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Atricle Dump - The Truth About Performance Reviews
Franchise Opportunity - Questions To Ask The Franchisor - #34
Finding The Right FranchiseWhether it’s hamburgers, pizza, telecom, coffee, Internet, muffler parts, or seniors’ services, there are Franchise opportunities available to evaluate. There are great Franchise systems, good Franchise systems, and bad Franchise systems. The challenge is to ask the right questions to find the right system that will fit your goals and dreams. The key is to ask the questions – and listen closely to the responses. Only then can you determine if the Franchise opportunity is the right fit for you. So whether it’s food services like burgers or coffee, professional services like telecom or IT, or manual services like cleaning or oil changes, ask the questions and record the answers.Who are The Competitors?The Franchisor should have a good understanding about the competition, and how much market share the
oing to finally confess how I feel about the whole process.
Finding The Right FranchiseWhether it’s hamburgers, pizza, telecom, coffee, Internet, muffler parts, or seniors’ services, there are Franchise opportunities available to evaluate. There are great Franchise systems, good Franchise systems, and bad Franchise systems. The challenge is to ask the right questions to find the right system that will fit your goals and dreams. The key is to ask the questions – and listen closely to the responses. Only then can you determine if the Franchise opportunity is the right fit for you. So whether it’s food services like burgers or coffee, professional services like telecom or IT, or manual services like cleaning or oil changes, ask the questions and record the answers.Who are The Competitors?The Franchisor should have a good understanding about the competition, and how much market share the
I HATE Perfor
Branding Using Joint Ventures
A long time ago I heard the story about a man whose daughter told him there were ripe apples on the tree in their yard. He went out with an axe and a bucket, picked the five apples that were ripe and put them in the bucket. Then he chopped down the tree, laden with green apples. He couldn’t wait for them to ripen. We need to continually brand ourselves so that when prospective customers “ripen”, you’re their natural choice – top of mind. We want to position ourselves in their mind by creating a category and then owning it.We know that advertising works very much better when you’re well branded. You get a much better ROI for marketing and advertising when people recognize you. How do you know how well you’re branded? I look at my site on Alexa.com, I Google Robin J. Elliott and DollarMakers and I see how many times the phone rings. But the
Now that it is January, many of you are putting together, or have just finished putting together your annual Performance Appraisals for your staff. Feedback on performance is certainly one of the most critical aspects of personnel development and one that deserves to be taken very seriously. But after 25 years of managing people I am going to finally confess how I feel about the whole process.
A long time ago I heard the story about a man whose daughter told him there were ripe apples on the tree in their yard. He went out with an axe and a bucket, picked the five apples that were ripe and put them in the bucket. Then he chopped down the tree, laden with green apples. He couldn’t wait for them to ripen. We need to continually brand ourselves so that when prospective customers “ripen”, you’re their natural choice – top of mind. We want to position ourselves in their mind by creating a category and then owning it.We know that advertising works very much better when you’re well branded. You get a much better ROI for marketing and advertising when people recognize you. How do you know how well you’re branded? I look at my site on Alexa.com, I Google Robin J. Elliott and DollarMakers and I see how many times the phone rings. But the
I HATE Perform
Use It or Lose It: Guidelines for Proper Trademark Use
Once obtained, trademark rights can last indefinitely. However, in order to protect and maintain these rights, a trademark owner must properly use their mark. It is important to remember that trademark rights are based on use. Thus, failure to use a mark properly or to prevent others from misusing or infringing a mark can result in an owner’s loss of trademark rights. The following guidelines for proper trademark use apply to advertising, correspondence, promotional material, displays, labels, packaging, signs, web sites, and any other media that uses, discusses, or describes the mark.A. Use Proper Trademark GrammarThe most important rule of grammar regarding proper trademark use is that a trademark should be used as an adjective, not a noun or verb. Using the mark as an adjective helps distinguish the mark from the generic term it
ing together your annual Performance Appraisals for your staff. Feedback on performance is certainly one of the most critical aspects of personnel development and one that deserves to be taken very seriously. But after 25 years of managing people I am going to finally confess how I feel about the whole process.
