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Atricle Dump - Fishing & Lead Capture - Part Two of Three
In no other time in history have we as individuals had the power to quickly, easily and for little or no cost reach millions of other people. With a few keystrokes or mouse clicks we can share with the world our thoughts, opinions, dreams and complaints. We can express ourselves artistically and experiment with our creativity.This ability is fantastic. I myself have taken advantage of these opportunities and continually write articles such as this one or create video logs to express my thoughts, opinions
On your 'thank you' page, remind your visitor to confirm their subscription. Nothing fancy, just a little something like this:
"In order for me to send your (bait) please remember to confirm your request.
The confirmation email should be in your inbox very soon. This step, though a bit inconvenient, protects us both from unwanted email issues.
Also - please white list my domain.com and email@mydomain.com to ensure receipt of the information you requested."
Set that hook - get on your reader's list of acceptable publishers, because you want your email to get through every time y
An office affair can have a detrimental effect on your career and on the dynamics of the workplace in general.Contrary to conventional wisdom, and despite the danger of sexual harassment, there’s a lot of loving going on in the office. The warming of the workplace reflects a much more wide-scale upheaval in the ways we work. Given endless workweeks, the reclaiming of emotional wholeness, and a new ideal of love as partnership, it makes a lot of sense to a lot of people – except the human resources department
Bait & Presentation
Traffic isn't all that easy to get. You will have to either pay for, or work hard for traffic to your website. You don't want to waste it, do you? Of course not.
When a visitor hits your page, you don't want him to just look around and swim away, right? No. You want him to buy. However, that doesn't happen often enough on just one visit. So, you need a way to stay in touch with your visitor so you can pull them back from time to time. Getting him to opt in to your mailing list is a great way to keep in touch.
But how do you get someone to give up their contact information to you when they don't yet know and trust you?
Well, while your visitor is at your site... while the fish is in your pond - offer the right bait.
What type of fish are you after? ...and what do they eat?
You know your niche better than I do.
What are YOUR visitors interested in?
What are their biggest problems?
What keeps them awake at night?
What do the want the most?
Find the right bait, then present it in the right way and I guarantee they will bite.
Through a joint venture, a little search time, or some desktop publishing, locate or create a product that your visitors will bite on.
...and setup a lead capture page using this product as your bait.
Fishermen know what bait to use for different fish because of experience, their own or someone else's shared wisdom.
Take a look around. Someone else may be selling in your market. Who am I kidding? Someone else IS selling in your market. Find them. How are they fishing for new leads?
A little research will reveal what the fish are biting on at any given moment. Find or create something similar, then bait YOUR hook and start fishing.
Good baits - Nearly anything related & free.
Viral software, articles and ebooks
Prizes (contests)
Product samples
Valuable tips
etc...
The right bait STILL must be presented in the right way. Portal sites, link & banner farms - they have their place, but the best way to present you bait when fishing for leads is with a simple lead capture page.
You've seen them many times already, I'm sure of it. A basic page with few graphics, some well written copy, bullet points and a subscription form - and that's about all it takes. You may have to experiment a bit with your presentation, but once they start biting you know you're on the right track. At this point, make only minor changes (one at a time) and test, test, test.
When they do start biting, you better learn to set the hook with a subscription confirmation to ensure your email gets delivered ... and delivered only to those who actually want it.
Confirmation can and probably will lead to a few "big one that got away" stories, but your list will be better - more responsive.
On your 'thank you' page, remind your visitor to confirm their subscription. Nothing fancy, just a little something like this:
"In order for me to send your (bait) please remember to confirm your request.
The confirmation email should be in your inbox very soon. This step, though a bit inconvenient, protects us both from unwanted email issues.
Also - please white list my domain.com and email@mydomain.com to ensure receipt of the information you requested."
Set that hook - get on your reader's list of acceptable publishers, because you want your email to get through every time yo
Since college I've been told that a resume ought to have an "objective statement" at the top. Maybe you've been told the same.I'm here to tell you somebody's been lying to you!Well, not necessarily, but maybe. Every resume has an objective, but not every resume has to have an objective statement. So before you get the urge to search online for sample resume objectives, keep reading.Every resume has an objective. How you TALK about that objective in the resume is a different matter entirely.
Well, while your visitor is at your site... while the fish is in your pond - offer the right bait.
What type of fish are you after? ...and what do they eat?
You know your niche better than I do.
What are YOUR visitors interested in?
What are their biggest problems?
What keeps them awake at night?
What do the want the most?
Find the right bait, then present it in the right way and I guarantee they will bite.
Through a joint venture, a little search time, or some desktop publishing, locate or create a product that your visitors will bite on.
...and setup a lead capture page using this product as your bait.
Fishermen know what bait to use for different fish because of experience, their own or someone else's shared wisdom.
Take a look around. Someone else may be selling in your market. Who am I kidding? Someone else IS selling in your market. Find them. How are they fishing for new leads?
A little research will reveal what the fish are biting on at any given moment. Find or create something similar, then bait YOUR hook and start fishing.
Good baits - Nearly anything related & free.
Viral software, articles and ebooks
Prizes (contests)
Product samples
Valuable tips
etc...
The right bait STILL must be presented in the right way. Portal sites, link & banner farms - they have their place, but the best way to present you bait when fishing for leads is with a simple lead capture page.
