Tags |
|
|
Links |
|
|
Atricle Dump - Do Friends Let Friends Publish E-Books?
We read the Marketing, Media & Advertising publications regularly in vain hope that the troublesome issue of commercial clutter will start to become a major concern within the industry.Yes, we read that there is plenty of news regarding the imminent arrival of yet more clutter
The unsold copies are either discounted-in-place by publishers, meaning B & N gets to cut the invoice price, or the
When we lose our jobs, no matter the reason, we lose a big part of our identity. Think of the last several times you met new people. After names are exchanged and polite comments made on whatever event you are attending, the question quickly arises: "What do you do?"It's a ple
I want to share my take on this with you, as well as what I told him regarding conventional book publishing.
What I'd like to know is:
(1) Who is making real money in e-books?
(2) What are their topics?
(3) What is their pricing?
(4) How are they promoting them?
(5) Are there commercial lists available for rent or purchase of recent e-book buyers?
Conventional book publishing seems to get harder all the time with industry mergers offering fewer buyers to the author, but more significant is the fundamental flaw in how books are acquired by book retailers:
It's by consignment.
So, let's say Barnes & Noble orders 10,000 copies of my latest book, but sells only 5,000.
The unsold copies are either discounted-in-place by publishers, meaning B & N gets to cut the invoice price, or the
High school—a constant hub of activities, studies, and events—and the last years of our school days shared with friends. High schools always hold a variety of events to raise funds for the many extra curricular activities that makes school fun.High school students are old enou
What I'd like to know is:
(1) Who is making real money in e-books?
(2) What are their topics?
(3) What is their pricing?
(4) How are they promoting them?
(5) Are there commercial lists available for rent or purchase of recent e-book buyers?
Conventional book publishing seems to get harder all the time with industry mergers offering fewer buyers to the author, but more significant is the fundamental flaw in how books are acquired by book retailers:
It's by consignment.
So, let's say Barnes & Noble orders 10,000 copies of my latest book, but sells only 5,000.
The unsold copies are either discounted-in-place by publishers, meaning B & N gets to cut the invoice price, or the
Over the years, I have observed many salespeople and their routines – daily, weekly, monthly and yearly. It is my belief that many salespeople waste a great deal of time. Some of the common time wasters are (there are many others, this is just a quick list):·poor prospecting
(4) How are they promoting them?
(5) Are there commercial lists available for rent or purchase of recent e-book buyers?
Conventional book publishing seems to get harder all the time with industry mergers offering fewer buyers to the author, but more significant is the fundamental flaw in how books are acquired by book retailers:
It's by consignment.
So, let's say Barnes & Noble orders 10,000 copies of my latest book, but sells only 5,000.
The unsold copies are either discounted-in-place by publishers, meaning B & N gets to cut the invoice price, or the
Although I am a firm believer in not making cold calls, I still believe the telephone is probably your most useful tool. We still need to interact with our prospects and customers.Once you have a prospect on the phone, you should be using this time strictly for one thing. You
It's by consignment.
So, let's say Barnes & Noble orders 10,000 copies of my latest book, but sells only 5,000.
The unsold copies are either discounted-in-place by publishers, meaning B & N gets to cut the invoice price, or the
We meet people face-to-face, at counters, in meetings, in writing and over the phone. Often our moments of contact are brief, fragmented, and mere snapshots in the longer movie of their lives.We form impressions based upon these moments, and act upon those feelings. But we may
The unsold copies are either discounted-in-place by publishers, meaning B & N gets to cut the invoice price, or they are sent back to the publisher. And there is no time limit for returning them. A book could be out of print for years and returns trickle in and credits are paid out.
Anyway, retailing of books has become a "fashion" business, driven by fad, celebrity titles, and the like, so it's too bad for most authors.
Plus, and this is wild, most books being retailed are bought by women, so I was informed by a woman senior editor at a medium sized publishing house. This mirrors the fact that most book editors are women, as are book agents.
Last night at a faculty dinner at UCLA, I met a publisher of about 1,000 books, mostly geared to the real estate market.
As if he were reciting a script, he said most of his authors don't make any money through book sales but by collateral business that book sales
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.articledump.net/article/59982/articledump-Do-Friends-Let-Friends-Publish-EBooks.html">Do Friends Let Friends Publish E-Books?</a>
BB link (for phorums):
[url=http://www.articledump.net/article/59982/articledump-Do-Friends-Let-Friends-Publish-EBooks.html]Do Friends Let Friends Publish E-Books?[/url]
Related Articles:
Starting A Profitable Home Based Business
So You Want to Start an Online Business
10 Tips To Boost Your eBay Sales
Bookmark it:
|