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  • Atricle Dump - Ten Reasons Why Salespeople Fail to Sell Their Cleaning Services

    Marketing is More than Advertising-Get Better Results by Knowing the Difference
    Too many small business owners focus on advertising as the only way to generate new business. Before you buy any advertising, you should know what you're trying to accomplish. That goal comes from your overall marketing plan.Let's back up a moment. Start with your business goals. What would you like to accomplish this year? If you want 20% growth in revenue and a similar growt
    your time and the customer's time. Bring in the appropriate sales aids (brochures, flyers, etc.) that you can leave with the customer. Avoid reading directly from printed materials and losing eye contact. 8 Low Cost Ways To Advertise, Promote and Market Your Business
    We all are looking for ways to market our businesses cost effectively. I have come up with 8 ways to do just that all low cost to free. In fact most of these methods can be done from the comfort of your own home.That's right you don't even have to leave home. What could be better, your clients are coming to you and you don't even realize it. Okay lets get started, each of thes
    At some stage in your business you will be required to make sales calls for your cleaning services. Unfortunately, making effective sales calls is one area where many people fall short. Make your sales calls more effective by becoming aware of the following pitfalls.
    1. Going in with no clear sales objective. Make sure you know what you what to accomplish and have a goal in mind, whether that is to end up presenting a cleaning bid to your prospective customer or to find out what specific cleaning services the customer needs.


    2. Calling on the wrong customers. Do your homework first to make sure that the business you are calling on uses a professional cleaning company rather than an in-house service.


    3. Not planning a sales presentation. Do not carry on a random, pointless conversation wasting your time and the customer's time. Bring in the appropriate sales aids (brochures, flyers, etc.) that you can leave with the customer. Avoid reading directly from printed materials and losing eye contact.
    4. Marketing Breakthrough Method
      Your Marketing Breakthrough Method is ready for you to use. All you have to do is learn from the experience of one of the best marketers - online and offline.Seth Godin has written a unique book called "Ideavirus".He is a critic of Interruption Marketing (the traditional method) and a Champion of Permission Marketing (asking for the customers permission before presentifective by becoming aware of the following pitfalls.
      1. Going in with no clear sales objective. Make sure you know what you what to accomplish and have a goal in mind, whether that is to end up presenting a cleaning bid to your prospective customer or to find out what specific cleaning services the customer needs.


      2. Calling on the wrong customers. Do your homework first to make sure that the business you are calling on uses a professional cleaning company rather than an in-house service.


      3. Not planning a sales presentation. Do not carry on a random, pointless conversation wasting your time and the customer's time. Bring in the appropriate sales aids (brochures, flyers, etc.) that you can leave with the customer. Avoid reading directly from printed materials and losing eye contact.
      4. Stadium Lights Responding to Fans
        Sports stadium fans go to the events for the ambience and experience. Indeed, one with a large screen television would have a better view of what happened, along with slow-motion replays and zoom lenses. But we all agree it is not the same. Yet as sports figures salaries increase that means the cost of the tickets go up as well. These are issues for sports fans and this is without meing a cleaning bid to your prospective customer or to find out what specific cleaning services the customer needs.

      5. Calling on the wrong customers. Do your homework first to make sure that the business you are calling on uses a professional cleaning company rather than an in-house service.


      6. Not planning a sales presentation. Do not carry on a random, pointless conversation wasting your time and the customer's time. Bring in the appropriate sales aids (brochures, flyers, etc.) that you can leave with the customer. Avoid reading directly from printed materials and losing eye contact.
      7. Question To Ask At A Job Interview-5 Of The Best Questions!
        When you are on a job interview it is a good idea to have at least one question to ask at a job interview to show an interest in the job. When you interview with a company your interviewing the company just as much as they are interviewing you. The more questions you ask the better chance you have of finding out if that company is a good place for you to work.business you are calling on uses a professional cleaning company rather than an in-house service.

      8. Not planning a sales presentation. Do not carry on a random, pointless conversation wasting your time and the customer's time. Bring in the appropriate sales aids (brochures, flyers, etc.) that you can leave with the customer. Avoid reading directly from printed materials and losing eye contact.
      9. Personalized Coffee Mugs - The Perfect Marketing Tool For Your Business
        As a small business operator myself I know I am always on the lookout for ideas that will keep my business at the forefront of my customer’s minds.Well bingo.If you are in a similar position then I have something to share with you. I got thinking a while back, most of my clients, and I bet your’s too, have a cup of coffee just about every day. So imagine how easy it woyour time and the customer's time. Bring in the appropriate sales aids (brochures, flyers, etc.) that you can leave with the customer. Avoid reading directly from printed materials and losing eye contact.

      10. No call frequency. Think of the many times you are hit with ads for products - do you bite the first time? Multiple contacts with prospective customers are generally required to get that first sale and to maintain a positive relationship with an existing customer.


      11. Not talking to the decision maker. Check to be sure that the person you are going to be talking to has the authority to sign up for your cleaning services.


      12. Not talking about the benefits of using your cleaning company. Make sure you highlight the strengths of your company and what you can provide over the competition.


      13. Unable to answer questions. By preparing before making the sales call you should be able to answer any questions the potential customer may have about your services. If you do get stuck

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