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Atricle Dump - How To Add a Value Towards Your Business Perspective
I was reading an article on Seeds of Growth on how individuals impact the branding and goodwill of an organisation. I found it quite easy to parallel to what they were saying about Corporate Branding and what I call Company Culture.See I'm a consultant that helps companies with divestments, carve-outs, post mergers, or post acquisitions. After the deal is done, I'm usually appointed to guide the organisations through all that is involved
Remember that marketing may be conducted for the masses, but your customers are only going to focus in one at a time. They always think of themselves as special individuals and you should too, even though you're marketing to the entire market.
By Abe Cherian
Copyright © 2005
You may publish this article in your ezine, newsletter on your web site as long as the byline is included and the article is included in it's entirety. I also ask that you activate any html links found in the article and in the byline. Please send a courtesy link or email where you publish to: Hezbollah's Affect on Freight Transportation and Warehousing in Lebanon
Hezbollah terrorists are not just destroying homes and towns in Israel. Their actions are also having an effect on the global freight industry. As fighting continues in Lebanon the damage caused to Beirut airport has prevented any commercial flights to or from the country.A number of leading freight services (including companies from the UK) have suspended the transport of cargo to and from Beirut airport. Many freight forwarding compani
One of the worst mistakes 99% of the businesses make is letting prospects and clients come and go with no thought as to how valuable they really are and how valuable they are to the future security of your business. Before you can get this answer you must find the value of your customer.
Every customer is going to buy. How many times throughout the year? How long? If you don't figure out these numbers you really aren't in business because you don't have a valuable asset. Your business lacks value. It might have cash flow and you might have some money, but it's mostly short term.
You need to continually think of what you can do for your customers. If there's any greed in you, it should be on your customer's behalf. You want to try to reverse the greed for your customers.
What benefits and advantages can you pile onto your product or service to make them irresistible?
Take out a piece of paper and write down the words, "I can offer my customers" and also write down, "I can offer my customers more or less of what? I can offer my customers better what? I can offer my customers stronger what? I can offer my customers lower or higher what?" Any other thing that you can think of to offer your customers.
Then match your current skills and capabilities with all these extra benefits and features that you've listed and determine what cost you might have to offer these services. List the additional features and benefits, the additional cost, and describe the components of that cost. Such items like product cost, shipping cost, fulfillment cost, personnel, inventory, and storage. These are all considered when you do an exercise like this.
If you're a service type business, offer the additional cost as measured in terms of the extra time it takes to provide the additional feature or benefit. The proper way to think of this extra time is similar to the way we characterize time spent working for someone else 8 hours a day, 5 days a week versus the time spent learning how to create wealth in your business.
If you slow down a bit, you can work smarter rather than harder by learning to make your money work as hard for you as you work for it or making your product or service work harder for you than you work for it. You can achieve much more for less work.
Similarly, you can spend less time in a service business taking on more and more clients if you simply treat existing ones differently. Treat them all as VIP's and they'll build your business for you. You'll provide that extra time and service to do what you should for public relations with your customers.
Remember that marketing may be conducted for the masses, but your customers are only going to focus in one at a time. They always think of themselves as special individuals and you should too, even though you're marketing to the entire market.
By Abe Cherian
Copyright © 2005
You may publish this article in your ezine, newsletter on your web site as long as the byline is included and the article is included in it's entirety. I also ask that you activate any html links found in the article and in the byline. Please send a courtesy link or email where you publish to: 10 Cheap Ways To Create Awareness For Your Healthcare Facility
Creating awareness for your healthcare facility, especially with little or no budget, can be a daunting task. New competitors, a lack of prior marketing, a poor reputation in the past and lack of funds are all reasons why your facility may be experiencing a decline in patients or a lack of growth.While a difficult task for any business, creating awareness for a healthcare facility can be especially daunting because there is so much compein business because you don't have a valuable asset. Your business lacks value. It might have cash flow and you might have some money, but it's mostly short term.
You need to continually think of what you can do for your customers. If there's any greed in you, it should be on your customer's behalf. You want to try to reverse the greed for your customers.
What benefits and advantages can you pile onto your product or service to make them irresistible?
Take out a piece of paper and write down the words, "I can offer my customers" and also write down, "I can offer my customers more or less of what? I can offer my customers better what? I can offer my customers stronger what? I can offer my customers lower or higher what?" Any other thing that you can think of to offer your customers.
Then match your current skills and capabilities with all these extra benefits and features that you've listed and determine what cost you might have to offer these services. List the additional features and benefits, the additional cost, and describe the components of that cost. Such items like product cost, shipping cost, fulfillment cost, personnel, inventory, and storage. These are all considered when you do an exercise like this.