You've seen them many times already, I'm sure of it. A basic page with few graphics, some well written copy, bullet points and a subscription form - and that's about all it takes. You may have to experiment a bit with your presentation, but once they start biting you know you're on the right track. At this point, make only minor changes (one at a time) and test, test, test.
When they do start biting, you better learn to set the hook with a subscription confirmation to ensure your email gets delivered ... and delivered only to those who actually want it.
Confirmation can and probably will lead to a few "big one that got away" stories, but your list will be better - more responsive.
On your 'thank you' page, remind your visitor to confirm their subscription. Nothing fancy, just a little something like this:
"In order for me to send your (bait) please remember to confirm your request.
The confirmation email should be in your inbox very soon. This step, though a bit inconvenient, protects us both from unwanted email issues.
Also - please white list my domain.com and email@mydomain.com to ensure receipt of the information you requested."
Set that hook - get on your reader's list of acceptable publishers, because you want your email to get through every time y
It is relatively easy to start your own lawn care business on a shoe string budget. In fact, you can use your credit card to fund your new business. However, before you do that, you need to have some basic understanding of the lawn care business.1. Season-orientedLawn maintenance is a seasonal business. The prime business period is usually from April to October. This is subject to the climate of the location where you operate your business. During the spring season, you have to start marketing
Fishermen know what bait to use for different fish because of experience, their own or someone else's shared wisdom.
Take a look around. Someone else may be selling in your market. Who am I kidding? Someone else IS selling in your market. Find them. How are they fishing for new leads?
A little research will reveal what the fish are biting on at any given moment. Find or create something similar, then bait YOUR hook and start fishing.
Good baits - Nearly anything related & free.
Viral software, articles and ebooks
Prizes (contests)
Product samples
Valuable tips
etc...
The right bait STILL must be presented in the right way. Portal sites, link & banner farms - they have their place, but the best way to present you bait when fishing for leads is with a simple lead capture page.
You've seen them many times already, I'm sure of it. A basic page with few graphics, some well written copy, bullet points and a subscription form - and that's about all it takes. You may have to experiment a bit with your presentation, but once they start biting you know you're on the right track. At this point, make only minor changes (one at a time) and test, test, test.
When they do start biting, you better learn to set the hook with a subscription confirmation to ensure your email gets delivered ... and delivered only to those who actually want it.
Confirmation can and probably will lead to a few "big one that got away" stories, but your list will be better - more responsive.
On your 'thank you' page, remind your visitor to confirm their subscription. Nothing fancy, just a little something like this:
"In order for me to send your (bait) please remember to confirm your request.
The confirmation email should be in your inbox very soon. This step, though a bit inconvenient, protects us both from unwanted email issues.
Also - please white list my domain.com and email@mydomain.com to ensure receipt of the information you requested."
Set that hook - get on your reader's list of acceptable publishers, because you want your email to get through every time y
OK, so finding customer commonality is important. If we know what traits our customers share we can find more customers like them…and market smarter to our existing customers.Employees contact customers on a regular basis. This employee experience is a malnourished asset small business marketers fail to utilize as a vital resource for developing further insight into customer commonality. This is understandable in large companies, where marketing is often far removed from any employees with frontline customer
You've seen them many times already, I'm sure of it. A basic page with few graphics, some well written copy, bullet points and a subscription form - and that's about all it takes. You may have to experiment a bit with your presentation, but once they start biting you know you're on the right track. At this point, make only minor changes (one at a time) and test, test, test.
When they do start biting, you better learn to set the hook with a subscription confirmation to ensure your email gets delivered ... and delivered only to those who actually want it.
Confirmation can and probably will lead to a few "big one that got away" stories, but your list will be better - more responsive.
On your 'thank you' page, remind your visitor to confirm their subscription. Nothing fancy, just a little something like this:
"In order for me to send your (bait) please remember to confirm your request.
The confirmation email should be in your inbox very soon. This step, though a bit inconvenient, protects us both from unwanted email issues.
Also - please white list my domain.com and email@mydomain.com to ensure receipt of the information you requested."
Set that hook - get on your reader's list of acceptable publishers, because you want your email to get through every time y
Getting a job as a graphic designer not only requires a good interview with the employer, but also a great portfolio. Your graphic designer portfolio makes you shine, so assemble a portfolio that represents your unique talent to increase your options and latch onto every opportunity.Cleanliness is very much required in the graphic designer portfolio. The pieces in your portfolio shouldn’t be dog-eared, torn or scuffed, nor should the portfolio case be dirty. Keep only ten to twelve pieces in your graphic des
On your 'thank you' page, remind your visitor to confirm their subscription. Nothing fancy, just a little something like this:
"In order for me to send your (bait) please remember to confirm your request.
The confirmation email should be in your inbox very soon. This step, though a bit inconvenient, protects us both from unwanted email issues.
Also - please white list my domain.com and email@mydomain.com to ensure receipt of the information you requested."
Set that hook - get on your reader's list of acceptable publishers, because you want your email to get through every time you send mail. You want ALL subscribers to receive ALL email. It's not likely that it's going to happen, but it's still a great target.
It's also a good idea to test your emails to ensure they won't be eaten by filters.
You can use software for this, or one of the many autoresponder services that have spam testing features built right in.
Now we've baited, presented and set the hook - and I am worn out.
Let's rest up a bit and land that biggin' in part three. Don't miss it.
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