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    How To Market Your Book Sale Fundraiser On The Cheap
    Book Sales 101Used book sales are quickly becoming one of the most popular ways for nonprofits to raise money for their organization. Friends of the Library groups have been doing this for some time, but now groups such as Planned Parenthood and the Am
    nslate these requirements to a universal (not proprietary) form and have the suppliers respond to it.

    The Benefits…

    • objective and independent advice
    • scalable: the advice could be up to any level of detail
    • It takes care that all participants (including the initiating company) provide accurate information.
    • reducing time and (other) resources

    ©

    Entrepreneurs Know People Make it Happen
    Successful entrepreneurs learn early in their careers that good people make good things happen. When most of us start out in our own businesses, we think that money is the key to making a business successful. To some degree it is -- certainly if there is enou
    Think about the following project to initiate. A company is to select a new software system; for example an Enterprise Resource Planning, or ERP system.

    Finding ERP suppliers is not that hard. Internet is a willing environment to organize this preliminary step in the selection process. Then (or before) you need some requirements and selection criteria. In the next step you should filter the initial group to a shortlist of high potentials.

    Both in the initial long-list phase as in the next sequence with the short-list, you need to match your demand characteristics with those of the suppliers. The challenge pops up in asking the (right) questions – this is usually done in a Request for Information (RFI) or in a later stage the Request For Proposal (RFP). This is the challenge to set the questions up in a form that all participants understand the same format.

    This is a knowledge management problem. You request information, but behind this information is a huge amount of knowledge hidden. Even if you ask the suppliers to draw some pictures you are not able to compare these. All picture, models and schemes are most of the time proprietary.

    The solution…

    The solution is to direct to an independent third party. This could be an independent advisor, not offering (software) solutions.

    The external advisor is to prepare a format in which not only the most essential information is gathered (from the suppliers), but also the essential (explicit) knowledge behind it. The demanding company could still setup its own requirements. The management advisor -- in the role of knowledge broker -- is to translate these requirements to a universal (not proprietary) form and have the suppliers respond to it.

    The Benefits…

    • objective and independent advice
    • scalable: the advice could be up to any level of detail
    • It takes care that all participants (including the initiating company) provide accurate information.
    • reducing time and (other) resources

    ©

    Three Ways to Transmit Loud and Clear
    The heart of a fool is in his mouth, but the mouth of a wise man is in his heart. --Benjamin FranklinHow often have you said something that you thought was perfectly clear, only to find out later that the receiver had taken it in exactly the wrong way
    p to a shortlist of high potentials.

    Both in the initial long-list phase as in the next sequence with the short-list, you need to match your demand characteristics with those of the suppliers. The challenge pops up in asking the (right) questions – this is usually done in a Request for Information (RFI) or in a later stage the Request For Proposal (RFP). This is the challenge to set the questions up in a form that all participants understand the same format.

    This is a knowledge management problem. You request information, but behind this information is a huge amount of knowledge hidden. Even if you ask the suppliers to draw some pictures you are not able to compare these. All picture, models and schemes are most of the time proprietary.

    The solution…

    The solution is to direct to an independent third party. This could be an independent advisor, not offering (software) solutions.

    The external advisor is to prepare a format in which not only the most essential information is gathered (from the suppliers), but also the essential (explicit) knowledge behind it. The demanding company could still setup its own requirements. The management advisor -- in the role of knowledge broker -- is to translate these requirements to a universal (not proprietary) form and have the suppliers respond to it.

    The Benefits…

    • objective and independent advice
    • scalable: the advice could be up to any level of detail
    • It takes care that all participants (including the initiating company) provide accurate information.
    • reducing time and (other) resources

    ©

    3 Reasons Why You Fail To Recruit As You Market Your MLM Opportunity
    Fact: "90% of network marketers fail within their first 3 to 5 months".Why is the attrition rate so high in Network Marketing? What can be done about it to curtail this detrimental factor in an organizational downline?If I were to pick a single
    a form that all participants understand the same format.

    This is a knowledge management problem. You request information, but behind this information is a huge amount of knowledge hidden. Even if you ask the suppliers to draw some pictures you are not able to compare these. All picture, models and schemes are most of the time proprietary.

    The solution…

    The solution is to direct to an independent third party. This could be an independent advisor, not offering (software) solutions.

    The external advisor is to prepare a format in which not only the most essential information is gathered (from the suppliers), but also the essential (explicit) knowledge behind it. The demanding company could still setup its own requirements. The management advisor -- in the role of knowledge broker -- is to translate these requirements to a universal (not proprietary) form and have the suppliers respond to it.

    The Benefits…

    • objective and independent advice
    • scalable: the advice could be up to any level of detail
    • It takes care that all participants (including the initiating company) provide accurate information.
    • reducing time and (other) resources

    ©

    Customer Service Week - Wear Red Pants!
    Why?Why should you bother?A couple of little business statistics have stayed firmly in my business thoughts ever since I came across them almost 10 years ago.1. A 5% improvement in customer retention could add between 25% and 125%
    dent third party. This could be an independent advisor, not offering (software) solutions.

    The external advisor is to prepare a format in which not only the most essential information is gathered (from the suppliers), but also the essential (explicit) knowledge behind it. The demanding company could still setup its own requirements. The management advisor -- in the role of knowledge broker -- is to translate these requirements to a universal (not proprietary) form and have the suppliers respond to it.

    The Benefits…

    • objective and independent advice
    • scalable: the advice could be up to any level of detail
    • It takes care that all participants (including the initiating company) provide accurate information.
    • reducing time and (other) resources

    ©

    Who Benefits from a Long Guarantee?
    And what is the real guarantee behind the guarantee that everyone promises at the end of their sales letters?Who really is the beneficiary of a long guarantee? You see, some 'savvy' marketers have figured out that the longer the guarantee period offer
    nslate these requirements to a universal (not proprietary) form and have the suppliers respond to it.

    The Benefits…

    • objective and independent advice
    • scalable: the advice could be up to any level of detail
    • It takes care that all participants (including the initiating company) provide accurate information.
    • reducing time and (other) resources

    © 2006 Hans Bool

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