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Atricle Dump - 4 Methods To Master The #1 Success Secret Of Infopreneuring (3 of 3)
In my day to day practice in strategic human resource management I often come across customers looking for a 'good' accountant or 'good lawyer'. As an accountant myself the common thread for a 'good acountant or lawyer' seems to be 'I want someone who can explain things in plain english without the jargon'. This simplicity of service and communications can grow your business and ensure that you never need to look for more work! And the sad fact is that there are many practioners that just don't deliver.So what makes a 'good accountant / lawyer'? People from all walks of life are looking for someone they can trust with their hard earnt money and that giv
C. Master Resell Rights: With master reprint rights you basically have permission to sell the content AND you have the right to sell the reprint rights. However, you do not have permission to change the content at all. Once again make sure you read all the conditions yourself because every cont
There are many different types of payroll software that you can buy to help you manage the payroll of your company. These payroll software packages are even further broken down into the specifics of your company. For instance, if you have a company that is a part of the entertainment industry you’ll want to have a payroll system that keeps track of the information that is unique to your industry. You’ll need payroll software that will keep track of union information, meal penalties, and credits. The software that you use will calculate time sheets according to industry standards, including hours worked, any advances, or other adjustments. From these times
1) You can continually write your own materials...and you should.
2) You can record your thoughts and get them transcribed... and you should.
3) You can hire a ghostwriter to write materials for you... and you should.
or
4) You can purchase the rights to content that you can resell... and you should do this as well.
Each option has its own positives and negatives but in my opinion you should be doing a little bit of each.
Let me explain...
4) You can purchase the rights to content that you can resell Purchasing the rights to content that has already been created can be a double edged sword, but, if you do it right, it can be VERY profitable for a number of reasons.
First and foremost you want to review the “legal mumble jumble” to the materials that you have purchased. There are different “rights” and you need to be aware of the differences. I’ll give you a quick break down of the basic ones that I commonly come across for these types of products.
A. Recording Rights: These usually grant you the rights to record the written material in your voice and sell the audio for whatever price you want. They do not give you the right to reprint the materials or transcribe your audio (yes that is the same thing!!) and resell that.
B. Reprint Rights: Reprint rights give you permission to resell the written content. You can’t modify the content at all but you can resell it. Sometimes there are clauses that do not permit you to resell the product beyond a certain price point. Make sure you read all the details carefully
C. Master Resell Rights: With master reprint rights you basically have permission to sell the content AND you have the right to sell the reprint rights. However, you do not have permission to change the content at all. Once again make sure you read all the conditions yourself because every contr
Buying a franchise business is supposed to be the least risk way to start a business. But is owning a franchise guaranteed to make you money? Not necessarily… the truth is that some business franchises are extremely hard work especially in the fast food industry.Most people know about the franchise industry due to the fast food franchises that specialise in providing the same quality of food all over the world. They guarantee the same eating experience irrespective of where in the world you buy a meal.Think about it, in the food industry, you have to open your business in time for breakfast and stay open until late evening. Most fast food franchi
or
4) You can purchase the rights to content that you can resell... and you should do this as well.
Each option has its own positives and negatives but in my opinion you should be doing a little bit of each.
Let me explain...
4) You can purchase the rights to content that you can resell Purchasing the rights to content that has already been created can be a double edged sword, but, if you do it right, it can be VERY profitable for a number of reasons.
First and foremost you want to review the “legal mumble jumble” to the materials that you have purchased. There are different “rights” and you need to be aware of the differences. I’ll give you a quick break down of the basic ones that I commonly come across for these types of products.
A. Recording Rights: These usually grant you the rights to record the written material in your voice and sell the audio for whatever price you want. They do not give you the right to reprint the materials or transcribe your audio (yes that is the same thing!!) and resell that.
