Atricle Dump - Business

7 Steps To Brand Success
Let's be clear from the outset. The road to brand success is not easy.It's true that some people seem to fall upon it by chance and readily make their way from one end to the other. For most of us though, it's a route taken with difficulty and marked by mis-steps and wrong turnings.That shouldn't surprise us. If you understand a brand to be the relationship between you and your customer, then you'll know how hard it can be to plot the course of a relationship with any certainty.It isn't possible to chart every feature on the road or each twist and turn along the way but we can make plans for the journey that prepare us for what might lie ahead and give us a greater chance of

role as sales manager.

If you're a sales manager, take a close look in the mirror and ask yourself, "How am I doing as a sales manager?" If you want to achieve superior results as a sales manager you'll have to have superior sales management skills at your fingertips.

Years ago, some of the best advice I never took was "You can't succeed alone." It took me a long time to buy into this very simple concept. Today I belong to a Mastermind group that meets every three months. We've been doing this for five years now.

During the same five years I have hired three different coaches to help me grow different parts of my business. Personally, I have always found an immediate payback with the coaches I've hired.

For me, the results have been truly amazing and incredibly rewarding.

Here's the link again to see the complete packag

Management by Delegation - Frying Pan, Fire or Neither?
How tempting is it to fix things? You know, you are passing by one of your teams cubicles and they are doing something you know all about. So you give a hand...And then it's fixed, and you feel a rosy glow all about how you've 'helped'. But who is this about, you or them.You see, it can be so frustrating, for someone already frustrated, when some smart-ass boss comes along to show their superiority. In fact, after it's fixed, all they get is a general feeling of inadequacy. And more frustration.And next time they have the same problem, They can't remember what they did because you did it so fast, in such a smart-assed sort of way. They either need to wait for you to pass by again or

YIPPEE! Kendra won, or should I say, "She was hired," by the "Donald." It was no surprise to me. It was all about people and management skills. You either have them or you don't! Kendra had them and Tana, sad to say, didn't.

The shenanigans you watched during the "Apprentice" show are perfect examples of what not to do if you want to become an effective and respected sales manager.

Enough about that . . .

Today, being a sales manager, is a tough job - and it can also be extremely rewarding. Here's what I find bizarre. There are too many undertrained sales managers trying to coach and develop their undertrained salespeople. It's not a pretty picture.

What do you think happens when that happens? Right - nothing much happens.

Last week I went to Chicago to conduct a one half-day sales training program. After completing the program in Chicago I was off to Las Vegas to do a two-day sales training program.

I'm sitting in an aisle seat (9D) on American Airlines flight #1417. Once I settled in I exchanged hellos with the guy sitting next to me.

I asked, "What kind of work do you do?"

He says, "I'm a sales manager" and proceeds to tell me about his company, his responsibilities, and some of his problems.

After a while he asks me, "What about you - what kind of work do you do?"

I gave him my prepared elevator speech, "I coach and train salespeople and sales managers on how to increase sales, earn more money, have more fun, and how to do it all in less time."

He says, "You coach sales managers, man could I ever use a coach!"

I said, "What do you mean?" He said, "One day I'm a very successful sales representative and the next day I'm a sales manager."

He continues and says "Hey, I wanted this job - it was a dream come true for me." Along with the promotion I got the standard "Hit the road Jack kind of attitude from my company."

"It wasn't mean-spirited, just a go figure-it-out for yourself kind of an attitude."

I asked him one of my favorite questions - a question that uncovers specific problems. I said, "Keith, as a sales manager, what are some of the biggest challenges you're dealing with now?"

He said, "You got an hour to hear them all?" I took some notes while he was talking and here's a list of what he said he needed help with:

Recruiting
 Interviewing
 Planning
 Time management
 Coaching
 Motivation
 Planning a dynamite sales meeting
 Strategic account plans
 Measuring performance
 Sitting goals that get results
 Leadership
 Self confidence

I said, "That's quite a list."

He says, "My wife thinks I'm nuts for taking the sales management position."

She says, "You're working longer hours, you're always stressed out, and you're always thinking about work."

Well, I'm not going to bore you with any more of the details of that conversation - but Keith seems to be the perfect candidate for my just released Sales Management Coaching Program.

After I explained the program and all of its benefits to Keith he perked up and said, "Sign me up!"

You can use this link to see the complete Sales Management Coaching package - it will take only 118 seconds to read. http://www.meisenheimer.com/sales_coaching/individual.shtml

If you're a sales representative please forward this to every sales manager you know, who wants to become the best they can be in their role as sales manager.

During the same five years I have hired three different coaches to help me grow different parts of my business. Personally, I have always found an immediate payback with the coaches I've hired.

For me, the results have been truly amazing and incredibly rewarding.

Here's the link again to see the complete package

Firing Someone – Does It Have to Be Painful, for Them and You?
The need to write this article came about through the recent experience of two of my friends. Both had been fired. One for supposed poor performance (although she had never been counselled and at the time was in fact on sick leave) and one because the start up facility she was employed by, suddenly closed down. Both were senior managers. Both were loyal, hardworking employees but are now very angry and taking legal action against their former employers. Why are they so angry? One could say it’s because they have lost their jobs and this would be quite understandable. However, the main action that has triggered their anger and catapulted them down the legal pathway (in both cases), was that they were informed of their

g the program in Chicago I was off to Las Vegas to do a two-day sales training program.