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Atricle Dump - Hearing Hot Buttons
Sorry about my otaku with this issue (otaku = more than a hobby, a little less than an obsession).Many of you may know me, since I run Imediafax, the Internet to Media Fax Service. I send out over a million news releases a year for people via fax and email. You probably think that I’ve got news releases failing on me day in and day out.Actually, I don’t. The news releases I write and send out for people do quite well. My clients are quite happy with me because they are successful with their outreach efforts.It’s the draft news releases that people send to me that are my problem.Fixing the problems I see in the news releases peop
Give away promotional corporate gifts and make more profitGiving away promotional corporate gifts to your loyal and prospective customers is a tried and proven marketing tool for helping expand your business. It's vitally important to make sure that the name of your company is foremost in the mind of your audience when they come to a buying decision and an excellent way to do this is to give them something to remember you by. The hardest part of giving away freebees is finding the right corporate gift ideas to give people so here are a few ideas to get you going.How often do they purchase?This makes a differen
Good listening is not just looking at someone and nodding your head in agreement. You have to acknowledge what is being said and let the other person know that you understand. The more you can acknowledge what is being said, the greater ability you have to persuade and influence. Why? Because the person speaking with you will feel important and understood. Why is listening so difficult for most of us? Why is it t
Red and pink have taken over retail displays and online promotions, as we hurdle toward February and Valentine’s Day. No shortage of choices to express our feelings about that special someone: jewelry, candy, flowers, or maybe an electronic-something with headphones, along with a memorable greeting card. When it comes to purchasing those gifts, food items, and e-somethings, seems like there could be more LOVE built into the process. When we swipe our plastic or fill in the order form, what do we get besides a printed receipt?Where’s the love?Are there any companies that consistently treat their customers as if they love to se
Good listening is not just looking at someone and nodding your head in agreement. You have to acknowledge what is being said and let the other person know that you understand. The more you can acknowledge what is being said, the greater ability you have to persuade and influence. Why? Because the person speaking with you will feel important and understood. Why is listening so difficult for most of us? Why is it
In a world that is spinning out of control; with consumers being bombarded with hundreds of advertising messages per day in a variety of mediums, it is imperative to develop an understanding of the consumer’s thinking to develop an edge in advertising.Consumer’s get confused with excessive stimulus. Consumer’s also become very selective in their perceptive processes given the amount of advertising to which they are exposed. This leads to a dulling or tuning out of any advertising that takes extra effort to process.Also, consider that consumer’s selective perception leads to a filtering out of branding that is complicated or includes excessi
Do you ever wonder what makes a person listen? What qualities make one’s message heard and understood? Even before the understanding process can begin you have to be heard and we simply don’t hear everything around us. Just like elevator music, we tune out sounds that are without variety, inflection, and interest. To capture someone’s attention you have to put interest into the rhythm of your sound.We communicate everyday, with many people in equally as many ways. Indeed, communication can be overwhelming and tedious. But we all have meaning behind our communications and getting your message across is more the province of the speaker than it i
The world of selling is constantly changing and because of this it is very important to enhance your selling abilities. It is also vital to keep such selling abilities updated and constantly improving those skills. If this is not done you may find your performance decreasing or simply remaining at the same level. This will eventually result in frustration and surrender to the desire to score high-performance since you will feel as if you are climbing an insurmountable wall.If your selling skills are current and constantly being employed then you need a way to measure and evaluate your progress and performance. Some companies have superiors that are
Top Five Challenges to Listening Effectively
* Thinking About Our Response. Instead of thinking about what the other person is saying, we often think about what we personally want to say next or where we want the conversation to lead. We are mentally planning our own agenda and game plan. In effect, we patiently wait our turn to talk but we never have give and take between the two parties.
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