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Atricle Dump - Does Saying Thank You Help Market Your Business?
An elevator speech is a short verbal snippet that clearly and memorably introduces you. It highlights your uniqueness and focuses on the benefits you provide.Imagine ... you step onto an elevator and there is a lone occupant waiting to travel with you to another floor.You are together for less than a minute, but long enough to make polite conve
An interesting piece of news turned up today about how much nations trust their media. Indians fare quite high up on the charts. Going by the number of News Channels and Newspapers the country has today it seems that the people still have faith in the various newscasters in the country.What's also interesting to note is that channels like Star News and
But that is not what I am talking about here...
I am talking about saying thank you to the people who refer you new customers!
I mean...referrals are easier to deal with than a brand new customer right? Customers who have been referred to you by someone else already are "pre-sold" by the recommendation made from the referrer.
So why is it that I see way too many business owners take referrals for granted?
You read that right. Too many business owners take referrals for granted. Please allow me to paint you two scenarios, simplified for this post:
1) The typical referral sale. In this scenario we will use a real estate office. One of the real estate agents is an absolute superstar, and finishes showing and selling
Benefits of compromise agreements for youQuick Resolution – there are plenty of benefits to resolving a potential unfair dismissal or redundancy case as soon as possible. A compromise agreement can be debated and agreed in a short period of time which leaves you to get on with the rest of your life and put the unpleasant busines
I mean...referrals are easier to deal with than a brand new customer right? Customers who have been referred to you by someone else already are "pre-sold" by the recommendation made from the referrer.
So why is it that I see way too many business owners take referrals for granted?
You read that right. Too many business owners take referrals for granted. Please allow me to paint you two scenarios, simplified for this post:
1) The typical referral sale. In this scenario we will use a real estate office. One of the real estate agents is an absolute superstar, and finishes showing and selling
Do you have Marketing Strategy? Do you, like many other entrepreneurs think that you don’t need one? Or do you just not know how to write your own Marketing Strategy? No surprises that a Marketing Strategy is a key part of your business strategy. So how do you write your own Marketing Strategy?Marketing is the lifeblood of your business – without mark
So why is it that I see way too many business owners take referrals for granted?
You read that right. Too many business owners take referrals for granted. Please allow me to paint you two scenarios, simplified for this post:
1) The typical referral sale. In this scenario we will use a real estate office. One of the real estate agents is an absolute superstar, and finishes showing and selling
Value Stream Mapping (VSM) is a proven tool. Well suited for a broad range of industries and processes, VSM is ideal for creating positive organizational changes, developing efficient future states, and producing system-wide benefits in cost, quality, and flexibility. In short, it helps eliminate waste.But like any tool, VSM must be applied properly. T
You read that right. Too many business owners take referrals for granted. Please allow me to paint you two scenarios, simplified for this post:
1) The typical referral sale. In this scenario we will use a real estate office. One of the real estate agents is an absolute superstar, and finishes showing and selling
Resistance to change that is experienced by organizations is based more on objections to the content and the direction of the change itself.• Not all organizational changes have been well thought through.• There is a big difference between strategically changing for the better and reactively changing for simple survival as a business entity.
Here is where it gets plain ugly...the referred parties come into the office of the real estate agent and complete a home purchase of their own. The real estate agent continues on his/her daily business. This happens daily in almost EVERY business in the USA! One thing wrong...
THE AGENT DID NOT THANK THE CLIENTS THAT REFERRED THEIR FRIENDS! Big mistake...because here is what could have happened...
2) The "suppose
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