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Atricle Dump - Start Your E-Zine Right - 5 Questions to Ask Yourself before You Begin
If you're reading this, chances are there is one thing for sure: you have an interest in becoming a home based business entrepreneur. Maybe you're adventurous and are sick of the rat race that you're living and want to live the experience of owning your own business. Or perhaps, you eventually want to become self employed so you have more time and freedom. Whatever the reason, there's one main goal that always seems to be the do-or-die ingredient of a successful home business: to succeed and profit as a home based business entrepreneur and live the life of your dreams.Here are five tips that will help you in that quest:1) Pick your business venture carefully and research what type of compensation plan the business opportunity is offering. Whatever
5.Who will be in charge of your mailing list?
Although it is possible to manage an ezine mailing list yourself through your existing email program, I highly recommend you don’t attempt it.
You may be able to handle it in the beginning, when you only have a handful of subscribers, but as your list grows so does the issue of time. That’s not to mention keeping track of new subscriptions and unsubscribe requests (which need to be handled immediately). But, if you’re up for the challenge and this ezine is the only thing you have commanding your time and attention, by all means go for it.
However, if you’re like most of us and the thought of adding another stress to your life makes you cringe, don’t chuck the idea of publishing your ezine based on time constraints. There are other options.
An option used by most ezine publishers is an autoresponder. An autoresponder automatically sends prewritten email responses to visitors to your website who request information. This is true of unsubscribe cases as well. This takes the time and hassle out of keeping track of it all.
Now that
Rob hangs around when others are talking, always lingers a little after meetings, and just starts talking when people are working. His game is to get people talking whether they want to talk or not.Once people are talking, he jumps in or says something like, 'I could not help hearing what you were talking about.' Of course, he could help it. He made a point to hear. Nonetheless, he now expresses his opinion. Whatever the topic, he has an opinion.His opinion is that things are a mess. He thinks things should be handled better. In fact, the company is going to the dogs. Why? Everyone - except him - is incompetent and does not know what he/she is doing. Adding, 'I have said this before but….' is a master touch.Here is the key to the technique.
Before you write your first word there are some decisions you need to make. Ask yourself these 5 questions:
1.What is the topic of your ezine?
This may seem like a silly question if you are far enough along in the process that you know you want to publish an ezine, but you would be surprised how many ezines are out there that seem to have no solid topic. They seem to be there for the sole purpose of taking up space in their subscriber’s email inbox, of which there are few.
Don’t let this happen to you. It takes far too much work to publish an ezine to not have a specific topic of interest to the masses. And, yes, no matter what topic you decide to dedicate your ezine to, there are potentially hundreds or thousands of readers waiting to subscribe, if your topic is specific enough to capture their interest.
So, decide on a topic that is specific enough to generate interest but broad enough to allow you to fill unlimited issues with valuable information.
2.What is the purpose of your ezine?
Although this may seem like the same question you just asked yourself, it isn’t. Here I want you to take a look at what you hope to get out of publishing your ezine.
Perhaps your intention in publishing an ezine is to create strong customer relationships. Maybe it’s to position yourself as an industry expert or an authority on a certain subject.
Or, maybe it’s simply that you want to provide yourself with an income through affiliation programs.
Whatever your purpose, make sure you have a clear idea of it in mind. I would suggest you even go as far as to write it down and keep it posted close to your desk so you can see it on a daily basis. This will help keep you motivated to keep on cranking out the issues, even when you are sick to death of doing so. Because, as I mention below, your subscribers count on consistently receiving your newsletters, full of new and exciting information.
3.Where will you get your articles?
There are many options for filling each issue of your ezine with valuable information.
If you are a writer you probably plan to write all, or at least some, of the articles yourself. But if you aren’t there are some other options to consider.
Hiring a copywriter to write articles for your ezine is a very common and professional avenue to take. This takes most of the burden of filling each issue with quality articles off of you as well as the stress.
Another option is scouring free article content sites. This is very time consuming and depending on what sites you are perusing the article quality can be very poor to mediocre. Make sure if you go this route you thoroughly read each article and make certain it will reflect well upon you and your business when it’s published in your ezine.
I recently read a website that suggested subscribing to ezines and newsletters in a like category to the one you will publish and making a list of contributing authors to later contact for content in your own ezine. This, although seemingly time consuming, is a good suggestion if the articles were of top quality and you don’t mind either paying for them or at least providing a link and byline for the author.
