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  • Atricle Dump - The Sales Apprentice- Sales Training Tips From The Hit TV Show, Part V

    Business Referrals: Use Your IT Consultant Network
    Business referrals are a critical aspect of a successful IT Consulting business. The question is though, "How do you get set up for business referrals?" IT Consultants who are in the know, use their network to get the referrals they need.Business Referral SourcesSome of the best business referrals come from niche technology providers. The providers who don't do virtual IT services and are limited in scope. Their clients are likely part of your sweet spot and if they are already dealing with an IT professional, their budgets are likely big enough to afford your rates.Accountants are another great source of business referrals. Ask them directly whether they know anyone who is having trouble with their computer network. This way the business referrals y
    commitment?" Nice.

    Because of the nature of the competition this task was a double-edged sword. Not only did the teams have to sell photographs but they also had to "sell" the photographers on the idea of working with their team.

    Not happy with totally blowing the deal she decided to alienate her client even more…

    The first big sales training lesson of the night came from Na

    If You Build A Better Website Will The World Beat A Path To Your Door?
    So much money, time and energy is being devoted to website design and optimization. But what do customers need to purchase your products or utilize your services?They need a kiss. “KISS” means “Keep it simple -------!A flea market has a very simple layout. Find a spot, lay your products on a table or on the ground and have a flood of people passing by.The idea is that there is not a lot of time for bells and whistles. Some very not so good looking websites are making money. Why? Traffic.Yes, build an informative and interactive website with content, subscriptions, a guest books if you like. But, no traffic no sale. Put something on a webpage that people want in a presentable fashion and they will buy it: that’s if they see it.Searc
    "Now 11 remain to fight for the chance to become the Apprentice." So began this week's episode of the hit TV show which was primarily about selling and was packed to the rafters with sales training tips for the sales superstar in waiting.

    This week's task for our "wannabees" was to dabble in the art market selling photography. After picking 2 potential photographers each our heroes were to see who could make the most profit from art sales in one day. SAS was on top form declaring this to be "a special kind of salesmanship" where one cannot talk people into buying but where our team had to "smell" when a potential customer was on the hook!

    They all had very different ways of approaching this task…

    The two teams, led by Christina, the pharmaceutical sales manager, and Natalie, who has an MBA, split up and set about the task of speaking to the photographers. They all had very different ways of approaching this task. Katie preferred to find out all about the photographers, their desires wants and needs. Adam on the other hand got down to figures fast! Katie was, as usual, unimpressed, declaring to the camera that this was not a car lot and that if Adam went back to one and got run over that would be ok by her!

    "If we pick you, do we have your commitment?"

    Under Nat, Katie pushed their team down a very "softly-softly" route. Christina meanwhile was getting business like with Tim, a horse photographer. Who is your typical buyer? Have you a client list? Great questions. She even tried a commitment close, "If we pick you, do we have your commitment?" Nice.

    Because of the nature of the competition this task was a double-edged sword. Not only did the teams have to sell photographs but they also had to "sell" the photographers on the idea of working with their team.

    Not happy with totally blowing the deal she decided to alienate her client even more…

    The first big sales training lesson of the night came from Nat

    Know How + Know Who = Networking Success
    With all of the technology available today, why is personal networking still the key to being successful? While you can send tons of direct mail, e-mail instantly and advertise everywhere, the main reason most people do business with each other is that they know each other and have developed a successful business relationship that was built on rapport, responsibility and respect.This type of relationship does not usually happen just by meeting once and exchanging business cards. It takes time to get to know what each person has to offer, and even more importantly, to learn what you can offer them. Many people forget that networking is a quid pro quo arrangement. In order to get, you have to give.It used to be surprising when a colleague would say that they don’t
    to see who could make the most profit from art sales in one day. SAS was on top form declaring this to be "a special kind of salesmanship" where one cannot talk people into buying but where our team had to "smell" when a potential customer was on the hook!

    They all had very different ways of approaching this task…

    The two teams, led by Christina, the pharmaceutical sales manager, and Natalie, who has an MBA, split up and set about the task of speaking to the photographers. They all had very different ways of approaching this task. Katie preferred to find out all about the photographers, their desires wants and needs. Adam on the other hand got down to figures fast! Katie was, as usual, unimpressed, declaring to the camera that this was not a car lot and that if Adam went back to one and got run over that would be ok by her!

    "If we pick you, do we have your commitment?"

    Under Nat, Katie pushed their team down a very "softly-softly" route. Christina meanwhile was getting business like with Tim, a horse photographer. Who is your typical buyer? Have you a client list? Great questions. She even tried a commitment close, "If we pick you, do we have your commitment?" Nice.

    Because of the nature of the competition this task was a double-edged sword. Not only did the teams have to sell photographs but they also had to "sell" the photographers on the idea of working with their team.

