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    Customer Loyalty Means Bigger Profits – 5 Tips For Repeat Business
    I always buy my fresh fruit and vegetables from a little corner market, even though it's right near a big supermarket that sells at cheaper prices.Why am I a loyal customer despite the fact I have to pay more?It's because they remember my name each time I shop there, and if my bag is too heavy, they'll deliver it to my home. The big supermarket does none of these things.If that small business didn't look after their customers, they'd be forced to close their doors within a month. Repeat business is absolutely essential for their survival. It's essential for the survival of every small business.So as a small business owner, how do you make sure your customers become repeat customers?1. Say “Thank you”It's so simple, so effective, and unfortunately so rare to b
    teps to get there.

    Use the SMART process when setting goals. You will find this method is simple and easy to execute.

  • S stands for Specific. To have a goal that is not specific means whatever you get or wherever you finish is quite alright with you. To set a goal to have more money is not specific. It does not say how much more money. Make it more specific by saying, “I want to have $100 dollars more income per week”. This
    Marketing Doesn't Have To Hurt
    Marketing, that is the one thing that stands between many gifted people and entrepreneurial success. The question we will explore is why and what can be done about it. So let’s start with a simple question that sets the stage for this discussion – if you are not naturally gifted in the art of sales & marketing does marketing have to hurt?The answer is, of course it does when it’s treated like some unfathomable form of torture that precludes your success. If you thrive on pain, struggling, and striving, this is fine … but if you are like most people, just the thought of activating emotional pain is daunting enough to actually keep you from excavating your own potential to succeed. In fact, thinking about it and drowning in the dread of it can cause you to fail or to abandon your dreams altogether. Now I can’t promise you tha
    Here it is again. The end of another year. Did this year go by in a flash? I know it did for me, just as it does every year. With 2006 just around the corner now is the time to sit down and write out our goals for next year. If we don’t, we will suddenly be at the end of the year again wondering what happened in the last twelve months and wondering why we are no closer to our dreams than we were when the year started. When we don’t set goals we see and experience the effects of what life brought to us rather than what we brought to our life on purpose.

    We need to write our goals down on paper so we can refer to them often. They become a roadmap of the direction you are heading in. You can change them, tweak them, or refine them as often as you like. If they are in your head, you have to try to remember them as well as have the internal battle with your subconscious that keeps telling you not to worry about them anymore or that goals are too hard so you should just quit, and that can become difficult.

    Setting goals is not that difficult. You remember the riddle, “how do you eat and elephant?” Well the answer is: “One bite at a time”. Obtaining the results you want in your life are very much the same way as eating an elephant. We certainly can’t expect to loose 20 percent or more of our weight in one month, just like we can’t expect to triple our income in one week. We must work through a process of steps and phases. Think about “what” it is that you want to accomplish or that you want to have in your life. Consider “why” you want it. Finally start to write down ideas of “how” you might reach or obtain it (also known as “action plans”). Goals and objectives aren't the same thing, although many people think they are. Goals are where you want to end up. Objectives are the steps to get there.

    Use the SMART process when setting goals. You will find this method is simple and easy to execute.

  • S stands for Specific. To have a goal that is not specific means whatever you get or wherever you finish is quite alright with you. To set a goal to have more money is not specific. It does not say how much more money. Make it more specific by saying, “I want to have $100 dollars more income per week”. This
    You Get The Behavior You Reward Not The Behavior You Want
    Behavior that is reinforced is behavior that is repeated. Behavior rewarded is behavior that is repeated.This simple, yet profound, concept is at the root of more poor productivity, broken relationships, negative personnel issues and high costs of doing business than any other management principle as well as peak performance organizations that grow and prosper each year.What does the concept – you get the behavior you reward mean and what is the impact of it on your organization’s culture and overall performance?Let me give you an example. You want an employee who is always late to be on time, but you don’t bring up his tardiness with him because it is only 10 minutes. So you wish and hope that the person would just get it - the policy is to be on time. But unfortunately, he doesn’t get your unspoken messag
    and experience the effects of what life brought to us rather than what we brought to our life on purpose.

    We need to write our goals down on paper so we can refer to them often. They become a roadmap of the direction you are heading in. You can change them, tweak them, or refine them as often as you like. If they are in your head, you have to try to remember them as well as have the internal battle with your subconscious that keeps telling you not to worry about them anymore or that goals are too hard so you should just quit, and that can become difficult.

    Setting goals is not that difficult. You remember the riddle, “how do you eat and elephant?” Well the answer is: “One bite at a time”. Obtaining the results you want in your life are very much the same way as eating an elephant. We certainly can’t expect to loose 20 percent or more of our weight in one month, just like we can’t expect to triple our income in one week. We must work through a process of steps and phases. Think about “what” it is that you want to accomplish or that you want to have in your life. Consider “why” you want it. Finally start to write down ideas of “how” you might reach or obtain it (also known as “action plans”). Goals and objectives aren't the same thing, although many people think they are. Goals are where you want to end up. Objectives are the steps to get there.

    Use the SMART process when setting goals. You will find this method is simple and easy to execute.

