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Atricle Dump - Become a Better Presenter - or Else!
Recruit and Keep the Best Franchisees what went well. It is important to know your strengths because, obviously, you want to keep dong them and build on them. What do you see on the video that makes you unique and compelling? Write down areas for improvement, and, more importantly, what you can do to change them. (If you’ve been studying and reading, as suggested in step 2 above, this will be a lot easier for you.)With franchisees the opportunity needs to be taken to maintain strong lines of communication between them and the franchisor's business. Finding good franchisees is difficult; keeping them is a lot easier.The best franchisees need special nurturing so that a strong relationship can be cultivated with the franchisor. If the franchisor follows basic & simple rules, it will be fairly easy to maintain the franchise relationship and keep lines of communication open.The key qualities that we look for when recruiting franchisees are:1) Strong people skills - this is the number one quality to look for. All franchisees will be dealing with staff, customers and suppliers. There are many standard questionnaires that the franchisor can use to analyse potential fr 5.Get outside help- there are many valuable resources to help improve your speaking and presenting skills. ●Option #1- Toastmasters- Toastmasters is a non-profit organization dedicated to helping people improve their speaking and leadership skills. Here is how it works: they have regular meetings in your area. At each meeting, people give prepared speeches and get feedback from predetermined evaluators. There is also a portion of each Toastmasters meeting called Table topics and this gives people practice with speaking off the cuff. Toastmasters is inexpensive, (under $100 per year) and very effective, because people who attend Toastmasters are all there for the same reason – to get better at speaking. F Using Your Logo I am attending one of my client’s company meetings. There are 200 employees in the room. You can feel the buzz and excitement in the room. Upbeat music is playing, and a slick Power Point presentation is spinning, doing action packed transitions on a big screen. The music slowly fades down, and the group leader confidently strides to the lectern. In a few short minutes, the energy and enthusiasm in the room is dead, the unfortunate victim of a horrible presentation. The speaker stumbles over her words, stares at the audience uncomfortably, and grips the lectern with white knuckles. Meanwhile, everyone’s interest flatlines. This speaker is a leader, but she (obviously) doesn’t present like one. This should never happen. As I travel around the country, I see leaders at all levels who are absolutely disastrous speakers. If you’re in a leadership role, you’ve got to be able to speak and present well.After you fall in love with a logo design and before you invest hundreds of dollars putting it on stationary, t-shirts, trucks, signage, pens and coffee mugs, make sure the logo will look good in those applications.A simple logo with only one or two colors will look good in nearly all applications, but logos with complex illustrations and four or more colors will probably look like an unrecognizable blob when they are shrunk down and put on pens and embroidered on Polo shirts. They will most likely need major revisions to work in small applications.To avoid having to make revisions after you have chosen a final logo design, make sure it will work for all your applications before making a final decision. If you're not sure, the logo designers Leaders in any organization have to be strong presenters and public speakers. They are required to speak in prepared speeches, Q&A sessions and extemporaneous speaking. If you are in a leadership role and you aren’t great at public speaking, you need help immediately. If you can’t speak and present well, you may be killing your career as a leader. You need help, stat. Here are two compelling reasons why you should take your presentation abilities seriously: ●Perception, perception, perception- a critical aspect of leadership (like it or not) is perception. When people present and speak, the audience forms immediate perceptions about them. Is this person competent, confident, clear, thoughtful, and articulate? Whether it’s fair or not, groups will make judgments about your competency as a leader based on how well you speak. ●Communication- speaking and presenting helps to provide effective communication in a leadership role. It is one tool that can make it easier for leaders to make a connection with the group. Presenting can get them to be enthusiastic about the team, goals, objectives, and organization. It is a way to inspire and motivate. If a leader can’t communicate in a clear, compelling way, then the team will not follow them as a leader. In some larger organizations, the only time employees are exposed to a leader is when they hear them speak at a meeting. So which is it, brilliant or boring? Dull or dynamic? Articulate or anesthetic? Here are five tips any leader can use today to get better at presenting and speaking. 1.Get an idea as to where you are- have a colleague that you trust observe you while you are speaking or presenting. Have them agree to give you honest, unvarnished feedback on what you are doing well and on what you could improve. Someone else needs to observe you, because you can’t be objective. You can’t see yourself when you’re presenting, and may not have an awareness of habits and idiosyncrasies. You may use certain hand motions repeatedly. You may say “okay” twenty times in five minutes. Having an objective observer help you to identify both your strengths and areas for improvement. 