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    Email Smarter For Maximum Profits
    So what is the right way to email customers and prospects? Let's take a look.First, you might sign up for an email marketing course to learn what's possible. Many exist on the web for many types of learners. Maybe you prefer a nice ebook you can read on your computer or print out and read. Perhaps an online tutorial is more your speed. Or maybe you would like to attend a live seminar. Many choices exist for learning email marketing. A good course can go a long way. Just make sure you have the budget for it and that you're being exposed to information in a way that you learn well.Next, you might consider what your email marketing solutions are. Should you hire a firm to send your emails, should you manually do it yourself, or perhaps purchase an email marketing software solution. If you are new to email marketing, perhaps the best bet is to just start out with your current email software (outlook, gmail, yahoo, etc) and practice sending sales messages to the right people. Once you have a feel for what it's like to send mail to people, you can start exploring the best email marketing solution for your business.If you decide to run your email campaigns yourself. Some email marketing software can be very helpful. companies like aweber, infusion, and constant contact offer great ways to collect leads and send out scheduled emails through an autoresponder.You might next consider applying some direct email marketing principles to your efforts. Direct email marketing is a form of direct response marketing where you ensure that the right message is put in front of the right people. You then send at least 2 versions of that message and measure the response from each. Once you know (with statistical certainty) that you ha
    r. Also, send out a press release when you do. If they create a press release as well, ask to use that one. Make copies of theirs and give it out at networking events. Remember, you can't win the lotto unless you play. So, get in the game, and apply. Try: http://emailuniverse.com/bestezines/ or search on Google with: "ezine award".

    7. I'm frequently asked, "How much information should I ask for?" My recommendation is to KISS your subscriber form -- "keep it short and simple." Ask for the e-mail address and/or their first name. If you ask for t

    Take Surveys Earn Money - Get Paid To Take Surveys
    Discover the freedom of Earning money online with survey, there are thousand of people are making a great deal money all from the comfort of their home, this gives them the ability to pick their own hours, stay home with your kids, pick how long you want to work, you don't have to commute or pay for a baby sitter to watch your kids.This opportunity is best suited for any stay-at-home parents, or entrepreneurs, students, retirees or anybody who would like a flexible source of extra income and would enjoy working from home. Online surveys can be done from all over the world.If you want to get paid to take Surveys on the internet you Can Realistically earn a Income earning potential as much as $150 but more typically it’s around $10-$75 per survey depending on the company, and the individual, and each type of survey or focus group.Lets take a look at how a few simple surveys a day could really help you with your budget, i.e. make the house payment, take a nice trip, pay off your credit cards or buy a new outfit who couldn’t use an extra $5,000 to $30,000 per year.If you took 2 surveys a day at $10 per survey = $140 per week or $560 per month or $6,720 per year! If you took 4 surveys a day at $10 per survey = $280 per week or $1120 per month or $13,440 per year! If you took 4 surveys a day at $20 per survey = $560 per week or $2240 per month or $26,880 per year There is no time schedule to follow with these surveys. Nothing can tie you down! You can fill the surveys out over the Internet, any day or night, whenever it is convenient for you. Spend as little or as much time as you wish - the more surveys you complete, the more you can earn!We Make Getting Started Easy We provide you with direct links
    Here are 11 ways to expand your subscriber list:

    1. Use a conversational writing tone. It makes a connection. Yet, don't get lax on the grammar and spelling. Use personal pronouns (I, me, you and your). Limit the percentage of I's to half or less of the yous.

    2. Spread the knowledge even further by asking your readership to forward a copy of your ezine to family members, friends, colleagues, or co-workers. Create a "please forward this ezine to" line or two. Give them an incentive, offer a free but-not-free item. This can be challenging to design.

    3. Do you give presentations with slides or a projection system? Add a paragraph about your ezine and how to get it on the test slide. A test slide is the slide you leave up there when they are seating themselves. Leave it displayed until a few minutes before your presentation and then turn it off. By turning it off, it creates a "loss feeling" and they will pay attention to it the next time you turn it on.

    Turn the system on with the test slide displayed and then switch to the next slide. The next slide can explain how they can get your free but-not-for-free product and the directions on how to receive it. Return to this same slide at the end of your presentation.

    4. At this same presentation, pass around a clipboard asking them if they want to register for ezine. Start passing at the beginning or even before you start. Use a short piece, different colored paper, with a note about the free but-not-free item. Give them three incentives to register at that time.

