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Atricle Dump - Add Audio to Your Web Site and Increase Your Sales up to 35%!
In this article we are going to cover how to monetize your website, This is actually one of the most fun parts of building a money making website. Monetizing is actually how your website is going to generate an income, there are many ways to monetize a website but monetizing should be done last after you have found a theme for your website, after you have found your target audience, after you have your content, monetizing your site is the absoluet last step. The only way to monetize your site effectively is to have a clear vision of where your site is going.What is Monetizing Believe it or not this is actually the easy part. This is where you convert warm, willing-to-buy “Presold” visitors into income. At the Monetize level your visitors are eager and ready to buy, basically they have their wallets out and ready to purchase. There are many ways to add income streams to a website, your job is to guide your visitors to these monetizing outlets by using your content and then preselling to your visitor, preselling w
Piece of cake!
There are a couple of other steps to adding the audio to your site, but I will get to that in other parts of this article series.
Create Audio Ezines:
Have you ever heard Jim Edwards "I Gotta Tell You" ezine? (http://igottatellyou.com) Or watched the multi-media ebook and ezine how-to tutorials in Epublishing Express? (http://epublishing-express.com)
It is so much more comp
Consider XYZ company is likely to start an ebusiness. XYZ Company has the following E-business Options:Email and Internet:Any business can easily get connected with an internet and can set-up an E-mail address. Since Emailing is considered as one of the cheap and powerful ways of communication, you can easily get in touch with your suppliers, Present Customers, Prospective customers and partners.Website: XYZ Company can set up website for its business. XYZ Company website can be simply an online brochure or electronic storefront. With the help of the website XYZ company can promote its product, sell product directly to its customers, generate greater awareness, gather customer information etc.E-Commerce: XYZ Company now has to decide, if they want to sell the product through online. Since the business is all about B2C (Business – Consumer) and all goods and services can be sold virtually, XYZ Company can also sell its product online. There are basically four types of Ecommerce w
What else could increase your conversion rate?
Audio!
All right I know what you're thinking... "Why should I go to all of the trouble of adding audio to my web site?"
Because it can increase your sales by up to 35%!! That's why.
Adding streaming audio it isn't as hard as you have been led to believe and you don't even have to pay a monthly fee either. You can start with sound recorder (Pre-installed on every Windows computer) and the free microphone that came with your computer.
Some of the things you can do with audio to enhance your site are:
* Create audio greetings
* Create audio testimonials
* Narrate tutorials
* Create audio ezines
* Add audio files for your visitors to download
* Create audio articles
* Add your band's music clips as tempting teasers to get buyers
* Read children's stories
* Tell Jokes
* Sing...
* Add music as a background to your web site (Tastefully - please!)
This list goes on and on.
Let's quickly cover a couple of the items on the list and see what the advantages are.
Create Audio Greetings:
Well, I think this one is fun. Don't you often wonder what that "Guru" sounds like? Or even what a web master who has created your favorite web tool or ebook?
Adding an audio greeting is actually about the easiest thing to do if you want to improve your sales. For most web sites, when done tastefully, the sales can jump up to 35%! People just trust you more and feel like they know you a little better if they hear your voice.
Also, excitement is contagious. If you are excited about your product, ezine or membership site you can hear it in your voice when you talk about it. SO CAN YOUR CUSTOMERS! And more importantly, your potential customers.
Audio Testimonials:
What can I say about this compelling reason, but this... what would be more believable to you - a web site with a bunch of written testimonials or a web site where you can hear the actual voices of current / previous purchasers explaining what benefits they got from the product? How do you even know for sure the written testimonials are real?
It's hands down the one with the audio.
All you need is Audacity (Which is free at http://audacity.com) to edit down too long testimonials - actually, is there such a thing as too-long testimonial? Maybe not - and the ability to have customers send you .wav files and a small picture of themselves.
NOTE: You can get a free script from Will Bontrager at http://willmaster.com that will allow you to accept files from your customers OR you can set up a seperate ftp account at your server for customer uploads. See other articles in this series to learn how to implement this.
Piece of cake!
There are a couple of other steps to adding the audio to your site, but I will get to that in other parts of this article series.
