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Atricle Dump - Create Your MIBAGs
Tenacity the One Secret to Increase Sales les 12%Increase sales is the mantra from Fortune 100 companies to the smallest of the small businesses. The U.S. economy is growing with the Dow over 12,000 point and everyone is looking for more business results. So what is keeping you from achieving more business success? Even though MIBAG – Increase 2006 Sales 50% Normal Goal – Decrease Shipping Errors MIBAG – Eliminate Shipping Errors Normal Goal – Introduce a new product MIBAG – Introduce a new LINE of products MIBAG’s shift Leadership and the Harry Potter Syndrome There are dreams, there are goals, and there are MIBAG’s. What’s a MIBAG? It’s an acronym for Magnificent, Inspiring, Bold, and Audacious Goals. In other words, it isn’t your normal everyday, dull, yawn-inducing goal.When looking at filling first/middle level leadership positions, the vast majority of organizations commendably prefer to promote from within. Unfortunately, with few exceptions, the vast majority of organizations suffer from the Harry Potter Syndrome of leadership development.< Example – let’s say your company has a problem with staff members continually arriving late, leaving the company short staffed at the start of many business days. Not only is this annoying personally, but it limits productivity, customer satisfaction, and morale. The typical way to address this problem would be to talk to those who are the primary offenders and see whether that will eliminate or reduce the problem. But, using the MIBAG process you would introduce a Magnificent, Inspiring, Bold, and Audacious Goal by announcing that the company would be 100% staffed at opening every day and would work hard to eliminate the problem – then talking to the offenders and putting them on notice. Normal Goal – Increase 2006 Sales 12% MIBAG – Increase 2006 Sales 50% Normal Goal – Decrease Shipping Errors MIBAG – Eliminate Shipping Errors Normal Goal – Introduce a new product MIBAG – Introduce a new LINE of products MIBAG’s shift A Common Small Business Problem - Bad Checks s say your company has a problem with staff members continually arriving late, leaving the company short staffed at the start of many business days. Not only is this annoying personally, but it limits productivity, customer satisfaction, and morale. The typical way to address this problem would be to talk to those who are the primary offenders and see whether that will eliminate or reduce the problem. But, using the MIBAG process you would introduce a Magnificent, Inspiring, Bold, and Audacious Goal by announcing that the company would be 100% staffed at opening every day and would work hard to eliminate the problem – then talking to the offenders and putting them on notice.Is it worth taking personal checks from customers? Many business struggle with this question because of returned checks. The answer to this question is “yes.” Businesses should accept checks from customers as this is still a preferred way for many customers to pay.Ther Normal Goal – Increase 2006 Sales 12% MIBAG – Increase 2006 Sales 50% Normal Goal – Decrease Shipping Errors MIBAG – Eliminate Shipping Errors Normal Goal – Introduce a new product MIBAG – Introduce a new LINE of products MIBAG’s shift Estee Lauder - A Cosmetics Tycoon d morale. The typical way to address this problem would be to talk to those who are the primary offenders and see whether that will eliminate or reduce the problem. But, using the MIBAG process you would introduce a Magnificent, Inspiring, Bold, and Audacious Goal by announcing that the company would be 100% staffed at opening every day and would work hard to eliminate the problem – then talking to the offenders and putting them on notice.One of the most dynamic businesswomen of the 20th century, Estee Lauder through focus and hard work created one of the world’s most recognized cosmetics brands. With a single-mindedness of purpose rarely encountered, Estee Lauder left behind her at her death a business whose pro Normal Goal – Increase 2006 Sales 12% MIBAG – Increase 2006 Sales 50% Normal Goal – Decrease Shipping Errors MIBAG – Eliminate Shipping Errors Normal Goal – Introduce a new product MIBAG – Introduce a new LINE of products MIBAG’s shift The Never Ending Sale Bold, and Audacious Goal by announcing that the company would be 100% staffed at opening every day and would work hard to eliminate the problem – then talking to the offenders and putting them on notice.Once you have added a new customer to your book of business, plan on keeping that customer until you have all of their business, and the business of their family and friends.This way you can ensure having their business forever.When working as a branch manager a fe Normal Goal – Increase 2006 Sales 12% MIBAG – Increase 2006 Sales 50% Normal Goal – Decrease Shipping Errors MIBAG – Eliminate Shipping Errors Normal Goal – Introduce a new product MIBAG – Introduce a new LINE of products MIBAG’s shift The Small Retailer's Survival Guide - Part 2 - Go Local! les 12%If you are you running a small local independent store, you have no doubt experienced what the big regional/national chains can do to your business. They buy much lower than you do and also sell lower. Occasionally they will sell at a lower price than you can buy from your whole MIBAG – Increase 2006 Sales 50% Normal Goal – Decrease Shipping Errors MIBAG – Eliminate Shipping Errors Normal Goal – Introduce a new product MIBAG – Introduce a new LINE of products MIBAG’s shift company focus and light fires under it by committing new resources, in fact, committing the whole company to extraordinary achievement. MIBAG’s are not for the faint of heart because they create quantum change and I am certainly not advocating them for every company or every business owner. But for those companies that have large ambitions and appetites for achievement, using the MIBAG process can be the spark that thrusts the enterprise into hyperspeed. Take your current primary goal and ask: Is this goal Magnificent? Then, if the company com
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