    Not happy with totally blowing the deal she decided to alienate her client even more…

    The first big sales training lesson of the night came from Na

    Non-Profit Fundraising Ideas
    Fundraising activities are gaining a lot of importance, as they aid support groups carry out their welfare and development programs. There are day care centers and old age homes that need funds to meet various requirements and hospitals need funds for new and advanced equipments. Thinking of new and innovative fundraising ideas every day that will prove to be successful is an interesting and creative job.In some cases, people who are reluctant to donate cash may be willing to donate items. Donation of items in place of cash is often a relief to the donor and also gives them the option of donating a variety of things. There are many fundraising ideas that can be used to hold sales based on the items collected by way of donation. A toy drive can be held that can give the
    nd Natalie, who has an MBA, split up and set about the task of speaking to the photographers. They all had very different ways of approaching this task. Katie preferred to find out all about the photographers, their desires wants and needs. Adam on the other hand got down to figures fast! Katie was, as usual, unimpressed, declaring to the camera that this was not a car lot and that if Adam went back to one and got run over that would be ok by her!

    "If we pick you, do we have your commitment?"

    Under Nat, Katie pushed their team down a very "softly-softly" route. Christina meanwhile was getting business like with Tim, a horse photographer. Who is your typical buyer? Have you a client list? Great questions. She even tried a commitment close, "If we pick you, do we have your commitment?" Nice.

    Because of the nature of the competition this task was a double-edged sword. Not only did the teams have to sell photographs but they also had to "sell" the photographers on the idea of working with their team.

    Not happy with totally blowing the deal she decided to alienate her client even more…

    The first big sales training lesson of the night came from Na

    Join A Network Group And Save Yourself Legwork
    Think about this for a moment, everything you have done or ever achieved has come by making use of a network of people, contacts, colleagues and so on. A computer on its own is termed a 'dumb' terminal as it is unable to function like a computer that is part of a network. If you connect two computers together, you can share, gather, communicate, collaborate, develop and manage resources, increase business, are you getting the picture, your success in business or career is directly proportional to the size and quality of your network.Need more proof? Well, ask yourself, why is the likes of Google and Rupert Murdock of Sky and others buying up online network communities otherwise known as social networking websites, paying $Billions of dollars for businesses that have onl
    back to one and got run over that would be ok by her!

    "If we pick you, do we have your commitment?"

    Under Nat, Katie pushed their team down a very "softly-softly" route. Christina meanwhile was getting business like with Tim, a horse photographer. Who is your typical buyer? Have you a client list? Great questions. She even tried a commitment close, "If we pick you, do we have your commitment?" Nice.

    Because of the nature of the competition this task was a double-edged sword. Not only did the teams have to sell photographs but they also had to "sell" the photographers on the idea of working with their team.

    Not happy with totally blowing the deal she decided to alienate her client even more…

    The first big sales training lesson of the night came from Na

    When It Comes To Print Advertising, Outsmart the Big Spenders
    Are you competing with a company that has much bigger advertising budget then you do? Do you frequently pick up newspapers, publication or trade magazine and see their advertising staring back at you? Anyone with a big advertising budget can spend lot money to buy a lot of ink.The good news is you can strategically invest small amounts of money to generate much more effective ads that immediately drive paying customers into your front door.Many of your competitors want to have their ads appear on specific pages throughout the year. As a result they reserve print ad space well in advance of the actually publication dates. Better yet, they reserves these pages based on advertising dollars they submitted in advertising budgets to their bosses. Late last year. Thank
    commitment?" Nice.

    Because of the nature of the competition this task was a double-edged sword. Not only did the teams have to sell photographs but they also had to "sell" the photographers on the idea of working with their team.

    Not happy with totally blowing the deal she decided to alienate her client even more…

    The first big sales training lesson of the night came from Natalie when her team visited Tim, the horse photographer. She walked through the door announcing, "We have 10 minutes". If you were the client how would that make you feel? What would you be thinking? I know that I would be annoyed and thinking, "So I'm a last resort am I? You don't value me or my work. Thanks!" As if that weren't bad enough Nat's phone then rang. "Excuse me I have to take this" she said, turning her back on her prospect and walking off. That… just lost you that photographer Nat. There's no come back from there. Not happy with totally blowing the deal she decided to alienate her prospect even more, "Tim, I hate to cut in. We must go."

    Sales training advice: No matter how important you think you or your business is you cannot behave in this way and expect to get away with it. When you are with your clients you need to be with your clients 100%. No distractions. No interruptions. Be honest - are you totally focused when you are with your clients?

    Back to the show, both teams picked the same two photographers - Tim and another called Elizabeth. Not surprisingly after Nat's offhandedness, Tim said that he was more convinced by the leadership of Christina's team.

    Artists on board, the teams set about drumming up business. Despite the moans about his lack of work ethic Adam was on the phone calling past clients of one of their artists whilst the rest… hung paintings. Nat described Adam as "our weakest link." Some nerve given he was the man on the phone!

    Which brings us to the sales training lesson of this week's show…

    Yo

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