  • S stands for Specific. To have a goal that is not specific means whatever you get or wherever you finish is quite alright with you. To set a goal to have more money is not specific. It does not say how much more money. Make it more specific by saying, “I want to have $100 dollars more income per week”. This
    You Can't Do It All Yourself
    As the economy improves, so does the outlook for small business. That may mean you'll find way too many things to do and not enough time for you or your staff to complete them. Or maybe you've been solo for a while and have decided your business is growing enough to need help.What do you do? Hire full or part time employees? Outsource to an independent contractor?Before you decide, take the time to define the position. Create a job description. What do you want the person to do? What are you willing to give up total control over? What level of experience or education must the person have? Documenting the responsibilities of the position will help you decide. And it will help you hire the right person the first time.Consider the IRS' 20 point checklist when determining employee vs. independent contractor. A good
    not to worry about them anymore or that goals are too hard so you should just quit, and that can become difficult.

    Setting goals is not that difficult. You remember the riddle, “how do you eat and elephant?” Well the answer is: “One bite at a time”. Obtaining the results you want in your life are very much the same way as eating an elephant. We certainly can’t expect to loose 20 percent or more of our weight in one month, just like we can’t expect to triple our income in one week. We must work through a process of steps and phases. Think about “what” it is that you want to accomplish or that you want to have in your life. Consider “why” you want it. Finally start to write down ideas of “how” you might reach or obtain it (also known as “action plans”). Goals and objectives aren't the same thing, although many people think they are. Goals are where you want to end up. Objectives are the steps to get there.

    Use the SMART process when setting goals. You will find this method is simple and easy to execute.

  • S stands for Specific. To have a goal that is not specific means whatever you get or wherever you finish is quite alright with you. To set a goal to have more money is not specific. It does not say how much more money. Make it more specific by saying, “I want to have $100 dollars more income per week”. This
    Cultivating Positive Media Relationships
    Some people think that publicity is all about paparazzi snapping photos of celebs and intruding into their private lives -- or as Woodward and Bernstein blowing the lid off of a government scandal. But, as a small business owner, publicity is actually one of your greatest allies! People who read about you in the newspaper or hear an interview with you on the radio will sit up and take notice -- much more notice than if they simply see a flier of yours posted at the Laundromat. But you have to be in charge of your relationship with the media, and make sure that it is a good one!FINDING YOUR LOCAL MEDIA OUTLETSThe first step to securing some good free publicity is hooking up with the right people. Sending information to a generic address at every major media outlet in your area is almost always a waste of time. You need
    pect to triple our income in one week. We must work through a process of steps and phases. Think about “what” it is that you want to accomplish or that you want to have in your life. Consider “why” you want it. Finally start to write down ideas of “how” you might reach or obtain it (also known as “action plans”). Goals and objectives aren't the same thing, although many people think they are. Goals are where you want to end up. Objectives are the steps to get there.

    Use the SMART process when setting goals. You will find this method is simple and easy to execute.

  • S stands for Specific. To have a goal that is not specific means whatever you get or wherever you finish is quite alright with you. To set a goal to have more money is not specific. It does not say how much more money. Make it more specific by saying, “I want to have $100 dollars more income per week”. This
    Over Design, Dome and Ring Beam Construction
    In the mid 1960's I was working with Post Tension concrete projects in the southeast United States for Noble Concrete, Inc. Many of our large projects would be stressing ring beams for dome concrete buildings. Domes exert a large lateral load on the walls of the buildings upon which they set. The ring beam is what holds the walls from falling outward from the weight of the dome.In concrete construction there is usually a large safety factor built into the construction in the way of extra steel bars. Post Tension concrete is a little different, too much of a good thing can cause trouble.The design engineer will note on the plans how much tension is required and suppliers like Noble Concrete would bid on the jobs and then make the shop drawings showing the placement and size of the cables required.We got the
    teps to get there.

    Use the SMART process when setting goals. You will find this method is simple and easy to execute.

  • S stands for Specific. To have a goal that is not specific means whatever you get or wherever you finish is quite alright with you. To set a goal to have more money is not specific. It does not say how much more money. Make it more specific by saying, “I want to have $100 dollars more income per week”. This is specific. You can measure the progress. You will be able to see if you are on track or not and what you might need to do to adjust.

  • M stands for Measurable. We just discussed measuring. If you can’t measure it, how will you know if you are accomplishing it? You won’t. You will never get the satisfaction of knowing that you have accomplished your goal if you can’t measure it. Keep that in mind when setting goals. Think about how or what you will use to measure it. Many people trying to loose weight no longer use a scale. They use a piece of clothing they would like to fit into. It is their reference point and measuring tool. Once they are able to fit into it, they know they have accomplished their goal of loosing weight. When a plane takes off for Hawaii, the pilot doesn’t just set the course and drink coffee for the duration of the flight. The pilot is constantly reading where the plane is and where it needs to be. The plane is always drifting off course, a little to the left or to the right. The pilot is always making corrections until the final destination is reached. If they were not paying attention and constantly checking, or measuring, who knows where the plane might end up?

  • A stands for Achievable. Is the goal you are setting achievable? Can you really become a millionaire in 3 months? Are you setting yourself up for failure? Probably. You want to set your goals to be “just out of reach of your fingertips”. This way, with perseverance, it can be achieved. Too far, and failure is guaranteed. Go back to eating the elephant example. To have a goal to become a millionaire is a good goal to have, but that may be out there on your five year plan. A gentleman once told me that I could become a millionaire just as soon as I figured out how to make my

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