B. Reprint Rights: Reprint rights give you permission to resell the written content. You can’t modify the content at all but you can resell it. Sometimes there are clauses that do not permit you to resell the product beyond a certain price point. Make sure you read all the details carefully
C. Master Resell Rights: With master reprint rights you basically have permission to sell the content AND you have the right to sell the reprint rights. However, you do not have permission to change the content at all. Once again make sure you read all the conditions yourself because every cont
Buying or selling a business can be a very laborious undertaking, regardless of the size and profitability of the business. Fortunately, there are business brokers and business transfer agents who can help you find either a buyer or a seller. These business brokers are also very helpful in arranging the sale of a business to ensure that everything goes as smoothly as possible.If you are considering buying a small business, or if you have a small business and you wish to sell it, there are brokers who specialize in small businesses. For small businesses, finding the right buyer or seller can be difficult.A small business broker helps you gain acce
First and foremost you want to review the “legal mumble jumble” to the materials that you have purchased. There are different “rights” and you need to be aware of the differences. I’ll give you a quick break down of the basic ones that I commonly come across for these types of products.
A. Recording Rights: These usually grant you the rights to record the written material in your voice and sell the audio for whatever price you want. They do not give you the right to reprint the materials or transcribe your audio (yes that is the same thing!!) and resell that.
B. Reprint Rights: Reprint rights give you permission to resell the written content. You can’t modify the content at all but you can resell it. Sometimes there are clauses that do not permit you to resell the product beyond a certain price point. Make sure you read all the details carefully
C. Master Resell Rights: With master reprint rights you basically have permission to sell the content AND you have the right to sell the reprint rights. However, you do not have permission to change the content at all. Once again make sure you read all the conditions yourself because every cont
I was asked the other day what personality traits I thought were important to entrepreneurial success. I immediately gave my preprogrammed reply about passion and dedication and hard work. After taking some time later to ponder the question a little deeper (I normally operate in shallow waters), I came up with a more detailed checklist for entrepreneurial success. This is by no means a definitive list, but I'd be willing to bet that if you don't have at least a majority of these traits, your chances of business success will be greatly diminished.You must be self motivated.If you don't have the wherewithal to bounce out of bed each day without you
B. Reprint Rights: Reprint rights give you permission to resell the written content. You can’t modify the content at all but you can resell it. Sometimes there are clauses that do not permit you to resell the product beyond a certain price point. Make sure you read all the details carefully
C. Master Resell Rights: With master reprint rights you basically have permission to sell the content AND you have the right to sell the reprint rights. However, you do not have permission to change the content at all. Once again make sure you read all the conditions yourself because every cont
A basic marketing concept that can have a huge impact on your profitability and the success of your business is ‘The Marketing Funnel’.Many service professionals struggle with converting prospects directly into high paying clients. They make the mistake of trying to sell their high-end services without first developing a relationship with potential clients. The second mistake they make is to offer only a high priced service without any lower priced options.Marketing experts suggest that we provide an opportunity for people to experience our services and expertise at different price points. The theory behind the marketing and sales funnel - someti
C. Master Resell Rights: With master reprint rights you basically have permission to sell the content AND you have the right to sell the reprint rights. However, you do not have permission to change the content at all. Once again make sure you read all the conditions yourself because every contract can be different.
D. Private Label Reprint Rights: These are basically the grand daddy of them all. These rights allow you to change the content, rebrand them with your own logos, name, graphics, and turn around and resell the finished product. The only thing you don’t have permission to do is resell the private label reprint rights.
So that’s a basic breakdown of the major categories of what you would get if you purchased the rights to any content. I do want to emphasize that I am not a lawyer and every agreement is unique and different. Therefore you need to read over all the legal stuff before you agree to purchase anything and then start reselling it.
So what are the advantages of doing this?
Well you can get access to good quality content that you can sell right away. Obviously if you purchase any of the rights we just talked about you will want to read the content and make sure that it is a good quality product. You don t want to be reselling crappy products.
Another advantage to this approach, specifically the private label resell rights, is you can use the content for a variety of different purposes. This is where the creative imagination really comes into play.
Here are some examples of what you could use THE SAME content for:
1) Break up the written course into 5-10 different special reports
2) Rework the content into a mini-course
3) Chunk up the content up into a whole bunch of articles
4) Break the content up and plug it into an autoresponder series
5) Use the content for teaching material on a teleseminar
6) Use the ebook as a special bonus for an existing package that you have developed.
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