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  • Atricle Dump - Webmercial Marketing - Quick, Easy and the Cheap

    Customer Service for Pool Cleaners Discussed
    Customer Service for pool companies is very important indeed and since it is a service business that ought to be obvious to those who are engaged in the cleaning of pools at residences. Yet often we find the service of many pool cleaners to be less than professional as they go about their business, change their route schedules and barge into backyards on incorrect days unannounced or worse at 6:00 in the morning on a non-work day?Most pool cleaners with any longevity indeed are professional enough and yet it seems finding a good one is not so easy. This is why those who specialize in customer service will always have the largest routes, most number of pools and be in business for the longest time periods.It is truly amazing how many service companies forget they are in the service business and instead concentrate only on their work quality rather than the customer service part. Indeed, people expect to have a very good job done when they are paying for services.But part of a service businesses also giving good service and giving
    icts pass on all kinds of internet goodies on a daily basis. (Most likely, they do this when they are supposed to be working. Myspacers are notorious for using their space during work hours and typically consider social media incredibly addictive…) Every video on YouTube or Google has the option of emailing it to a friend. Internet users are becoming accustomed to viewing media – not just text – online. And when they like it, they share it.

    Why make a slideshow webmercia

    Using Outlook to Count Responses
    Here's a productivity tip that will save you a lot of time and trouble if you need to collate responses from staff for any reason, especially if you work for an organisation with a lot of staff.Case Study: I worked for a financial institution with 3,000 plus employees and had to identify how many employees needed compulsory training in certain legislation so that we could plan and resource the training.I emailed everyone within the centre with a request that if they had not completed the training within the last three months, they were to reply to my email without changing the subject line. They were to reply by a certain deadline ... any queries were to be sent via a new email addressed to me and I explained why.I created a folder called 'Legislation Training' and used Rules Wizard to divert any email received with the subject line: 'Legislation Training Requirement' into the folder. Every time a new email arrived it automatically went into the folder and Outlook incremented and displayed the number of unopened emails in the fol
    In the strange world of social media, a lot of free widgets (i.e. tools) are available to its inhabitants, with very little technical knowledge needed. Some widgets are good solely for their intended purposes - such as sharing a picture, sentiment, or another form of entertainment. Other widgets have a large amount of value for small businesses, if they know how to use them properly. (I call them off-label here since they can be used for unintended, not-yet-prohibited purposes...) Photo slideshow widgets are in this category - they add high value to a shoestring marketing budget when they're exploited a little for business purposes. If a marketer knows how to use them, they can create free webmercials, business presentations, and mini-clips that add rich media to any user experience.

    So, what is a slideshow widget?

    First of all, a web widget is simply any kind of web application that you can add to your own webpage, community profile, or any other website that allows html codes. If you've ever been to a social website like Myspace, you've probably seen a lot of cool gadgets and tools on people's profiles. Surveys, pictures, and videos that users like are usually embedded in the page. These widgets are free and easily used as a viral tool for the companies that create them - users pass on the videos or photo collections they like to other people they're connected to via a simple link or a few lines of html that they cut paste.

    A slideshow widget is a collection of photographs that move frame-by-frame to the next image. Users can add captions, music, and in some cases, video and user-created sound clips.

    Why are slideshow widgets good for marketers? Viral webmercials!

    First of all, any widget that gives viewers or users the capability to pass their creation on is a good thing for marketers, period. Users pass on what they like – and they’re used to it. Myspace addicts pass on all kinds of internet goodies on a daily basis. (Most likely, they do this when they are supposed to be working. Myspacers are notorious for using their space during work hours and typically consider social media incredibly addictive…) Every video on YouTube or Google has the option of emailing it to a friend. Internet users are becoming accustomed to viewing media – not just text – online. And when they like it, they share it.