2.Study and read- when was the last time you worked on your own development? If you have to stop and think about it, it’s been too long. Get some books or audio programs on public speaking. A quick search of Amazon.com revealed that there were 1,929 books listed on public speaking alone! Start studying the art and science of speaking and presenting. Write down specific ideas and techniques you want to incorporate and try the next time you speak. 3.Watch other speakers- Every time you see other speakers, notice the techniques they’re using, what they are doing well, and, in your opinion, what doesn’t work. Notice what they are doing vocally. Notice their body language. Take note of any visuals that they may use. Observe how they organize their content. Notice how the audience is reacting. Try to determine if some of the techniques they are using would work for you. Great speakers always study other great speakers and emulate them. 4.Videotape yourself- as the old saying goes, the camera doesn’t lie. Set up a camera and film your next presentation. When you record yourself giving a speech or a presentation, you get a picture of what the audience is seeing and hearing. No editing or polishing, you see it all. Take some quiet, uninterrupted time and watch the video. Set aside your ego and your pride. Write down what went well. It is important to know your strengths because, obviously, you want to keep dong them and build on them. What do you see on the video that makes you unique and compelling? Write down areas for improvement, and, more importantly, what you can do to change them. (If you’ve been studying and reading, as suggested in step 2 above, this will be a lot easier for you.) 5.Get outside help- there are many valuable resources to help improve your speaking and presenting skills. ●Option #1- Toastmasters- Toastmasters is a non-profit organization dedicated to helping people improve their speaking and leadership skills. Here is how it works: they have regular meetings in your area. At each meeting, people give prepared speeches and get feedback from predetermined evaluators. There is also a portion of each Toastmasters meeting called Table topics and this gives people practice with speaking off the cuff. Toastmasters is inexpensive, (under $100 per year) and very effective, because people who attend Toastmasters are all there for the same reason – to get better at speaking. Fi Are Promotional Gifts a Waste of Money? role and you aren’t great at public speaking, you need help immediately. If you can’t speak and present well, you may be killing your career as a leader. You need help, stat. Here are two compelling reasons why you should take your presentation abilities seriously:Why spend money on promotional gifts in the first place?Well, promotional gifts are an effective way to attract new clients to your firm or company. Believe me, the benefits are very rewarding. For example if you are giving a sales pitch to a group of potential clients; if they beforehand have received a promotional gift then they are more responsive to your attempt for a sale. Now, there are both internal gifts and external gifts. Internal gifts are for staff in your company; and external gifts are for people outside your company. Internal gifts can do wonders for moral and loyalty, but when it comes to gaining clients and additional business, the external gifts are a must.What kind of promotional gift should you buy?When talking about ●Perception, perception, perception- a critical aspect of leadership (like it or not) is perception. When people present and speak, the audience forms immediate perceptions about them. Is this person competent, confident, clear, thoughtful, and articulate? Whether it’s fair or not, groups will make judgments about your competency as a leader based on how well you speak. ●Communication- speaking and presenting helps to provide effective communication in a leadership role. It is one tool that can make it easier for leaders to make a connection with the group. Presenting can get them to be enthusiastic about the team, goals, objectives, and organization. It is a way to inspire and motivate. If a leader can’t communicate in a clear, compelling way, then the team will not follow them as a leader. In some larger organizations, the only time employees are exposed to a leader is when they hear them speak at a meeting. So which is it, brilliant or boring? Dull or dynamic? Articulate or anesthetic? Here are five tips any leader can use today to get better at presenting and speaking. 1.Get an idea as to where you are- have a colleague that you trust observe you while you are speaking or presenting. Have them agree to give you honest, unvarnished feedback on what you are doing well and on what you could improve. Someone else needs to observe you, because you can’t be objective. You can’t see yourself when you’re presenting, and may not have an awareness of habits and idiosyncrasies. You may use certain hand motions repeatedly. You may say “okay” twenty times in five minutes. Having an objective observer help you to identify both your strengths and areas for improvement. 2.Study and read- when was the last time you worked on your own development? If you have to stop and think about it, it’s been too long. Get some books or audio programs on public speaking. A quick search of Amazon.com revealed that there were 1,929 books listed on public speaking alone! Start studying the art and science of speaking and presenting. Write down specific ideas and techniques you want to incorporate and try the next time you speak. 