more than the mere publication of words onto paper.

Imagine how a picture can look okay outside of its frame yet spectacular once enclosed inside it. Good book design is to a book what a frame is to a picture and this can have huge impact on the whether the book gets picked up and read or not. There are many great books that just sit on a dusty shelf going quite unnoticed for no other reason than the poor book design. Good book design is nothing short or an art form and is therefore an integral part of the book, and not simply an addition to it.

There’s nothing new about book design and it’s probably been going on for as long as the written word became popular. Back in the early days, the book design simply concentrated on protecting the pages by using strong papers which were then sandwiched between hard protective covers. There are still so many antique books around these days which show the designs were really well thought out as they have faired well against the rigors of time.

Over time when folks became more literate, so the demand for books began to grow. As literacy evolved among the masses, the design of books had to take on a whole new approach. Book designers now had to compete and start to concentrate on a more important feature than simple page protection. It was time to design books to sell.

If you look at the book designs of today, they are nothing

what a frame is to a picture and this can have huge impact on the whether the book gets picked up and read or not. There are many great books that just sit on a dusty shelf going quite unnoticed for no other reason than the poor book design. Good book design is nothing short or an art form and is therefore an integral part of the book, and not simply an addition to it.

There’s nothing new about book design and it’s probably been going on for as long as the written word became popular. Back in the early days, the book design simply concentrated on protecting the pages by using strong papers which were then sandwiched between hard protective covers. There are still so many antique books around these days which show the designs were really well thought out as they have faired well against the rigors of time.

Over time when folks became more literate, so the demand for books began to grow. As literacy evolved among the masses, the design of books had to take on a whole new approach. Book designers now had to compete and start to concentrate on a more important feature than simple page protection. It was time to design books to sell.

If you look at the book designs of today, they are nothing

design and it’s probably been going on for as long as the written word became popular. Back in the early days, the book design simply concentrated on protecting the pages by using strong papers which were then sandwiched between hard protective covers. There are still so many antique books around these days which show the designs were really well thought out as they have faired well against the rigors of time.

Over time when folks became more literate, so the demand for books began to grow. As literacy evolved among the masses, the design of books had to take on a whole new approach. Book designers now had to compete and start to concentrate on a more important feature than simple page protection. It was time to design books to sell.

If you look at the book designs of today, they are nothing

time.

Over time when folks became more literate, so the demand for books began to grow. As literacy evolved among the masses, the design of books had to take on a whole new approach. Book designers now had to compete and start to concentrate on a more important feature than simple page protection. It was time to design books to sell.

If you look at the book designs of today, they are nothing less than commercial packaging for a product. Don’t get me wrong, book design is important because many of us not only read out books but have them on display too, which means they have to be pleasing covers. Good book designs sell books period. When browsing around a book store, the publishers are all too aware that you never get a second chance to make that first impression and with so many books on display, you need to stand out.

Clever book design also caters for the potential of a diverse readership and so a single book may have different covers which may target for say cultural sensibilities, the religious consumer, and perhaps translated versions of the book in question. To summarize, good book design of the 21st century is like any other commodity in that it needs to be promoted in a competitive way and to broad readership.

So as you can see, book design is more than just the format and layout of a page. It’s the cover, the size, the thickness, the paper, the feel and the understanding of the targeted readership, and, not forgetting that all important ingredient, the written word.