Once obtained, trademark rights can last indefinitely. However, in order to protect and maintain these rights, a trademark owner must properly use their mark. It is important to remember that trademark rights are based on use. Thus, failure to use a mark properly or to prevent others from misusing or infringing a mark can result in an owner’s loss of trademark rights. The following guidelines for proper trademark use apply to advertising, correspondence, promotional material, displays, labels, packaging, signs, web sites, and any other media that uses, discusses, or describes the mark.A. Use Proper Trademark GrammarThe most important rule of grammar regarding proper trademark use is that a trademark should be used as an adjective, not a noun or verb. Using the mark as an adjective helps distinguish the mark from the generic term it
I HATE Perfor
Top Five Home Businesses
1. Affiliate programs. In an affiliate program, you mostly act as a middleman between your partner company and the buying public. You will be promoting the goods and services that your partner merchant company sells, and in return you will receive a percentage of the sales you generate. Alternatively, you can also advertise your partner merchant’s site, and will be paid according to the number of people who you can redirect.2. Paid Surveys. All companies who wish to stay competitive have to conduct market research. The internet allows these companies to conduct these surveys at a reduced cost. If you fit the demographic profile that is required for a particular survey, you may choose to participate and be compensated accordingly. While most paid surveys do not pay much, participating in a bunch of them is a good way to make some extra mon
nce is certainly one of the most critical aspects of personnel development and one that deserves to be taken very seriously. But after 25 years of managing people I am going to finally confess how I feel about the whole process.
1. Affiliate programs. In an affiliate program, you mostly act as a middleman between your partner company and the buying public. You will be promoting the goods and services that your partner merchant company sells, and in return you will receive a percentage of the sales you generate. Alternatively, you can also advertise your partner merchant’s site, and will be paid according to the number of people who you can redirect.2. Paid Surveys. All companies who wish to stay competitive have to conduct market research. The internet allows these companies to conduct these surveys at a reduced cost. If you fit the demographic profile that is required for a particular survey, you may choose to participate and be compensated accordingly. While most paid surveys do not pay much, participating in a bunch of them is a good way to make some extra mon
I HATE Perfor
Planning For Growth
Are you planning your business or are you planning your growth?If you are like many high-performing business people, you have an annual ritual to set your plans for the coming twelve months. Some people do it in December, others at weird, miscellaneous times of the year, but most -- me included -- tend to do it the beginning part of the New Year.It doesn’t matter exactly when you do this, but it is important you do it sometime soon. It has been said all the way back to the time of the ancients: goals and written plans for their attainment are the surest way to speed up your accomplishments. So skipping this step is not an option!As you buckle down to this critical task, consider: are you planning for business as usual or are you planning for wonderful, extraordinary, growth? Many people feel kind of beaten down
at deserves to be taken very seriously. But after 25 years of managing people I am going to finally confess how I feel about the whole process.
Are you planning your business or are you planning your growth?If you are like many high-performing business people, you have an annual ritual to set your plans for the coming twelve months. Some people do it in December, others at weird, miscellaneous times of the year, but most -- me included -- tend to do it the beginning part of the New Year.It doesn’t matter exactly when you do this, but it is important you do it sometime soon. It has been said all the way back to the time of the ancients: goals and written plans for their attainment are the surest way to speed up your accomplishments. So skipping this step is not an option!As you buckle down to this critical task, consider: are you planning for business as usual or are you planning for wonderful, extraordinary, growth? Many people feel kind of beaten down
I HATE Perfor
Beige Book Discrepancies
First I would like to say that I am pro-Federal Reserve, yet I also study a lot and follow many industries and have found fault with some of their beige book reports from what I have observed in the market place. Here is a 2003 observation on the discrepancies I noticed. I wish to comment on some of the data collection, which went into the South East Fed Beige book;http://www.bizjournals.com/nashville/stories/2003/09/01/daily16.html?f=et69I do not feel that the data collected is absolute or correct and it does not paint a total picture of rural areas in AL, GA, SC and labor issues in FL. I think that perhaps the FED, could do well by having a Mini-FED system for non-DMA. MSA areas run semi-independently and reporting to a division underneath the nearest Fed Bank. Otherwise you end up with cities, which are left out and rural specia
oing to finally confess how I feel about the whole process.
First I would like to say that I am pro-Federal Reserve, yet I also study a lot and follow many industries and have found fault with some of their beige book reports from what I have observed in the market place. Here is a 2003 observation on the discrepancies I noticed. I wish to comment on some of the data collection, which went into the South East Fed Beige book;http://www.bizjournals.com/nashville/stories/2003/09/01/daily16.html?f=et69I do not feel that the data collected is absolute or correct and it does not paint a total picture of rural areas in AL, GA, SC and labor issues in FL. I think that perhaps the FED, could do well by having a Mini-FED system for non-DMA. MSA areas run semi-independently and reporting to a division underneath the nearest Fed Bank. Otherwise you end up with cities, which are left out and rural specia
I HATE Performance Appraisals. I hate giving them. I hate receiving them.
Whew! I feel better getting that off my chest.
Some of you may feel that there is an incongruity between my statement that feedback is critical in development and my disdain for Performance Appraisals. You would be correct in that feeling if there were an
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