    Why make a slideshow webmercial

    Parking Business and Charity Fundraising
    In the parking business we are all aware of the need to fill up as many parking stalls as possible for the maximum price point. There are many ways to do this. One of the most inexpensive ways is through free publicity. A car wash fundraiser on or in your garage during a slow time of the week may just be that opportunity.If Sunday is your facility's slowest day, a car wash for a church or youth group might be an idea. The radio station will play the spots five times a day for a week. Free airtime and all you have to do is be a Good Samaritan. If Saturday is a slow day, you can have a local high school group hold a fundraiser. High school bands often have annual budgets in excess of $40,000. They usually have 100+ kids in the band and that means 1.5 parents per kid, who are all your potential customers. Sound good so far? It gets better. Sometimes for a big event you can get the radio station to do an on-site remote and give away T-Shirts and prizes, thus promoting themselves on your parking lot.Great for you-the more people w
    ) Photo slideshow widgets are in this category - they add high value to a shoestring marketing budget when they're exploited a little for business purposes. If a marketer knows how to use them, they can create free webmercials, business presentations, and mini-clips that add rich media to any user experience.

    So, what is a slideshow widget?

    First of all, a web widget is simply any kind of web application that you can add to your own webpage, community profile, or any other website that allows html codes. If you've ever been to a social website like Myspace, you've probably seen a lot of cool gadgets and tools on people's profiles. Surveys, pictures, and videos that users like are usually embedded in the page. These widgets are free and easily used as a viral tool for the companies that create them - users pass on the videos or photo collections they like to other people they're connected to via a simple link or a few lines of html that they cut paste.

    A slideshow widget is a collection of photographs that move frame-by-frame to the next image. Users can add captions, music, and in some cases, video and user-created sound clips.

    Why are slideshow widgets good for marketers? Viral webmercials!

    First of all, any widget that gives viewers or users the capability to pass their creation on is a good thing for marketers, period. Users pass on what they like – and they’re used to it. Myspace addicts pass on all kinds of internet goodies on a daily basis. (Most likely, they do this when they are supposed to be working. Myspacers are notorious for using their space during work hours and typically consider social media incredibly addictive…) Every video on YouTube or Google has the option of emailing it to a friend. Internet users are becoming accustomed to viewing media – not just text – online. And when they like it, they share it.

    Why make a slideshow webmercia

    There is Nothing Simple about Customer Service
    Many companies think that Customer Service is simple and indeed it could be argued that good service is simple from the customer's perspective. But a proper customer service strategy is hardly simple. You must take stock of your entire organization and find out all the points where your company interacts with your customers. Where you interact with your vendors and how you can improve all this interaction.Making it easier for customers to do business with you is a key, but so is making it pleasurable. This is why often business are advised to get smart about their customer service and hire a professional. Someone who can literally come in and audit all your customer contact points and see where you need improving. And it is much more than simply asking your customers and doing surveys.Doing surveys of course is important but what you do with that information after you collect it is indeed paramount. Simply collecting information and sitting on it makes no sense. You see there really is nothing simple about customer service. If you wish
    r any other website that allows html codes. If you've ever been to a social website like Myspace, you've probably seen a lot of cool gadgets and tools on people's profiles. Surveys, pictures, and videos that users like are usually embedded in the page. These widgets are free and easily used as a viral tool for the companies that create them - users pass on the videos or photo collections they like to other people they're connected to via a simple link or a few lines of html that they cut paste.

    A slideshow widget is a collection of photographs that move frame-by-frame to the next image. Users can add captions, music, and in some cases, video and user-created sound clips.

    Why are slideshow widgets good for marketers? Viral webmercials!

    First of all, any widget that gives viewers or users the capability to pass their creation on is a good thing for marketers, period. Users pass on what they like – and they’re used to it. Myspace addicts pass on all kinds of internet goodies on a daily basis. (Most likely, they do this when they are supposed to be working. Myspacers are notorious for using their space during work hours and typically consider social media incredibly addictive…) Every video on YouTube or Google has the option of emailing it to a friend. Internet users are becoming accustomed to viewing media – not just text – online. And when they like it, they share it.