4.How often can you realistically publish your ezine?
I subscribe to many ezines and their publication frequency varies from several a day to a few a year. There is no publication frequency that is set in stone. However I do have some tips from my own experience as a subscriber.
Beware of publishing too often. I no longer subscribe to the ezines that flooded my inbox several times each day. Here’s why: No matter how much you may like someone or something, too much of a good thing is bad. Look at it as you would a phone call from your best friend. While you may look forward to chatting with him or her several times a week or maybe even daily, you would probably become annoyed if she consistently called numerous times each and every day. Pretty soon you’d stop answering the phone. So, avoid this. Don’t publish too often.
Beware of not publishing often enough. I subscribe to a couple ezines that claim to be “occasional”. While this doesn’t create a problem with my inbox it holds with the old adage: out of sight, out of mind. The purpose of most ezines is to keep your business in the sight and minds of potential and current clients.
Aside from that, I have several favorite ezines that arrive in my inbox either daily, weekly, or biweekly. These are never a bother and they stay in the forefront of my mind as I am reminded just often enough that they are there, supplying me with the valuable information I seek. These are the ezines I appreciate, the ones I’ll keep.
5.Who will be in charge of your mailing list?
Although it is possible to manage an ezine mailing list yourself through your existing email program, I highly recommend you don’t attempt it.
You may be able to handle it in the beginning, when you only have a handful of subscribers, but as your list grows so does the issue of time. That’s not to mention keeping track of new subscriptions and unsubscribe requests (which need to be handled immediately). But, if you’re up for the challenge and this ezine is the only thing you have commanding your time and attention, by all means go for it.
However, if you’re like most of us and the thought of adding another stress to your life makes you cringe, don’t chuck the idea of publishing your ezine based on time constraints. There are other options.
An option used by most ezine publishers is an autoresponder. An autoresponder automatically sends prewritten email responses to visitors to your website who request information. This is true of unsubscribe cases as well. This takes the time and hassle out of keeping track of it all.
Now that y
Motivational humorous speakers can help to motivate meeting attendees at your next event. Motivation has been defined as the deployment of physical, mental and emotional energy toward a specific task or goal. In pure psychological terms motivation is often referred to initiation, intensity and persistence of a specific behavior and by employing a motivational humorous speaker you can tap into true motivation. Motivation can be a temporal and dynamic state that should not be confused with emotion or personality. A motivational humorous speaker can help point out that motivation is having the desire and willingness to do something. A motivated person can be reaching for a long-term goal such as becoming a professional athlete or a more short-term goal like learn
Perhaps your intention in publishing an ezine is to create strong customer relationships. Maybe it’s to position yourself as an industry expert or an authority on a certain subject.
Or, maybe it’s simply that you want to provide yourself with an income through affiliation programs.
Whatever your purpose, make sure you have a clear idea of it in mind. I would suggest you even go as far as to write it down and keep it posted close to your desk so you can see it on a daily basis. This will help keep you motivated to keep on cranking out the issues, even when you are sick to death of doing so. Because, as I mention below, your subscribers count on consistently receiving your newsletters, full of new and exciting information.
3.Where will you get your articles?
There are many options for filling each issue of your ezine with valuable information.
If you are a writer you probably plan to write all, or at least some, of the articles yourself. But if you aren’t there are some other options to consider.
Hiring a copywriter to write articles for your ezine is a very common and professional avenue to take. This takes most of the burden of filling each issue with quality articles off of you as well as the stress.
Another option is scouring free article content sites. This is very time consuming and depending on what sites you are perusing the article quality can be very poor to mediocre. Make sure if you go this route you thoroughly read each article and make certain it will reflect well upon you and your business when it’s published in your ezine.
I recently read a website that suggested subscribing to ezines and newsletters in a like category to the one you will publish and making a list of contributing authors to later contact for content in your own ezine. This, although seemingly time consuming, is a good suggestion if the articles were of top quality and you don’t mind either paying for them or at least providing a link and byline for the author.
4.How often can you realistically publish your ezine?
I subscribe to many ezines and their publication frequency varies from several a day to a few a year. There is no publication frequency that is set in stone. However I do have some tips from my own experience as a subscriber.
