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  • Atricle Dump - How to Sell Advertising - A 'Clever' Way That You May Not Have Used Before!

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    their posture. If they’re sitting back, it’s best to just sit back because their subconscious picks up on this and they feel relaxed. If they talk fast, speed up and talk faster too. If they talk in a drawl, you to
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    Matching and Mirroring

    Neuro-linguistic programs teach you a lot about the psychology of selling and it’s worth your while reading a book on this subject, or studying a tape. Matching and mirroring is one concept I believe you should adopt in a sales process. First of all, if you have several staff, try to use the salesperson that is closest to the customer’s age (and sometimes gender) because people tend to buy from people who are seven years on either side of their age, older or younger. This means a 27-year old is much more likely to make a purchase from a 20-34 year old than from a 45-year old.

    This is a form of matching and mirroring, although the expression is usually associated with body language – for example, if a customer has their arms folded, your best posture will subtly mirror what they’re doing.

    Just mould into their posture. If they’re sitting back, it’s best to just sit back because their subconscious picks up on this and they feel relaxed. If they talk fast, speed up and talk faster too. If they talk in a drawl, you to

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    cept I believe you should adopt in a sales process. First of all, if you have several staff, try to use the salesperson that is closest to the customer’s age (and sometimes gender) because people tend to buy from people who are seven years on either side of their age, older or younger. This means a 27-year old is much more likely to make a purchase from a 20-34 year old than from a 45-year old.

    This is a form of matching and mirroring, although the expression is usually associated with body language – for example, if a customer has their arms folded, your best posture will subtly mirror what they’re doing.

    Just mould into their posture. If they’re sitting back, it’s best to just sit back because their subconscious picks up on this and they feel relaxed. If they talk fast, speed up and talk faster too. If they talk in a drawl, you to

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    eople who are seven years on either side of their age, older or younger. This means a 27-year old is much more likely to make a purchase from a 20-34 year old than from a 45-year old.

    This is a form of matching and mirroring, although the expression is usually associated with body language – for example, if a customer has their arms folded, your best posture will subtly mirror what they’re doing.

    Just mould into their posture. If they’re sitting back, it’s best to just sit back because their subconscious picks up on this and they feel relaxed. If they talk fast, speed up and talk faster too. If they talk in a drawl, you to

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    ng and mirroring, although the expression is usually associated with body language – for example, if a customer has their arms folded, your best posture will subtly mirror what they’re doing.

    Just mould into their posture. If they’re sitting back, it’s best to just sit back because their subconscious picks up on this and they feel relaxed. If they talk fast, speed up and talk faster too. If they talk in a drawl, you to

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    their posture. If they’re sitting back, it’s best to just sit back because their subconscious picks up on this and they feel relaxed. If they talk fast, speed up and talk faster too. If they talk in a drawl, you too should slow. And it comes down to the clothes you wear too; you don’t wear a suit if you’re going to sell something to a lawn-mower person. If you’re selling to a Government department, you’d wear a suit.

    So there are a lot of things around selling, not just the words. There’s matching & mirroring, tonality, the speed of the talk, how they sit –(always try and sit to the side not across the table from, because sitting across a table in a sales process is confronting). If your hands are on your face when you’re talking you’ll find a good salesperson will do that too because it just connects. Because if you think it’s okay, they’ll think it’s okay, so it’s all good.

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