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Atricle Dump - How To Write A Killer Sales Letter
“The only thing we have to fear is fear itself.” This famous quote from Franklin Roosevelt speaks as clearly to leaders today as it did in the 1940s. In their book, Play to Win, Larry and Hersch Wilson present psychologist Maxie Maultsby’s concept of the Four Fatal Fears. Maultsby believes these fears impede our ability to interact effect
One more part of writing copy; don’t feel bad ‘borrowing’ some ideas from successful copy you’ve seen.
Get a swipe file of the best copy you can find.
And the last thing you need to keep in mind when writing a killer copy is this:
“What’s the end result the reader will get if they buy from you?”
Your copy MUST sell hope and benefits to the reader if you want them to buy anything after reading your copy.
Now go write your kille
Ask any small business owner to come up with ideas on how to market their business and they will say adverts, brochures, leaflets, direct mail etc. Whilst all these are great ways of promoting your business they all cost money! What if I could show you a better and more effective way of marketing your business? In this article I am going to sh
That’s how I start to write web copy that sells.
Whether you agree with me or not, your web copy will determine whether your product’s going to sell online or not.
Simple reason. In an offline sales pitch or presentation, you get to interact with your prospect. You get to touch him. He gets to see you personally.
But not online. No, no, no. It all depends on the words on your site. See how powerful words are?
I’m not saying I’m a guru at web copy. There are many other copywriters who are far better than me. Many. But I’ve written my own web copy and it’s selling. And at the same time, I’ve been hired to write for others.
Keep on reading on how I write killer web copy and you can pick up any of the tips.
The first part to write a copy, you MUST be in the ‘zone’.
What the heck is the ‘zone’? The ‘zone’ is like… the mood. You see, writing a great copy is like an artist painting a beautiful picture. When you are in the ‘zone’, your hand can’t stop typing and your mind keeps on coming up with amazing ideas to write.
Like, I’m in the ‘zone’ when I write this article.
How to be in the ‘zone’? I’m not sure how you can achieve that, but for me, I put in a lot of passion to write a killer copy and I look into the future to see how this copy will sell like crazy.
That’s how I get into the ‘zone’.
Once you are in the zone, keep on writing. Don’t stop. Even though, you know you are writing wrong grammar or putting in weird ideas. Just keep on writing.
Then, after it’s finished, read it all over again. This time, you’ll pick up the mistakes and you’ll add in more ideas. Continue doing this until you are satisfied with your work. Finally, edit your work.
When you start your copy, your headline is one of the most important parts of the copy.
Some copy writers write tons of headlines before they start. For me, I’ll write about 5 headlines and read it over several times. Then, I’ll pick the best and fine tune it at least 5-10 times before I decide to use it.
One more part of writing copy; don’t feel bad ‘borrowing’ some ideas from successful copy you’ve seen.
Get a swipe file of the best copy you can find.
And the last thing you need to keep in mind when writing a killer copy is this:
“What’s the end result the reader will get if they buy from you?”
Your copy MUST sell hope and benefits to the reader if you want them to buy anything after reading your copy.
Now go write your killer
More often than not, we make decisions impulsively, without dwelling on too much thought about what we want and without considering other options, guidelines and criteria to base our decisions with. We can always get away with this on small decisions such as deciding on the flavor of Starbucks coffee we want; whether this is decaf or not; medi
Keep on reading on how I write killer web copy and you can pick up any of the tips.
The first part to write a copy, you MUST be in the ‘zone’.
What the heck is the ‘zone’? The ‘zone’ is like… the mood. You see, writing a great copy is like an artist painting a beautiful picture. When you are in the ‘zone’, your hand can’t stop typing and your mind keeps on coming up with amazing ideas to write.
Like, I’m in the ‘zone’ when I write this article.
How to be in the ‘zone’? I’m not sure how you can achieve that, but for me, I put in a lot of passion to write a killer copy and I look into the future to see how this copy will sell like crazy.
That’s how I get into the ‘zone’.
Once you are in the zone, keep on writing. Don’t stop. Even though, you know you are writing wrong grammar or putting in weird ideas. Just keep on writing.
