Dropship Your Way To Ebusiness Success
Q: I would like to start my own eBay business, but I really don’t want to invest in a ton of inventory until I can get a better handle on what might or might not sell. I read another column about dropshipping, but I’m still a little fuzzy on how the whole process works. Do you think using dropshipping is a good way to start an eBay business and if so, how do I get started? -- Candace M.A: Dropshipping is a topic that I first addressed i

Are You In a Sahara Sales Desert?
One of the nasty little sides of selling is something MOST people won't tell you about.But I will!Sometimes you will get caught in a Sahara Sales Desert Dry Spell that will suck every ounce of energy out of you if you don't know what to do!Have you ever experienced it? I certainly did in my early days of selling.I can still remember it like it was yesterday. (How scary is that?) The Well Went Dry! (oops!) Do you know that email marketing is one of the most important components among your other internet marketing mix? And I believe that writing an effective email copy is crucial to your online success.

On the Internet, there are 2 important factors that determine your website sales, first is driving traffic to your website (traffic generation) and second is to convert those traffic (visitors) into your buyers (traffic conversation).

Yes, no doubt we all know that your web copy is going to be the primary element that is going to make you sales but not everyone is going to buy something from you for the first time. Statistics shows that the average conversion rate is less then 5%, so following up the rest of your 95% prospect is crucial and that’s when email marketing comes in.

Many internet marketers overlook the potential sales that could be made from emailing alone. Would you want your 90% of your visitors that didn't buy the first time go to waste? My answer is NO.

Here are the 7 steps that you need to know to write an effective email:

1. Personalizing your email can attract your readers to read your email. By adding your reader's name in the subject title, header and body will give them a more personal and closer feeling. Always remember that you are writing to one person and not to a huge email list. The response rate can increase as much as 64%

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ales, first is driving traffic to your website (traffic generation) and second is to convert those traffic (visitors) into your buyers (traffic conversation).

Yes, no doubt we all know that your web copy is going to be the primary element that is going to make you sales but not everyone is going to buy something from you for the first time. Statistics shows that the average conversion rate is less then 5%, so following up the rest of your 95% prospect is crucial and that’s when email marketing comes in.

Many internet marketers overlook the potential sales that could be made from emailing alone. Would you want your 90% of your visitors that didn't buy the first time go to waste? My answer is NO.

Here are the 7 steps that you need to know to write an effective email:

1. Personalizing your email can attract your readers to read your email. By adding your reader's name in the subject title, header and body will give them a more personal and closer feeling. Always remember that you are writing to one person and not to a huge email list. The response rate can increase as much as 64%

2. A ca

t everyone is going to buy something from you for the first time. Statistics shows that the average conversion rate is less then 5%, so following up the rest of your 95% prospect is crucial and that’s when email marketing comes in.

Many internet marketers overlook the potential sales that could be made from emailing alone. Would you want your 90% of your visitors that didn't buy the first time go to waste? My answer is NO.

Here are the 7 steps that you need to know to write an effective email:

1. Personalizing your email can attract your readers to read your email. By adding your reader's name in the subject title, header and body will give them a more personal and closer feeling. Always remember that you are writing to one person and not to a huge email list. The response rate can increase as much as 64%

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l sales that could be made from emailing alone. Would you want your 90% of your visitors that didn't buy the first time go to waste? My answer is NO.

Here are the 7 steps that you need to know to write an effective email:

1. Personalizing your email can attract your readers to read your email. By adding your reader's name in the subject title, header and body will give them a more personal and closer feeling. Always remember that you are writing to one person and not to a huge email list. The response rate can increase as much as 64%

2. A ca

ers to read your email. By adding your reader's name in the subject title, header and body will give them a more personal and closer feeling. Always remember that you are writing to one person and not to a huge email list. The response rate can increase as much as 64%

2. A catching subject line that will make your reader to click on. Many times, most people don't realize the importance of a subject title and often use the subject title to sell. The next thing you know, your email is in the trash bin. Create a curiosity title instead of a hypey one.

3. Do not hard sell in your email. I'm sure that no body likes that. Instead, give them more information about your product or service. Suggesting or recommending to your readers to a possible solution that works for you is probably a much politer way than saying "Try my product, it works!"

4. This is one important part, so listen close. Format your email for maximum readability! What do I mean by that? Always make sure that each line of text is around 55 characters long, including spaces. It's best to keep it under 55 characters. Try reading a flush of text across your screen and you will probably know why it's good to break up your long lines.

5. Humans by nature are curious and want to know more about other people's life story. So create something interesting to start your email, preferably a story related to the purp