    5. Send out a press release every time you have a new free but-not-free item available. Send whenever you have new context, new article published, or whenever anything else occurs. Since press releases require special writing, you might want to delegate this, especially if you are challenged with writing from another perspective. If you choose to learn the lingo, you can learn the how-tos with a Google search: Search example: "press release" and "how to". Leave in the quote marks. Don't be nervous about sending out too many, some are always missed. http://www.prweb.com/ is a great place to post your press releases.

    6. Locate web sites that give out awards for outstanding ezines. Apply and keep applying. Keep tweaking. Look at previous winners and model. When you do win one, post it everywhere on your site and on every issue of your ezine for a year. Also, send out a press release when you do. If they create a press release as well, ask to use that one. Make copies of theirs and give it out at networking events. Remember, you can't win the lotto unless you play. So, get in the game, and apply. Try: http://emailuniverse.com/bestezines/ or search on Google with: "ezine award".

    7. I'm frequently asked, "How much information should I ask for?" My recommendation is to KISS your subscriber form -- "keep it short and simple." Ask for the e-mail address and/or their first name. If you ask for th

    Affiliate Marketing -Using Article Marketing as a Sales Tool Part I
    Many people new to internet marketing get started online with affiliate marketing, and others use article marketing to promote their website. Have you ever though of using article marketing as a sales tool, and applying that to affiliate marketing?Affiliate marketing is where you sell somebody else’s product in exchange for a cut of the proceeds. Most successful affiliate marketing is of electronically deliverable goods, where no stock has to be held, and you do not have to purchase more supplies of a product after selling it. These goods can be sold over and over again without any overhead but advertising, and include items such as ebooks and software. Typical commissions are in the region of 50% and above.Most affiliates sell their products using their own website and pay per click advertising. They pay every time a visitor clicks on their advert, whether that visitor makes a purchase or not, and many people who have not been savvy with their advertising campaigns have been badly burned through high advertising costs and low or even zero sales.Others strive to get their websites optimized for the search engines, so that they can get free advertising in search engine listings. They will spend days and days trying to improve their web pages, and continually rewriting content to keep their sites fresh. They will wait months for their site to appear, and when it is eventually listed on a visible page of a search engine such as Google, it is too late. Their product is obsolete!
    projection system? Add a paragraph about your ezine and how to get it on the test slide. A test slide is the slide you leave up there when they are seating themselves. Leave it displayed until a few minutes before your presentation and then turn it off. By turning it off, it creates a "loss feeling" and they will pay attention to it the next time you turn it on.

    Turn the system on with the test slide displayed and then switch to the next slide. The next slide can explain how they can get your free but-not-for-free product and the directions on how to receive it. Return to this same slide at the end of your presentation.

    4. At this same presentation, pass around a clipboard asking them if they want to register for ezine. Start passing at the beginning or even before you start. Use a short piece, different colored paper, with a note about the free but-not-free item. Give them three incentives to register at that time.

    5. Send out a press release every time you have a new free but-not-free item available. Send whenever you have new context, new article published, or whenever anything else occurs. Since press releases require special writing, you might want to delegate this, especially if you are challenged with writing from another perspective. If you choose to learn the lingo, you can learn the how-tos with a Google search: Search example: "press release" and "how to". Leave in the quote marks. Don't be nervous about sending out too many, some are always missed. http://www.prweb.com/ is a great place to post your press releases.

    6. Locate web sites that give out awards for outstanding ezines. Apply and keep applying. Keep tweaking. Look at previous winners and model. When you do win one, post it everywhere on your site and on every issue of your ezine for a year. Also, send out a press release when you do. If they create a press release as well, ask to use that one. Make copies of theirs and give it out at networking events. Remember, you can't win the lotto unless you play. So, get in the game, and apply. Try: http://emailuniverse.com/bestezines/ or search on Google with: "ezine award".

