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  • Atricle Dump - Gap Analysis - Peeling Back The Layers

    Customer Stickiness: A Marketing Conspiracy or a Sensible Marketing Strategy?
    Customer stickiness is rather unfortunate definition of what appears to be a rather sensible strategy. Derived from a now old web retention technique, customer stickiness conjures a marketing conspiracy every time the work appears. Fortunately, this is not always true and mark
    nt, than after execution begins. The biggest side benefit of clearly articulating your desired future state is that the output will feed your business and system requirements, and your project plans.

    Finally, with your current state and future state clearly documented, understanding your gaps is really just an exercise of defining the difference between whe

    Yoda Was Right: Size Matters Not
    When I receive speaking inquiries from organizations who want me to keynote their conferences or meetings, I always chuckle when I hear comments like:“Could you have your assistant fax me a fee schedule? “Who does your booking for you?” “Should I call your
    This sounds easy enough, but to identify the gaps, you need an intimate understanding of the current state and future state of the firm at many levels.

    Articulating a clear current state that everyone can agree to is a crucial starting point, but it's easier said than done. Often times, when a management team follows a process to thoughtfully and critically examine the current state of affairs, it soon becomes obvious that not everyone sees the present situation the same way. When you start to peel back the layers, you may realize that apparent agreement was often based on untested assumptions and supposition. If you are serious about developing any kind of strategy with a hope of successful execution, don't skip this step!

    Articulating the desired future state means getting very clear on the specifics of your vision. The easiest breakdown is to start by looking at people, process, and technology. Get very clear on the specific components you would like to see in place for each for a specific point in time in the future, and then document it. Similar to documenting your current state, this process helps to uncover many of the misunderstandings about your desired future state...before it's too late. In my experience, getting agreement on vision at a high level is relatively easy. It is only when you start to document the details that new questions arise and need to be discussed and answered. Again this is much easier at this point, than after execution begins. The biggest side benefit of clearly articulating your desired future state is that the output will feed your business and system requirements, and your project plans.

    Finally, with your current state and future state clearly documented, understanding your gaps is really just an exercise of defining the difference between wher

    Selling Is A Lot Like Farming
    It was a time in my life when I was just changing gears in my sales career. Although I had been in sales for a few years, I was going into a completely new industry. I had no product knowledge and was apprehensive about my future success. It was a small company, with three
    examine the current state of affairs, it soon becomes obvious that not everyone sees the present situation the same way. When you start to peel back the layers, you may realize that apparent agreement was often based on untested assumptions and supposition. If you are serious about developing any kind of strategy with a hope of successful execution, don't skip this step!

    Articulating the desired future state means getting very clear on the specifics of your vision. The easiest breakdown is to start by looking at people, process, and technology. Get very clear on the specific components you would like to see in place for each for a specific point in time in the future, and then document it. Similar to documenting your current state, this process helps to uncover many of the misunderstandings about your desired future state...before it's too late. In my experience, getting agreement on vision at a high level is relatively easy. It is only when you start to document the details that new questions arise and need to be discussed and answered. Again this is much easier at this point, than after execution begins. The biggest side benefit of clearly articulating your desired future state is that the output will feed your business and system requirements, and your project plans.

    Finally, with your current state and future state clearly documented, understanding your gaps is really just an exercise of defining the difference between whe

    Private Practice Marketing: 4 Enrollment Questions to Turn Prospects into Clients for Your Practice
    Private practice marketing can be so tough sometimes. You've got a hot prospect and aren't sure how to turn them into a client.You know you could help them, but the only thing you can think to say is "Wow, you really need to come talk to me!"But what if there wer
    is step!

    Articulating the desired future state means getting very clear on the specifics of your vision. The easiest breakdown is to start by looking at people, process, and technology. Get very clear on the specific components you would like to see in place for each for a specific point in time in the future, and then document it. Similar to documenting your current state, this process helps to uncover many of the misunderstandings about your desired future state...before it's too late. In my experience, getting agreement on vision at a high level is relatively easy. It is only when you start to document the details that new questions arise and need to be discussed and answered. Again this is much easier at this point, than after execution begins. The biggest side benefit of clearly articulating your desired future state is that the output will feed your business and system requirements, and your project plans.

    Finally, with your current state and future state clearly documented, understanding your gaps is really just an exercise of defining the difference between whe

    Calibration Services
    Almost all calibration laboratories’ quality systems fulfill the standards set by ISO/IEC 17025:1999, and include all functions that have an impact on the attribute of the 17025 calibration service, like equipment, personnel, calibration procedures and reporting.17025 c
    r current state, this process helps to uncover many of the misunderstandings about your desired future state...before it's too late. In my experience, getting agreement on vision at a high level is relatively easy. It is only when you start to document the details that new questions arise and need to be discussed and answered. Again this is much easier at this point, than after execution begins. The biggest side benefit of clearly articulating your desired future state is that the output will feed your business and system requirements, and your project plans.

    Finally, with your current state and future state clearly documented, understanding your gaps is really just an exercise of defining the difference between whe

    Networking Is Your Business Success
    “I am really glad we met. I want to do business with you”. How would you like to hear a statement like that? It’s Easy! All you have to do is network. You can take all the great ways there are out there to meet, communicate, and make interactions into transactions but none wi
    nt, than after execution begins. The biggest side benefit of clearly articulating your desired future state is that the output will feed your business and system requirements, and your project plans.

    Finally, with your current state and future state clearly documented, understanding your gaps is really just an exercise of defining the difference between where you are today, and where you want to be. Essentially, you want to work in the categories that make the most sense to your strategy and analyze the gaps. Look at magnitude, resources required, and whether the gaps are technical versus cultural, etc.

    With a well-documented and agreed to gap analysis in place, your chances of successfully executing your strategy are greatly enhanced.

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