    Why make a slideshow webmercia

    Strategic Moves In The Branding Gamble!
    The so called ‘globalisation’ has cluttered the world markets with so many products and services that nearly 90% of the marketing managers in competing companies do pretty much the same to sustain in the market. There is not much difference in the way P&G operates as compared to how Unilever gets its products to the market. Coke and Pepsi’s operations nearly reflect each other and all that these two compete is on ‘who spends more on advertising this year’! If one disagrees with this argument by saying “we provide better quality products/services”, then don’t forget that this is precisely where your competitors put their efforts as well. Southwest Airlines, the revolutionary domestic American low-cost no-frill airline, most of the time does exactly what its competitors do. Well, the only difference is that Southwest Airlines serves meals in the airport during waits and not on the plane. This in no way means that Southwest Airlines is performing better than its competitors. If you are doing well what you are supposed to be doing, then that is not diff
    they cut paste.

    A slideshow widget is a collection of photographs that move frame-by-frame to the next image. Users can add captions, music, and in some cases, video and user-created sound clips.

    Why are slideshow widgets good for marketers? Viral webmercials!

    First of all, any widget that gives viewers or users the capability to pass their creation on is a good thing for marketers, period. Users pass on what they like – and they’re used to it. Myspace addicts pass on all kinds of internet goodies on a daily basis. (Most likely, they do this when they are supposed to be working. Myspacers are notorious for using their space during work hours and typically consider social media incredibly addictive…) Every video on YouTube or Google has the option of emailing it to a friend. Internet users are becoming accustomed to viewing media – not just text – online. And when they like it, they share it.

    Why make a slideshow webmercia

    Tax Advantages of a Home Business
    Why is it a good idea to start a home business? Taxes. There are a lot of tax deductions that help lower your tax bracket. Working from home is a great way to make money, save money and keep your money.1. If you have to order every month in order to receive your check then the products are deductible. 2. Start up costs, like memberships are deductible. 3. Utility costs are deductible. Keep in mind only a percentage is deductible. (ex. electricity, phone and cell phone, internet service, water, sewer and garbage, rent/mortgage and house repair. Only deduct how much you use for business purposes. 4. Office supplies. (ex. Pens and paper, computer, printer, adding machine, enrolling forms, chairs, desk and etc) 5. Advertising for your business. (ex.logo products/company literature, seminars/Trainings (CD’s / tapes), books, product samples/Newspaper ads, flyers/gifts and website fees) 6. Mileage (if you drive to meetings or drop off products to others) 7. Meals (ex. restaurants discussing your business, providin
    icts pass on all kinds of internet goodies on a daily basis. (Most likely, they do this when they are supposed to be working. Myspacers are notorious for using their space during work hours and typically consider social media incredibly addictive…) Every video on YouTube or Google has the option of emailing it to a friend. Internet users are becoming accustomed to viewing media – not just text – online. And when they like it, they share it.

    Why make a slideshow webmercial?

    A slideshow widget can be used to create an online commercial for use on your business website, social networking profile, or anywhere else that html can be embedded. If you haven’t noticed, a lot of the big media companies are adding “webmercials” to their websites. This kind of marketing typically costs a lot of money – the kind that consists of hiring an ad agency with the technical expertise and the marketing-savvy to get it produced, direcibuted, and perfected. The traditional webmercial is a streaming media marketing video, similar to short clips that can be viewed on YouTube or at the beginning of the footage shown on news websites (like CNN). Slideshow webmercials are not as high-tech, but can still be an effective and professional medium for marketing to customers using rich media formats. (If you’re having trouble with the concept of webmercials or slideshows, scroll down to my author box where I link to a few of our webmercials created on-the-fly…)

    If you're looking to add some multimedia to your website, and you don't have the technical skills or resources to hire a flash designer or design a minisite, a slideshow can be crafted easily to showcase your products or services.

    Creating a slideshow webmercial for your business

    There are a few different sites on the web that offer strong capabilities when it comes to slideshows. Do a search for “photo widgets” on Google. My favorites are RockYou (http://www.rockyou.com) and Slideroll (http://www.slideroll.com). RockYou is the easiest option if you are not the most tech-savvy but have some good graphics and a general idea of what you want to say or showcase. Slideroll has software that allows you to download some software and add your own media as well as a premium upgrade, if you want more of a slick, professional feel and you have access to licensed music or your own video feeds.

    Tips for a successful

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