Atricle Dump - Business

Conducting Risk Assessments for Hazardous Substances
To manage Hazardous Substances a requirement is to conduct Risk Assessments for each of the hazardous substances. The process required to ensure that all risks identified with using a substance is controlled under the Queensland Workplace Health and Safety Regulations is described below. The requirements for other legislation will be quite similar.When is it a requirement to conduct a risk assessment?Legislation requires that Hazardous Substances risk assessments are required at the following times:As soon as practicable after it is used;Within five years after the last asse

card. You could handwrite the URL (website address) each time you hand one out for that extra personal touch.

Get Them To Set Up A Meeting Immediately By… offering a FREE consultation and providing an appointment reminder form on the back of your card which you fill in as you’re talking to them.

Get Them To Call You As Soon As They Return To Work By… suggesting you have a secret FREE report and repeating your phone number nice and big on the back. You could give them a password or phrase to say when they call to be told more. People love to learn secrets, don’t

Logo - Simple Tool To Make Your Business Stronger
About logos, it can be said that it is an image, which symbolizes a business and its services in an explanatory manner. Logos pictorially represent what can be said or done in few sentences. Logos can range from a simple dot to a very complicated maze of colors and patterns. To create a deep impact on the minds of the people is the central role of a logo as pictures appeal more to the human mind. Logos are thus indispensable for the success of a business. It is an identity, which represents what your company stands for and what it wants to achieve.Logos serve to attract the attention of the onlookers. Some brilliantly designed logo

CARD SHARK

7 Card Tricks That Improve Your Personal Networking Power

The humble business card has been a mainstay of business and industry for years. But despite it's small size and cost, it's one of the most powerful marketing tools you will ever possess. Because of it's low cost many people take the business card for granted and don't even think of the effect it can have on their networking and sales success. Here are a few tips for making your card do the business for you...

Card Tricks

Your business card can perform many different promotional jobs and usually all at once. I call these little jobs “Card Tricks” because they work like magic.

All you need to do is be aware of what you want the end effect to be and then set your business card up to work the magic for you.

Here are 7 Card Trick ideas:

Get a Most Wanted Response (MWR)

Get Read (Break The Ice)

Get Kept (And Referred To)

Get Passed On

Qualify/Disqualify Prospects

Sell Stuff

Make You A Celebrity

1. Get A Most Wanted Response

This is the action you want your new contact to take next as a result of your communication. In this case it’s your business card that provides the communication.

You are responsible for the outcome of your communication so it goes without saying that you must have a clear outcome in mind to make the most effective use of your business card. If you don't create a business card with a clear idea of what you're expecting as an outcome then you can't expect to generate a consistent response. Your networking will be hit and miss and you’ll miss more opportunities than you deserve to.

Although your eventual goal will be to get someone to buy, buy again and then tell all their friends your first MWR when networking will rarely be “buy my service” straight away. You may want your prospect to give you permission to follow up first or to book a meeting or request more information. These types of response all build the relationship and make your final goal much easier to achieve.

A good first response is to create curiosity and then follow it up with a specific action… Consider the following ideas:

Make Them Visit Your Website And Leave Contact Details By… offering a FREEBIE on the back of your card. You could handwrite the URL (website address) each time you hand one out for that extra personal touch.

Get Them To Set Up A Meeting Immediately By… offering a FREE consultation and providing an appointment reminder form on the back of your card which you fill in as you’re talking to them.

Advances in Wire EDM Technology
With modern wire EDM machines utilizing CNC (the Computer Control, or the brains of the machine if you will) for production, there is a user-interface device, the computer, where the worker will input the required data for design that will eventually guide the wire EDM machine during the passes and cuts in the process of creating the final product. Moreover, like any computer today, software is needed to run the equipment. This is no different in wire EDM. The CNC Controller and the software application comprise the wire EDM technology.In much the same way that many different software applications for word processing or email exist

s and usually all at once. I call these little jobs “Card Tricks” because they work like magic.

All you need to do is be aware of what you want the end effect to be and then set your business card up to work the magic for you.

Here are 7 Card Trick ideas:

Get a Most Wanted Response (MWR)

Get Read (Break The Ice)

Get Kept (And Referred To)

Get Passed On

Qualify/Disqualify Prospects

Sell Stuff

Make You A Celebrity

1. Get A Most Wanted Response

This is the action you want your new contact to take next as a result of your communication. In this case it’s your business card that provides the communication.

A good first response is to create curiosity and then follow it up with a specific action… Consider the following ideas:

Get Them To Set Up A Meeting Immediately By… offering a FREE consultation and providing an appointment reminder form on the back of your card which you fill in as you’re talking to them.

