information and selling them related products. For example, if you sell golf clubs, you could offer a course entitled “Seven Steps to a Bettter Swing”. You can then include information throughout the course on the golf clubs that you sell and how they can enhance the reader’s golf swIt is far easier to convince a first time visitor to give you their email address, than it is to give you their credit card number. By offering a free gift in exchange for permission to send emails, you can increase the likelihood that the customer will take action and, consequently, allow you more opportunities to make a sale.

An effective gift to offer your visitor is an email course on a relevant subject. If a visitor is agreeable to receiving this information, there is a strong likelihood that they will also be interested in the product or service you are selling. An autoresponder is the most effective way of delivering such an email course.

An autoresponder can be configured to send out a series of emails to your customers at regular intervals. And, because there is no direct communication between you and the recipient, you can accept a large number of recipients without greatly increasing your workload.

The majority of the work is in the preparation. Once this is accomplished, the rest of the process is virtually hands-free.

The email course should be balanced between providing the customer valuable information and selling them related products. For example, if you sell golf clubs, you could offer a course entitled “Seven Steps to a Bettter Swing”. You can then include information throughout the course on the golf clubs that you sell and how they can enhance the reader’s golf swi

llow you more opportunities to make a sale.

An effective gift to offer your visitor is an email course on a relevant subject. If a visitor is agreeable to receiving this information, there is a strong likelihood that they will also be interested in the product or service you are selling. An autoresponder is the most effective way of delivering such an email course.

An autoresponder can be configured to send out a series of emails to your customers at regular intervals. And, because there is no direct communication between you and the recipient, you can accept a large number of recipients without greatly increasing your workload.

The majority of the work is in the preparation. Once this is accomplished, the rest of the process is virtually hands-free.

The email course should be balanced between providing the customer valuable information and selling them related products. For example, if you sell golf clubs, you could offer a course entitled “Seven Steps to a Bettter Swing”. You can then include information throughout the course on the golf clubs that you sell and how they can enhance the reader’s golf sw

elling. An autoresponder is the most effective way of delivering such an email course.

An autoresponder can be configured to send out a series of emails to your customers at regular intervals. And, because there is no direct communication between you and the recipient, you can accept a large number of recipients without greatly increasing your workload.

The majority of the work is in the preparation. Once this is accomplished, the rest of the process is virtually hands-free.

The email course should be balanced between providing the customer valuable information and selling them related products. For example, if you sell golf clubs, you could offer a course entitled “Seven Steps to a Bettter Swing”. You can then include information throughout the course on the golf clubs that you sell and how they can enhance the reader’s golf sw

cept a large number of recipients without greatly increasing your workload.

The majority of the work is in the preparation. Once this is accomplished, the rest of the process is virtually hands-free.

The email course should be balanced between providing the customer valuable information and selling them related products. For example, if you sell golf clubs, you could offer a course entitled “Seven Steps to a Bettter Swing”. You can then include information throughout the course on the golf clubs that you sell and how they can enhance the reader’s golf sw

information and selling them related products. For example, if you sell golf clubs, you could offer a course entitled “Seven Steps to a Bettter Swing”. You can then include information throughout the course on the golf clubs that you sell and how they can enhance the reader’s golf swing even further.

With a little imagination, you can come up with an email course for just about any niche.

The preparation required is as follows:

1) Choose what you course is going to be about and write the material.

2) Decide how many emails you are going to send and break your course up into a corresponding series of short chapters.

3) Decide how many days the course is going to last.

4) Divide the length of the course by the number of emails you are sending (for example – a seven part course over fourteen days would require one email every two days.

5) Load the emails into your autoresponder and set the intervals for each lesson (using the above example, the first email would go out on day one, and then days three, five, seven and so on.)

The final step is to subscribe to your own course to see how the emails will look when they arrive in a person’s inbox. Check spelling and grammar carefully.

Once you are happy that everything is working correctly, you can begin advertising your email course on your website, in your PPC campaigns or anywhere else that you choose.