If you're a service type business, offer the additional cost as measured in terms of the extra time it takes to provide the additional feature or benefit. The proper way to think of this extra time is similar to the way we characterize time spent working for someone else 8 hours a day, 5 days a week versus the time spent learning how to create wealth in your business.
If you slow down a bit, you can work smarter rather than harder by learning to make your money work as hard for you as you work for it or making your product or service work harder for you than you work for it. You can achieve much more for less work.
Similarly, you can spend less time in a service business taking on more and more clients if you simply treat existing ones differently. Treat them all as VIP's and they'll build your business for you. You'll provide that extra time and service to do what you should for public relations with your customers.
Remember that marketing may be conducted for the masses, but your customers are only going to focus in one at a time. They always think of themselves as special individuals and you should too, even though you're marketing to the entire market.
By Abe Cherian
Copyright © 2005
You may publish this article in your ezine, newsletter on your web site as long as the byline is included and the article is included in it's entirety. I also ask that you activate any html links found in the article and in the byline. Please send a courtesy link or email where you publish to: The Ready Fundraising Company
There are many fundraising companies that are out there today, and one of the most well-known and successful of all is the Ready Fundraising Company. They are a fundraising company which began in the year 1909 as the manufacturer of Ready Jell, and this firm is one which supplies and sells fundraising programs to youth groups throughout the United States.Owned and operated by the same family for over four generations during a 90 year hisan offer my customers lower or higher what?" Any other thing that you can think of to offer your customers.
Then match your current skills and capabilities with all these extra benefits and features that you've listed and determine what cost you might have to offer these services. List the additional features and benefits, the additional cost, and describe the components of that cost. Such items like product cost, shipping cost, fulfillment cost, personnel, inventory, and storage. These are all considered when you do an exercise like this.
If you're a service type business, offer the additional cost as measured in terms of the extra time it takes to provide the additional feature or benefit. The proper way to think of this extra time is similar to the way we characterize time spent working for someone else 8 hours a day, 5 days a week versus the time spent learning how to create wealth in your business.
If you slow down a bit, you can work smarter rather than harder by learning to make your money work as hard for you as you work for it or making your product or service work harder for you than you work for it. You can achieve much more for less work.
Similarly, you can spend less time in a service business taking on more and more clients if you simply treat existing ones differently. Treat them all as VIP's and they'll build your business for you. You'll provide that extra time and service to do what you should for public relations with your customers.
Remember that marketing may be conducted for the masses, but your customers are only going to focus in one at a time. They always think of themselves as special individuals and you should too, even though you're marketing to the entire market.
By Abe Cherian
Copyright © 2005
You may publish this article in your ezine, newsletter on your web site as long as the byline is included and the article is included in it's entirety. I also ask that you activate any html links found in the article and in the byline. Please send a courtesy link or email where you publish to: How You Can Earn $200 Everyday by Helping 911
Get to know Address America
Address America is the brain child of David Ashley. Its main products are decorative reflective address signs that make homes easy to find. For Ashley, these signs are extremely important for households that may need 911 emergency service and not have quick access to it because their home was difficult to locate. It also makes it easier for deliveries to reach their intended destinations.What an Addresbenefit. The proper way to think of this extra time is similar to the way we characterize time spent working for someone else 8 hours a day, 5 days a week versus the time spent learning how to create wealth in your business.
If you slow down a bit, you can work smarter rather than harder by learning to make your money work as hard for you as you work for it or making your product or service work harder for you than you work for it. You can achieve much more for less work.
Similarly, you can spend less time in a service business taking on more and more clients if you simply treat existing ones differently. Treat them all as VIP's and they'll build your business for you. You'll provide that extra time and service to do what you should for public relations with your customers.
Remember that marketing may be conducted for the masses, but your customers are only going to focus in one at a time. They always think of themselves as special individuals and you should too, even though you're marketing to the entire market.
By Abe Cherian
Copyright © 2005
You may publish this article in your ezine, newsletter on your web site as long as the byline is included and the article is included in it's entirety. I also ask that you activate any html links found in the article and in the byline. Please send a courtesy link or email where you publish to: Communication for Small Businesses
What a great title for an article on communication, don't you think? LoBo recorded this song in the 70s about hanging out and traveling around the country in a car, just going wherever and however the spirit moved.That pretty much sums up the free-flowing way most of us communicate. We stay with topics for as long as they interest us, and we move on when they don't. Communicating effectively can be one of your greatest assets when you'e that extra time and service to do what you should for public relations with your customers.
Remember that marketing may be conducted for the masses, but your customers are only going to focus in one at a time. They always think of themselves as special individuals and you should too, even though you're marketing to the entire market.
By Abe Cherian
Copyright © 2005
You may publish this article in your ezine, newsletter on your web site as long as the byline is included and the article is included in it's entirety. I also ask that you activate any html links found in the article and in the byline. Please send a courtesy link or email where you publish to: support@multiplestreammktg.com
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