3.Watch other speakers- Every time you see other speakers, notice the techniques they’re using, what they are doing well, and, in your opinion, what doesn’t work. Notice what they are doing vocally. Notice their body language. Take note of any visuals that they may use. Observe how they organize their content. Notice how the audience is reacting. Try to determine if some of the techniques they are using would work for you. Great speakers always study other great speakers and emulate them. 4.Videotape yourself- as the old saying goes, the camera doesn’t lie. Set up a camera and film your next presentation. When you record yourself giving a speech or a presentation, you get a picture of what the audience is seeing and hearing. No editing or polishing, you see it all. Take some quiet, uninterrupted time and watch the video. Set aside your ego and your pride. Write down what went well. It is important to know your strengths because, obviously, you want to keep dong them and build on them. What do you see on the video that makes you unique and compelling? Write down areas for improvement, and, more importantly, what you can do to change them. (If you’ve been studying and reading, as suggested in step 2 above, this will be a lot easier for you.) 5.Get outside help- there are many valuable resources to help improve your speaking and presenting skills. ●Option #1- Toastmasters- Toastmasters is a non-profit organization dedicated to helping people improve their speaking and leadership skills. Here is how it works: they have regular meetings in your area. At each meeting, people give prepared speeches and get feedback from predetermined evaluators. There is also a portion of each Toastmasters meeting called Table topics and this gives people practice with speaking off the cuff. Toastmasters is inexpensive, (under $100 per year) and very effective, because people who attend Toastmasters are all there for the same reason – to get better at speaking. F Network Like A Pro nizations, the only time employees are exposed to a leader is when they hear them speak at a meeting. So which is it, brilliant or boring? Dull or dynamic? Articulate or anesthetic?Whether you own a small business or work in sales for a Fortune 500 company, relationships are critical to success in business. With the addition of do not call lists and tougher gatekeepers, networking is rapidly becoming the hot ticket in creating new contacts and developing new business. Networking, like in sales, is a learned skill that can be enhanced through education and practice. Your ability to be effective in networking can make the difference between success and failure in building your business.Here are a couple of basic things to help you think clearly about effective networking and some tips to excel at it.First you must decide where to spend your time:1. Try out a number of events before you make a decision to joining one. Most groups w Here are five tips any leader can use today to get better at presenting and speaking. 1.Get an idea as to where you are- have a colleague that you trust observe you while you are speaking or presenting. Have them agree to give you honest, unvarnished feedback on what you are doing well and on what you could improve. Someone else needs to observe you, because you can’t be objective. You can’t see yourself when you’re presenting, and may not have an awareness of habits and idiosyncrasies. You may use certain hand motions repeatedly. You may say “okay” twenty times in five minutes. Having an objective observer help you to identify both your strengths and areas for improvement. 2.Study and read- when was the last time you worked on your own development? If you have to stop and think about it, it’s been too long. Get some books or audio programs on public speaking. A quick search of Amazon.com revealed that there were 1,929 books listed on public speaking alone! Start studying the art and science of speaking and presenting. Write down specific ideas and techniques you want to incorporate and try the next time you speak. 3.Watch other speakers- Every time you see other speakers, notice the techniques they’re using, what they are doing well, and, in your opinion, what doesn’t work. Notice what they are doing vocally. Notice their body language. Take note of any visuals that they may use. Observe how they organize their content. Notice how the audience is reacting. Try to determine if some of the techniques they are using would work for you. Great speakers always study other great speakers and emulate them. 4.Videotape yourself- as the old saying goes, the camera doesn’t lie. Set up a camera and film your next presentation. When you record yourself giving a speech or a presentation, you get a picture of what the audience is seeing and hearing. No editing or polishing, you see it all. Take some quiet, uninterrupted time and watch the video. Set aside your ego and your pride. Write down what went well. It is important to know your strengths because, obviously, you want to keep dong them and build on them. What do you see on the video that makes you unique and compelling? Write down areas for improvement, and, more importantly, what you can do to change them. (If you’ve been studying and reading, as suggested in step 2 above, this will be a lot easier for you.) 5.Get outside help- there are many valuable resources to help improve your speaking and presenting skills. ●Option #1- Toastmasters- Toastmasters is a non-profit organization dedicated to helping people improve their speaking and leadership skills. Here is how it works: they have regular meetings in your area. At each meeting, people give prepared speeches and get feedback from predetermined evaluators. There is also a portion of each Toastmasters meeting called Table topics and this gives people practice with speaking off the cuff. Toastmasters is inexpensive, (under $100 per year) and very effective, because people who attend Toastmasters are all there for the same reason – to get better at speaking. F Niche Marketing Targets the Right Customer hat there were 1,929 books listed on public speaking alone! Start studying the art and science of speaking and presenting. Write down specific ideas and techniques you want to incorporate and try the next time you speak.The essence of niche marketing is to create an intimate partnership with a market segment that is under-served or not served at all. The entrepreneur provides a carefully crafted solution to this customer segment, but only after intense research and testing. Through this special relationship the customer gets what want and, in return, the entrepreneur gets customer loyalty and higher profits. And little, if any, competition.But, this niche market success is dependent on the right mix of customers. So, what does the “best” customer look like? One way to determine which customer/s are best is by creating that I call the “preferred customer profile”. Create a list of the criteria that are most important to you and your business. That list might include:• proxim 3.Watch other speakers- Every time you see other speakers, notice the techniques they’re using, what they are doing well, and, in your opinion, what doesn’t work. Notice what they are doing vocally. Notice their body language. Take note of any visuals that they may use. Observe how they organize their content. Notice how the audience is reacting. Try to determine if some of the techniques they are using would work for you. Great speakers always study other great speakers and emulate them. 4.Videotape yourself- as the old saying goes, the camera doesn’t lie. Set up a camera and film your next presentation. When you record yourself giving a speech or a presentation, you get a picture of what the audience is seeing and hearing. No editing or polishing, you see it all. Take some quiet, uninterrupted time and watch the video. Set aside your ego and your pride. Write down what went well. It is important to know your strengths because, obviously, you want to keep dong them and build on them. What do you see on the video that makes you unique and compelling? Write down areas for improvement, and, more importantly, what you can do to change them. (If you’ve been studying and reading, as suggested in step 2 above, this will be a lot easier for you.) 5.Get outside help- there are many valuable resources to help improve your speaking and presenting skills. ●Option #1- Toastmasters- Toastmasters is a non-profit organization dedicated to helping people improve their speaking and leadership skills. Here is how it works: they have regular meetings in your area. At each meeting, people give prepared speeches and get feedback from predetermined evaluators. There is also a portion of each Toastmasters meeting called Table topics and this gives people practice with speaking off the cuff. Toastmasters is inexpensive, (under $100 per year) and very effective, because people who attend Toastmasters are all there for the same reason – to get better at speaking. F The Secret War in the Office - Part Three what went well. It is important to know your strengths because, obviously, you want to keep dong them and build on them. What do you see on the video that makes you unique and compelling? Write down areas for improvement, and, more importantly, what you can do to change them. (If you’ve been studying and reading, as suggested in step 2 above, this will be a lot easier for you.)Do you know where in the office the most rumors are put out? It’s in the coffee kitchen! This is a place to gather in a company and you can learn a lot there. It is also the place where often mobbing starts. It is a place where employees feel kind of safe and not watched. There is a rule of thumb here: The worse the working atmosphere in the company the more frequented the coffee kitchens are.Management is always suspicious when watching employees gathering in small groups all over the place with their coffee mugs in their hands and chatting. But there is an amazing discovery made by observant consultants: The most crucial information you won’t get at meetings or through meeting minutes. The most important pieces of information you get in the informal small talk, t 5.Get outside help- there are many valuable resources to help improve your speaking and presenting skills. ●Option #1- Toastmasters- Toastmasters is a non-profit organization dedicated to helping people improve their speaking and leadership skills. Here is how it works: they have regular meetings in your area. At each meeting, people give prepared speeches and get feedback from predetermined evaluators. There is also a portion of each Toastmasters meeting called Table topics and this gives people practice with speaking off the cuff. Toastmasters is inexpensive, (under $100 per year) and very effective, because people who attend Toastmasters are all there for the same reason – to get better at speaking. Find a club near you at www.toastmasters.org. ●Option #2- Get a private speaking coach who can work with you one on one. It is an expensive, but highly effective, method, because you get individual attention. ●Option#3- Find the hundreds of training organizations that offer public seminars on public speaking, and attend them. I believe the future will require these skills to be even more important in a leadership role. Leaders must be great communicators, and when they speak they have to make an instant impression – a positive one. If you don’t feel that you can make a strong impression now, then get help before it’s too late. Don’t become another statistic.
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