Large Posters Is The Best Means Of Promotion
Anything informative can help you in telling the public about your ideas and thoughts. Disseminating information is not a difficult task, if you have the right pathway to go about it. In this case, large posters can be really helpful as they have that clarity of message which small or medium sized posters do not have. Because of the size of large posters, the message printed in them can be read easily without any hassles. This is the reason that large posters are considered as one of the best form of medium for promotion of goods and services. After all, it is the target audience that you have to hit and cannot miss out on any medium that

t of your communication. In this case it’s your business card that provides the communication.

A good first response is to create curiosity and then follow it up with a specific action… Consider the following ideas:

Get Them To Set Up A Meeting Immediately By… offering a FREE consultation and providing an appointment reminder form on the back of your card which you fill in as you’re talking to them.

Building Clientele With Coffee And Tea
As you seek to promote the products and services offered by your business or organization, you’ll find that it can be challenging to build your clientele. Having an effective marketing plan in place can be a great start in creating name recognition and adding to your bottom line. It is necessary, however, to supplement your marketing plan with other initiatives so cement an image of your organization in the minds of your current and prospective clients. One of the most effective ways to build clientele is through the use of promotional items, such as printed mugs. Printed mugs are an effective promotional item because of their nearly

e to buy, buy again and then tell all their friends your first MWR when networking will rarely be “buy my service” straight away. You may want your prospect to give you permission to follow up first or to book a meeting or request more information. These types of response all build the relationship and make your final goal much easier to achieve.

A good first response is to create curiosity and then follow it up with a specific action… Consider the following ideas:

Get Them To Set Up A Meeting Immediately By… offering a FREE consultation and providing an appointment reminder form on the back of your card which you fill in as you’re talking to them.

Advertising Vs. PR in Your Small Business Marketing Strategy
A great small business marketing strategy includes a mix of tactics. Advertising and PR are two very important tools that all small business owners need to be using regularly. Many small businesses I talk to do one of the other, but don't commit to doing both. Each has its strengths and weaknesses and are complimentary to each other.Small Business Advertising Strengths:-The biggest advantage with small business advertising is your complete control over the message. You get to focus on whatever you want, write the text, and choose the visuals. You ensure that your marketing message is delivered.-You control placement.

card. You could handwrite the URL (website address) each time you hand one out for that extra personal touch.

Get Them To Set Up A Meeting Immediately By… offering a FREE consultation and providing an appointment reminder form on the back of your card which you fill in as you’re talking to them.

All along you should be looking to build your credibility and their level of trust. Your business card isn’t 100% responsible for this process but if it’s wrong you’ll be causing yourself unnecessary problems.

2. Get Read (break the ice)

3. Get Kept (And Referred To)

4. Get Passed On

5. Qualify/Disqualify Prospects

Be explicit about what you do, for whom and in what situation. This will help your card to do the difficult job of separating the wheat from the chaff, in terms of people you’d like to do business with.

A strong, targeted message on your business card will free your phone line up for enquiries from inspired, interested and applicable prospects. People who don’t fit your target will then know not to waste your time or theirs, and if they like you they can pass your details on to people who are right.

6. Sell Stuff

7. Make YOU A Celebrity

A key goal when networking is to stand out and be recognised. When people know your face and know what you can do for whom, introductions and positive gossip will become rampant.

The problem is, people in general, aren’t very good at putting names to faces until they’ve met you a few times. If you want everyone to know your name and to say, “There’s Mr/Mrs X” when you enter a room then here’s a really easy trick…

Put a photo of yourself on your card. Maybe even use up the whole of one side and include a link to a FREEBIE or a quote with it.

Then if you frequent the same networking groups and events often enough, your name will go before you.

It’s also a great ice-breaker and gets people to take a second look.

Some people believe that a picture could put people off who judge by appearances (ie too young, too old, don’t like the colour of that sweater etc). My question is… Do you want clients who make such assumptions in the first place? If not then fine. If you do then this might not work for you.

Did you want tricks 2, 3, 4 & 6 too? If you want all the top 7 Tricks plus loads of other ideas, including examples of real business cards and a business card makeover, then you can have them for free by going to www.leanmarketing.co.uk/card-shark

Speak Soon

'Dangerous' Debbie Jenkins

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The legal system imposes few positive obligations on its citizens. There is no obligation to help a stranger, for instance, even in an emergency and at little cost to ourselves. There is nothing new in this. In the Ten Commandments, five of the six commandments that deal with interpersonal obligations are negative commands. Jesus, in the Golden Rule, was more ambitious in that he imposed an affirmative obligation.

The ugly face of Ageism- Discrimination against older workers! Whether you're a man or a woman, and like it or not, we're all going to have to deal with the difficult subject of ageism - discrimination against older workers! None of us are getting any younger - and, you can't bury your head in the sand, and neither can I!

Are you tired of blending in with the competition? Now it's time you experience the key to outshining the opposition using a simple, but powerful, method.

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