Then, after it’s finished, read it all over again. This time, you’ll pick up the mistakes and you’ll add in more ideas. Continue doing this until you are satisfied with your work. Finally, edit your work.
When you start your copy, your headline is one of the most important parts of the copy.
Some copy writers write tons of headlines before they start. For me, I’ll write about 5 headlines and read it over several times. Then, I’ll pick the best and fine tune it at least 5-10 times before I decide to use it.
One more part of writing copy; don’t feel bad ‘borrowing’ some ideas from successful copy you’ve seen.
Get a swipe file of the best copy you can find.
And the last thing you need to keep in mind when writing a killer copy is this:
“What’s the end result the reader will get if they buy from you?”
Your copy MUST sell hope and benefits to the reader if you want them to buy anything after reading your copy.
Now go write your kille
Do you enjoy working with people? Would you consider yourself to be an outgoing person with a friendly personality? Are you well organized and able to stick to detail? If you answered yes to these questions then you may find that there are some great fund raising jobs out there for you to consider. This article will outline some of the basic s
Like, I’m in the ‘zone’ when I write this article.
How to be in the ‘zone’? I’m not sure how you can achieve that, but for me, I put in a lot of passion to write a killer copy and I look into the future to see how this copy will sell like crazy.
That’s how I get into the ‘zone’.
Once you are in the zone, keep on writing. Don’t stop. Even though, you know you are writing wrong grammar or putting in weird ideas. Just keep on writing.
Then, after it’s finished, read it all over again. This time, you’ll pick up the mistakes and you’ll add in more ideas. Continue doing this until you are satisfied with your work. Finally, edit your work.
When you start your copy, your headline is one of the most important parts of the copy.
Some copy writers write tons of headlines before they start. For me, I’ll write about 5 headlines and read it over several times. Then, I’ll pick the best and fine tune it at least 5-10 times before I decide to use it.
One more part of writing copy; don’t feel bad ‘borrowing’ some ideas from successful copy you’ve seen.
Get a swipe file of the best copy you can find.
And the last thing you need to keep in mind when writing a killer copy is this:
“What’s the end result the reader will get if they buy from you?”
Your copy MUST sell hope and benefits to the reader if you want them to buy anything after reading your copy.
Now go write your kille
If your business is like many other traditional cleaning companies, you started by cleaning an office, apartment building, retail store or other commercial building. Adding additional clients may have included more office buildings, medical clinics and perhaps even expanding into manufacturing facilities. But have you stopped to think about ex
Then, after it’s finished, read it all over again. This time, you’ll pick up the mistakes and you’ll add in more ideas. Continue doing this until you are satisfied with your work. Finally, edit your work.
When you start your copy, your headline is one of the most important parts of the copy.
Some copy writers write tons of headlines before they start. For me, I’ll write about 5 headlines and read it over several times. Then, I’ll pick the best and fine tune it at least 5-10 times before I decide to use it.
One more part of writing copy; don’t feel bad ‘borrowing’ some ideas from successful copy you’ve seen.
Get a swipe file of the best copy you can find.
And the last thing you need to keep in mind when writing a killer copy is this:
“What’s the end result the reader will get if they buy from you?”
Your copy MUST sell hope and benefits to the reader if you want them to buy anything after reading your copy.
Now go write your kille
One thing that you’ll commonly hear people say is that it takes money to make money.However, the truth of the matter is that’s something that poor people say so that they have an excuse for why they can’t make any money – they don’t have any.Granted, having money does make it easier to make more money faster, but it certainly isn
One more part of writing copy; don’t feel bad ‘borrowing’ some ideas from successful copy you’ve seen.
Get a swipe file of the best copy you can find.
And the last thing you need to keep in mind when writing a killer copy is this:
“What’s the end result the reader will get if they buy from you?”
Your copy MUST sell hope and benefits to the reader if you want them to buy anything after reading your copy.
Now go write your killer copy.
All the best.
Warmest regards,
Patric 'High-Speed Marketing' Chan
Chief Marketing Strategist
Copyright 2004 Patric Chan
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