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Atricle Dump - Three Steps To A Better Harvest
At an International Franchising Symposium in London, Peter Holt made the bold statement to his audience of Franchisors that they needed to understand that their business would fail, and in fact all businesses are bound for failure. Needless to say, there were a few shocked faces in the crowd. He was ma
There is no shortage of translators who take the plunge and set up shop as self-employed freelancers, but few have the ambition or the spirit to start up their own all-round translation agency. This is not surprising, of course, as the establishment of a full- scale translation agency is a quantum leap
Here's an irrefutable fact of marketing: it's easier to sell a product or a service to a hand that is open and has already bought from you than from one that is closed.
Many companies tout that they have high percentages of repeat business, and they seem to say it in a proud way that sort of tells the world "Yeah. We know we're good. That's why eighty percent of our clients keep coming back to us." Forget about how many clients are repeat clients. That's a given. All of them should be repeat clients if you're doing your job right. Your repeat customer rate should be no less than 100 percent.
This is what you should be focusing on and using as the benchmark for success: pursue all of the business from every client who has worked with you in the past. There's your land of opportunity. Right under your nose. You know they're already a user of services. They already know you and
Financial Advisors come from varied backgrounds, wear different hats and offer vastly different services. So, that begs the question, “What makes an advisor from Merrill Lynch, or UBS, or MetLife, or another firm, big or small, different from any other?”That's a great question – one I get asked
Here's an irrefutable fact of marketing: it's easier to sell a product or a service to a hand that is open and has already bought from you than from one that is closed.
Many companies tout that they have high percentages of repeat business, and they seem to say it in a proud way that sort of tells the world "Yeah. We know we're good. That's why eighty percent of our clients keep coming back to us." Forget about how many clients are repeat clients. That's a given. All of them should be repeat clients if you're doing your job right. Your repeat customer rate should be no less than 100 percent.
This is what you should be focusing on and using as the benchmark for success: pursue all of the business from every client who has worked with you in the past. There's your land of opportunity. Right under your nose. You know they're already a user of services. They already know you and
For many centuries Switzerland was the house of genius watch manufacturers that created timepieces of various forms, shapes, designs and complications. These complicated timepieces have written many pages of the watchmaking history and today the story of Swiss watches continues.Some of the world
Many companies tout that they have high percentages of repeat business, and they seem to say it in a proud way that sort of tells the world "Yeah. We know we're good. That's why eighty percent of our clients keep coming back to us." Forget about how many clients are repeat clients. That's a given. All of them should be repeat clients if you're doing your job right. Your repeat customer rate should be no less than 100 percent.
This is what you should be focusing on and using as the benchmark for success: pursue all of the business from every client who has worked with you in the past. There's your land of opportunity. Right under your nose. You know they're already a user of services. They already know you and
A lot of students considering a civil service career think that a criminal justice degree is only good for being a law enforcement officer or, in combination with a legal degree, a criminal lawyer. Here are a whole range of criminal justice career choices that many degree-holders overlook, but are well
This is what you should be focusing on and using as the benchmark for success: pursue all of the business from every client who has worked with you in the past. There's your land of opportunity. Right under your nose. You know they're already a user of services. They already know you and
Referrals are a great way of IT marketing. In this article, you'll learn how to ask for them.The QuestionThe key IT marketing question to ask your clients is “Do you know anyone else who could benefit from our services?” Write it down on your hand. Write it down on your PDA. Look at it ev
Consider these three action steps for you to implement today. Yes, today. I challenge you to complete this simple, easy, and high-impacting exercise before you go to bed tonight. Your time commitment will be less than seven minutes.
Write in your journal the answer to the following three questions:
1. What steps could I take to get more business from my existing clients?
2. What steps could I take to become more memorable with my existing clients, so that when they have a need, they think of me first?
3. What steps could I take to get all the business from my existing clients?
Your subconscious mind already knows the answers to these questions. By asking high-yield questions like these, you'll come up with your own unique marketing and action plan to bring in more business, bring in all the business, from every single client who ever has and ever will hire you.
Reap your harvest. You've already p
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