Beware of publishing too often. I no longer subscribe to the ezines that flooded my inbox several times each day. Here’s why: No matter how much you may like someone or something, too much of a good thing is bad. Look at it as you would a phone call from your best friend. While you may look forward to chatting with him or her several times a week or maybe even daily, you would probably become annoyed if she consistently called numerous times each and every day. Pretty soon you’d stop answering the phone. So, avoid this. Don’t publish too often.
Beware of not publishing often enough. I subscribe to a couple ezines that claim to be “occasional”. While this doesn’t create a problem with my inbox it holds with the old adage: out of sight, out of mind. The purpose of most ezines is to keep your business in the sight and minds of potential and current clients.
Aside from that, I have several favorite ezines that arrive in my inbox either daily, weekly, or biweekly. These are never a bother and they stay in the forefront of my mind as I am reminded just often enough that they are there, supplying me with the valuable information I seek. These are the ezines I appreciate, the ones I’ll keep.
5.Who will be in charge of your mailing list?
Although it is possible to manage an ezine mailing list yourself through your existing email program, I highly recommend you don’t attempt it.
You may be able to handle it in the beginning, when you only have a handful of subscribers, but as your list grows so does the issue of time. That’s not to mention keeping track of new subscriptions and unsubscribe requests (which need to be handled immediately). But, if you’re up for the challenge and this ezine is the only thing you have commanding your time and attention, by all means go for it.
However, if you’re like most of us and the thought of adding another stress to your life makes you cringe, don’t chuck the idea of publishing your ezine based on time constraints. There are other options.
An option used by most ezine publishers is an autoresponder. An autoresponder automatically sends prewritten email responses to visitors to your website who request information. This is true of unsubscribe cases as well. This takes the time and hassle out of keeping track of it all.
Now that
The only thing that does not change in this world is change. The business world is no exception. At Wall Street, stocks and bonds rise and fall due to hostile takeovers. Multi-billion dollar mergers are a daily thing. Executive decisions are made with the goal of saving a corporation's bottom line, not jobs. In the blink of an eye, seemingly unlimited amounts of money can be zapped from Wall Street to Main Street. In today's every-changing business world, people and corporations trade information at lightning-fast speed. What better way to reflect such exciting, dramatic, and no-nonsense times than through the office furniture? Contemporary bar stools can be as sleek as an iron-clad contract, or as enticing as a job offer.Furniture in the Offing
Another option is scouring free article content sites. This is very time consuming and depending on what sites you are perusing the article quality can be very poor to mediocre. Make sure if you go this route you thoroughly read each article and make certain it will reflect well upon you and your business when it’s published in your ezine.
I recently read a website that suggested subscribing to ezines and newsletters in a like category to the one you will publish and making a list of contributing authors to later contact for content in your own ezine. This, although seemingly time consuming, is a good suggestion if the articles were of top quality and you don’t mind either paying for them or at least providing a link and byline for the author.
4.How often can you realistically publish your ezine?
I subscribe to many ezines and their publication frequency varies from several a day to a few a year. There is no publication frequency that is set in stone. However I do have some tips from my own experience as a subscriber.
Beware of publishing too often. I no longer subscribe to the ezines that flooded my inbox several times each day. Here’s why: No matter how much you may like someone or something, too much of a good thing is bad. Look at it as you would a phone call from your best friend. While you may look forward to chatting with him or her several times a week or maybe even daily, you would probably become annoyed if she consistently called numerous times each and every day. Pretty soon you’d stop answering the phone. So, avoid this. Don’t publish too often.
Beware of not publishing often enough. I subscribe to a couple ezines that claim to be “occasional”. While this doesn’t create a problem with my inbox it holds with the old adage: out of sight, out of mind. The purpose of most ezines is to keep your business in the sight and minds of potential and current clients.
Aside from that, I have several favorite ezines that arrive in my inbox either daily, weekly, or biweekly. These are never a bother and they stay in the forefront of my mind as I am reminded just often enough that they are there, supplying me with the valuable information I seek. These are the ezines I appreciate, the ones I’ll keep.
5.Who will be in charge of your mailing list?
Although it is possible to manage an ezine mailing list yourself through your existing email program, I highly recommend you don’t attempt it.
You may be able to handle it in the beginning, when you only have a handful of subscribers, but as your list grows so does the issue of time. That’s not to mention keeping track of new subscriptions and unsubscribe requests (which need to be handled immediately). But, if you’re up for the challenge and this ezine is the only thing you have commanding your time and attention, by all means go for it.
