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Atricle Dump - The Value of a Customer
Are you looking for a job -- really looking? Or are you simply waiting for employment to fall into your lap?If you're like about 75% of the job seekers I've met over the past nine years, you're probably doing too much waiting and not enough sear
What is your gross profit, as a percentage of revenues?
C = ____________
Nowadays, we complain nearly all of the time about how few businesses remember how to provide quality service to their customers. But a recent trip to Italy not only reminded me that the art of service is not dead, but that providing outstanding servi
You need to determine what the value of a customer is to your company. Answer the following questions:
How much will the average customer spend with you per year?
A = _____________
If you provide quality service and products, how many years can you expect to keep a customer ?
B = _____________
What is your gross profit, as a percentage of revenues?
C = ____________
The gatekeeper is the best person to get to know, they are the ones that will determine whether you can speak to the appropriate person, and they are also a goldmine of information. If this person does not like you, your messages are not likely to get
How much will the average customer spend with you per year?
A = _____________
If you provide quality service and products, how many years can you expect to keep a customer ?
B = _____________
What is your gross profit, as a percentage of revenues?
C = ____________
Even though there is still cold weather in some parts of the country, winter is officially over and the spring season is here! For many, spring is the time to do a thorough cleaning to get rid of all the dust, soil and build-up that has collected over
A = _____________
If you provide quality service and products, how many years can you expect to keep a customer ?
B = _____________
What is your gross profit, as a percentage of revenues?
C = ____________
Customer service, customer care, customer relations or whatever you want to call it has certainly lost its focus – the customer.Horror stories abound about waiting hours to get a simple problem resolved. Customers now expect to be on terminal ho
B = _____________
What is your gross profit, as a percentage of revenues?
C = ____________
The most important driver for making any supply chain decision (forward or reverse) is the consumer. Due to the future environmental threats like global warming, ozone layer depletion, increasing water and air pollution, it has become evident that the
What is your gross profit, as a percentage of revenues?
C = _____________
The value (V) of a customer is:
V = A X B X C
We learned with our network consulting company that the average life of a customer was about 2 ? years and the average yearly expenditure was around $10,000. With a gross margin of 35%, each client was worth $8750 to the company.
$10,000 X 2.5 * .35 = $8750
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