Create Audio Ezines:
Have you ever heard Jim Edwards "I Gotta Tell You" ezine? (http://igottatellyou.com) Or watched the multi-media ebook and ezine how-to tutorials in Epublishing Express? (http://epublishing-express.com)
It is so much more comp
After reading a news post listed near my business on Merchant Circle, I can only shake my head in wonder. According to the information hot on the blogs, a Comcast employee not only wandered into a house to do some work but managed to take a nap - and was filmed doing so. That video wound up on the 'net and generated a great deal of bad press for Comcast. It leaves me to wonder, however, what type of avenues this might open up for the small business owner.I'd like to take you quickly through the text of the video (sorry to spoil it for you, you can still go and watch!):"A Comcast technician came to replace my modem He spent over an hour on hold with Comcast. He fell asleep on my couch. Thanks Comcast for: Two broken routers, four hour appointment blocks, weeklong internet outages, long hold times, high prices, three missed appointments, promising to call back and then not calling, Thanks Comcast for everything."Now, in the
* Create audio greetings
* Create audio testimonials
* Narrate tutorials
* Create audio ezines
* Add audio files for your visitors to download
* Create audio articles
* Add your band's music clips as tempting teasers to get buyers
* Read children's stories
* Tell Jokes
* Sing...
* Add music as a background to your web site (Tastefully - please!)
This list goes on and on.
Let's quickly cover a couple of the items on the list and see what the advantages are.
Create Audio Greetings:
Well, I think this one is fun. Don't you often wonder what that "Guru" sounds like? Or even what a web master who has created your favorite web tool or ebook?
Adding an audio greeting is actually about the easiest thing to do if you want to improve your sales. For most web sites, when done tastefully, the sales can jump up to 35%! People just trust you more and feel like they know you a little better if they hear your voice.
Also, excitement is contagious. If you are excited about your product, ezine or membership site you can hear it in your voice when you talk about it. SO CAN YOUR CUSTOMERS! And more importantly, your potential customers.
Audio Testimonials:
What can I say about this compelling reason, but this... what would be more believable to you - a web site with a bunch of written testimonials or a web site where you can hear the actual voices of current / previous purchasers explaining what benefits they got from the product? How do you even know for sure the written testimonials are real?
It's hands down the one with the audio.
All you need is Audacity (Which is free at http://audacity.com) to edit down too long testimonials - actually, is there such a thing as too-long testimonial? Maybe not - and the ability to have customers send you .wav files and a small picture of themselves.
NOTE: You can get a free script from Will Bontrager at http://willmaster.com that will allow you to accept files from your customers OR you can set up a seperate ftp account at your server for customer uploads. See other articles in this series to learn how to implement this.
Piece of cake!
There are a couple of other steps to adding the audio to your site, but I will get to that in other parts of this article series.
Create Audio Ezines:
Have you ever heard Jim Edwards "I Gotta Tell You" ezine? (http://igottatellyou.com) Or watched the multi-media ebook and ezine how-to tutorials in Epublishing Express? (http://epublishing-express.com)
It is so much more comp
It would be so easy to clean up the image of the company. Over the course of four years I made every attempt to explain to the corporate offices the reason the company was beginning to look so bad.The downfall of this company will be the loss of the dedicated associate base it originally had when Sam Walton was still alive.Obviously, although I spent all of my work days among the hundreds and thousands of Wal-mart associates working in the stores the corporate officers did not think it could be I knew something they didn’t.Sam believed in listening to the associates.The company still says, “Our people make the difference.” They do and it is the associates will make or break the company as time goes by.The corporate officers, who are paid very well, may love their jobs simply because of the pay.The average Wal-mart associate loved their jobs even if the pay and benefits were not so wonderful. Why? Because it was a wonderful place to work when the atmosphere held Sam’s cultur
Adding an audio greeting is actually about the easiest thing to do if you want to improve your sales. For most web sites, when done tastefully, the sales can jump up to 35%! People just trust you more and feel like they know you a little better if they hear your voice.
Also, excitement is contagious. If you are excited about your product, ezine or membership site you can hear it in your voice when you talk about it. SO CAN YOUR CUSTOMERS! And more importantly, your potential customers.
Audio Testimonials:
What can I say about this compelling reason, but this... what would be more believable to you - a web site with a bunch of written testimonials or a web site where you can hear the actual voices of current / previous purchasers explaining what benefits they got from the product? How do you even know for sure the written testimonials are real?
It's hands down the one with the audio.
All you need is Audacity (Which is free at http://audacity.com) to edit down too long testimonials - actually, is there such a thing as too-long testimonial? Maybe not - and the ability to have customers send you .wav files and a small picture of themselves.
NOTE: You can get a free script from Will Bontrager at http://willmaster.com that will allow you to accept files from your customers OR you can set up a seperate ftp account at your server for customer uploads. See other articles in this series to learn how to implement this.
Piece of cake!
There are a couple of other steps to adding the audio to your site, but I will get to that in other parts of this article series.