However, if you’re like most of us and the thought of adding another stress to your life makes you cringe, don’t chuck the idea of publishing your ezine based on time constraints. There are other options.
An option used by most ezine publishers is an autoresponder. An autoresponder automatically sends prewritten email responses to visitors to your website who request information. This is true of unsubscribe cases as well. This takes the time and hassle out of keeping track of it all.
Now that
When you decide if your employer is a good fit, you may want to look deeper than the company name, you may want to "investigate the boss!"The importance of a good fit in your career is an understatement. As you put your career in the hands of your employer, you must know what you are stepping into before you begin. In this series of articles we will explore some of these issues:1. Should you put your career in anyone's hands but your own? 2. Is it better to be a big fish in a little pond or a little fish in a big pond? 3. Private company or public company? 4. Corporate Executive or Entrepreneur?The culture of an organization is many times created from the top down. For you to decide if a position is a good fit, it's imp
Beware of publishing too often. I no longer subscribe to the ezines that flooded my inbox several times each day. Here’s why: No matter how much you may like someone or something, too much of a good thing is bad. Look at it as you would a phone call from your best friend. While you may look forward to chatting with him or her several times a week or maybe even daily, you would probably become annoyed if she consistently called numerous times each and every day. Pretty soon you’d stop answering the phone. So, avoid this. Don’t publish too often.
Beware of not publishing often enough. I subscribe to a couple ezines that claim to be “occasional”. While this doesn’t create a problem with my inbox it holds with the old adage: out of sight, out of mind. The purpose of most ezines is to keep your business in the sight and minds of potential and current clients.
Aside from that, I have several favorite ezines that arrive in my inbox either daily, weekly, or biweekly. These are never a bother and they stay in the forefront of my mind as I am reminded just often enough that they are there, supplying me with the valuable information I seek. These are the ezines I appreciate, the ones I’ll keep.
5.Who will be in charge of your mailing list?
Although it is possible to manage an ezine mailing list yourself through your existing email program, I highly recommend you don’t attempt it.
You may be able to handle it in the beginning, when you only have a handful of subscribers, but as your list grows so does the issue of time. That’s not to mention keeping track of new subscriptions and unsubscribe requests (which need to be handled immediately). But, if you’re up for the challenge and this ezine is the only thing you have commanding your time and attention, by all means go for it.
However, if you’re like most of us and the thought of adding another stress to your life makes you cringe, don’t chuck the idea of publishing your ezine based on time constraints. There are other options.
An option used by most ezine publishers is an autoresponder. An autoresponder automatically sends prewritten email responses to visitors to your website who request information. This is true of unsubscribe cases as well. This takes the time and hassle out of keeping track of it all.
Now that
Are you inadvertently driving your customers crazy with your company policies? Not sure?Well, imagine that a customer who's been with your company for a while with no complaints finally has a reason to contact customer service because of what appears to be a billing error. She assumes the error will be corrected quickly and she'll go on her way.Instead, your customer service rep recites a convoluted procedure she'll need to go through to rectify the issue, much to the customer's astonishment. The representative explains by saying, "I'm sorry, but that's our policy and we have to follow it."That procedure might be driven by an arcane control issue in your company -- or perhaps by a legitimate business requirement. But the customer doesn't un
5.Who will be in charge of your mailing list?
Although it is possible to manage an ezine mailing list yourself through your existing email program, I highly recommend you don’t attempt it.
You may be able to handle it in the beginning, when you only have a handful of subscribers, but as your list grows so does the issue of time. That’s not to mention keeping track of new subscriptions and unsubscribe requests (which need to be handled immediately). But, if you’re up for the challenge and this ezine is the only thing you have commanding your time and attention, by all means go for it.
However, if you’re like most of us and the thought of adding another stress to your life makes you cringe, don’t chuck the idea of publishing your ezine based on time constraints. There are other options.
An option used by most ezine publishers is an autoresponder. An autoresponder automatically sends prewritten email responses to visitors to your website who request information. This is true of unsubscribe cases as well. This takes the time and hassle out of keeping track of it all.
Now that you’ve answered these 5 questions you’re ready to get down to the nitty gritty business of putting it all together. So come up with a snappy title and you’ll be well on your way.
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