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Atricle Dump - Electronic Franchise Disclosure and E-Signature Future for Investors
We must change the way we think about marketing, it is no longer, if it has ever been, business-to-consumer but consumer-to-consumer.This means recognizing that your most important relationship is not between the company and the brand and any given consumer, but between the latter and other individuals.What happens in real life is what matters to or between them.Marketers should focus on creating social meaning and social utility-things
Family businesses are advised ad nauseam to have a succession plan. Mostly, they fail. Mid-size businesses should have a succession plan. Mostly, they fail too. Large businesses must have a succession plan. Unfortunately, they tend to fail as well.Succession planning is not a “nice to have”. It is a necessary part of any organisation's ability to reduce risk, create a proven leadership model, preserve organisational memories, smooth business continui
This is because the documents have gotten so large they amount to what would be considered an email bomb. The franchisors will have to document who emailed them and asked for information. Yet one cannot document incoming emails, because people use free-mail accounts and disguise their identity, even the Federal Trade Commission does this when phising for information about franchisor targets they wish to entrap, usually
Everyone knows that advertising is essential to growing a business. One problem that small business owners have always faced is the high cost of marketing. Most, however don't realize that there is an effective way to reduce the cost of your advertising while - at the same time - increasing its reach.Advertising co-ops are nothing new. Usually they are a "perk" offered by major manufacturers to encourage retailers to promote their products. Because t
This is because the documents have gotten so large they amount to what would be considered an email bomb. The franchisors will have to document who emailed them and asked for information. Yet one cannot document incoming emails, because people use free-mail accounts and disguise their identity, even the Federal Trade Commission does this when phising for information about franchisor targets they wish to entrap, usually
There are many companies who sell products through catalogs. Catalogs are being used by so many marketers in the present-day society. In fact mail order catalogs are proven to fuel sales especially during the holiday season.The catalog is where you can have a clear view of the products sold by a company. When you buy from a catalog, you can enjoy several benefits like you can free services, special discounts, and many more. It’s in the catalogs that
This is because the documents have gotten so large they amount to what would be considered an email bomb. The franchisors will have to document who emailed them and asked for information. Yet one cannot document incoming emails, because people use free-mail accounts and disguise their identity, even the Federal Trade Commission does this when phising for information about franchisor targets they wish to entrap, usually
What may be the more appropriate question is: What makes a story newsworthy enough to get picked up by the media? Here are a few rules of thumb to determine if you have a news angle worthy of press coverage.First, is the subject relevant to anyone outside of your organization? For example, if your firm is announcing changes to the employee health plan, that’s newsworthy of coverage in the company newsletter but not typically for the mai
Ever heard of the “80/20 Rule”? That’s the well-known principle that says that in every sales organization 20% of the salespeople win 80% of the sales (and money!) while the remaining 80% are all splitting up 20% of the revenue. So, which category do you want to be a part of - the Top 20%, or what I refer to as the Sales HEROES, right?Where did this rule come from? In fact, the 80/20 rule is not a rule, it’s a “law.” It comes from the work of Vilfr
The FTC is likely to look at electronic distribution through websites rather than emailing the disclosure documents. And then who is paying to keep it updated and which one do you put up if there are 12 registration states, multiple Canadian Provinces, notification states and the Federal Trade Commission version, all different. And web people last time I checked still do not work for free yet. So where as it might be theoretically cost effective and save trees (less paperwork) it will cost more in enhanced I
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