Create Audio Ezines:
Have you ever heard Jim Edwards "I Gotta Tell You" ezine? (http://igottatellyou.com) Or watched the multi-media ebook and ezine how-to tutorials in Epublishing Express? (http://epublishing-express.com)
It is so much more comp
It is essential to understand what work and what do not work when you run business, especially through Internet. 1. You don't make people feel safe when they order. Remind people that they are ordering through a secure server. Tell them you won't sell their e-mail address and all their information will be kept confidential. 2. You don't make your ad copy attractive. Your ad lists features instead of benefits. The headline does not attract at your target audience. You don't list any testimonials or guarantees included in your ad. 3. You don't remind people to come back and visit. People usually don't purchase the first time they visit. The more times they visit your site, the greater the chance they will buy. The most effective way is to give them a free subscription to your e-zine. 4. You don't let people know anything about your business. They will feel more comfortable if they know who they are buying from. Publish a section called "About Us" on your web site. Include your business h
It's hands down the one with the audio.
All you need is Audacity (Which is free at http://audacity.com) to edit down too long testimonials - actually, is there such a thing as too-long testimonial? Maybe not - and the ability to have customers send you .wav files and a small picture of themselves.
NOTE: You can get a free script from Will Bontrager at http://willmaster.com that will allow you to accept files from your customers OR you can set up a seperate ftp account at your server for customer uploads. See other articles in this series to learn how to implement this.
Piece of cake!
There are a couple of other steps to adding the audio to your site, but I will get to that in other parts of this article series.
Create Audio Ezines:
Have you ever heard Jim Edwards "I Gotta Tell You" ezine? (http://igottatellyou.com) Or watched the multi-media ebook and ezine how-to tutorials in Epublishing Express? (http://epublishing-express.com)
It is so much more comp
Any high-ranking corporate top executive will tell you that negotiating with the unions is no easy matter and if it is not done correctly it causes a rift between management and labor and can disrupt the company for years to come. In this case, it is usually the management that must go, as the union generally stays intact because without labor you cannot run your business.But how do you negotiate with labor unions? Currently we see at Ford Motor Co. an offer of a pretty decent severance package to some 70,000 employees to take early retirement. Meanwhile Ford Motor Co. has announced last year that it will layoff 300,000 people within the next four years. Currently they are letting go 14,500 people and in doing so that does give the upper hand to Ford Motor Co. in negotiating with the unions and getting employees to take the severance pay packages.One union boss who was familiar with the plant closings and the layoffs said that Ford Motor Co. was indeed offering them a pretty good package and for many em
Piece of cake!
There are a couple of other steps to adding the audio to your site, but I will get to that in other parts of this article series.
Create Audio Ezines:
Have you ever heard Jim Edwards "I Gotta Tell You" ezine? (http://igottatellyou.com) Or watched the multi-media ebook and ezine how-to tutorials in Epublishing Express? (http://epublishing-express.com)
It is so much more compelling to hear someone explain exactly what to do than read a dry ezine (No offense to all the other thousands of ezine writers out there) or ebook (Ditto to you ebook writers) and you learn much faster.
Did you know that you only retain about 10-15% of what you read once? But that retention goes up to 60% if you hear it at the same time and flies up to 80% for a multi-media presentation.
How many fewer customer service calls and emails would you get if you customers were retaining 80% of what you were teaching them? I can tell you... a lot!
Think of all the extra time you would have to promote your business, create new products (Audio and multimedia products of course!) Heck, even spend more time with your family and hobbies.
How much happier would your customers be if they were able to duplicate your success and complete your tutorials, assignments, or follow your direction?
Again - a lot! How many more of your customers would buy other products from you if you were successful in teaching them or helping them with your first product? I think you can see where I am going with this...
So, know that you know how important audio is how do you get started? The first thing you can do is go to http://easy-web-site-audio.com and sign up for the free Audio Tips Ecourse and get a new tip every three days on creative audio uses.
That's a good start :)
Remember those audio testimonials?
Here are some other free resources for all of you ebook and ezine writers to get you started: (Some long links may wrap)
Microsoft: http://microsoft.com (Free)
Additionally you can access lots of free content add-ons, tools, and tutorials when you go straight to the media section on the Microsoft web site.
Find it at Media Player v.9: http://www.microsoft.com/windows/windowsmedia/default.aspx (Free) Here you can upgrade to Media Player 9 (To store all of your audio files you have made in the easy access audio library) which is free.
Media Player 9 is the preferred media player for listening to streaming audio along with Real Player which is also free.
There are a lot of add-ons for the program, especially you want to get the one that converts your MP3s into smaller WMA files and save space on your computer. (It is a free teaser, they will probably try to get you to buy the full Plus! collection, but you don't have to!).
Visit http://www.microsoft.com/plus for more information on the PLUS! product if you think in addition to converting audio you might want to let the kids play around with Media Player too. :)
Remember all that extra family time you are going to have
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Law of Attraction Techniques for the Network Marketing Jungle
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