    7. I'm frequently asked, "How much information should I ask for?" My recommendation is to KISS your subscriber form -- "keep it short and simple." Ask for the e-mail address and/or their first name. If you ask for t

    Marketing is Not Like Exercise; Get Results Now, Not Next Year
    Some marketing consultants who write books, make tapes, do seminars, get interviewed on the radio and tell other companies how to do it better, tell us that marketing is like exercise and you need to have a long-term plan and be patient. Well interesting advice indeed, but businesses do not have all day and Corporations want results now for their shareholders and bottom line.They do not have all year, a quarter or even a month or two to increase profits. They want it now, just like a small businessperson wants results for cash flow, salary and to pay for employees, inventory and rent for God’s Sake.Many marketing self-proclaimed gurus think you need to be patient; “Let time work” or “Nothing Good Happens Overnight!” I say to these marketing professionals, why not take off your silly Mickey Mouse tie, spray paint your baldhead blue and become a Smurf for while? The marketing “Papa Smurf is Hear do Not Fear!” campaign?Yah right, listen folks if you have a marketing plan you should be getting instant results and you should attack it like the United States Military. Do not sit around and wait for results, go out and get them now. Right now, not next year.Patience maybe a virtue, but we were told the Catholic Priests were virtuous too and we come to find out they were bending over little kids left and right? Sorry, when it comes to virtue you can take that “Patience in Marketing Advice” and stick it where the Sun won’t shine.Here is the deal, your marketing should be getting the message out and the methods, media and mediums you use should be pulling for you every G-darn Day, day in and day out and if not modify your marketing plan. You must win the game and that means increases in sales and new business and m
    esentation.

    4. At this same presentation, pass around a clipboard asking them if they want to register for ezine. Start passing at the beginning or even before you start. Use a short piece, different colored paper, with a note about the free but-not-free item. Give them three incentives to register at that time.

    5. Send out a press release every time you have a new free but-not-free item available. Send whenever you have new context, new article published, or whenever anything else occurs. Since press releases require special writing, you might want to delegate this, especially if you are challenged with writing from another perspective. If you choose to learn the lingo, you can learn the how-tos with a Google search: Search example: "press release" and "how to". Leave in the quote marks. Don't be nervous about sending out too many, some are always missed. http://www.prweb.com/ is a great place to post your press releases.

    6. Locate web sites that give out awards for outstanding ezines. Apply and keep applying. Keep tweaking. Look at previous winners and model. When you do win one, post it everywhere on your site and on every issue of your ezine for a year. Also, send out a press release when you do. If they create a press release as well, ask to use that one. Make copies of theirs and give it out at networking events. Remember, you can't win the lotto unless you play. So, get in the game, and apply. Try: http://emailuniverse.com/bestezines/ or search on Google with: "ezine award".

    7. I'm frequently asked, "How much information should I ask for?" My recommendation is to KISS your subscriber form -- "keep it short and simple." Ask for the e-mail address and/or their first name. If you ask for t

    Secure Document Management Strategies
    With the astounding rate at which businesses generate documents, their management and security have become issues that have to be dealt with in a way that prevents misuse of sensitive data. Businesses also have to comply with several regulations that have made it mandatory for businesses to ensure that their data is well protected.When documents are generated, printed, scanned, faxed, or copied, the data remains in the multifunction peripheral (MFP) devices and can be retrieved by unauthorized personnel therefore companies have to restrict access to such devices to prevent theft or misuse of sensitive data. One of the best secure document management strategies is to buy document output equipment that offers features such as data tracking and accountability to ensure the maximum security possible while handling and processing documents.Other Strategies to Secure Document Management: Implement control access to the equipment by restricting the number of equipment users and accessible features. Adopting a user code strategy that mandates that the user enter a specific code in order to operate the device can accomplish this goal. This method also helps to track the activities of each user. Network authentication ensures that only authorized people use the device as well as gain access to the data stored in the device. Following protocols can help enhance the security features of equipment. Ensuring good email authentication tools ensures that the data is protected. Using a job log to track and monitor is also beneficial. Controlling equipment’s print function through passwords is another strategy. Private print feature is a must. Implementing usa
    th writing from another perspective. If you choose to learn the lingo, you can learn the how-tos with a Google search: Search example: "press release" and "how to". Leave in the quote marks. Don't be nervous about sending out too many, some are always missed. http://www.prweb.com/ is a great place to post your press releases.

    6. Locate web sites that give out awards for outstanding ezines. Apply and keep applying. Keep tweaking. Look at previous winners and model. When you do win one, post it everywhere on your site and on every issue of your ezine for a year. Also, send out a press release when you do. If they create a press release as well, ask to use that one. Make copies of theirs and give it out at networking events. Remember, you can't win the lotto unless you play. So, get in the game, and apply. Try: http://emailuniverse.com/bestezines/ or search on Google with: "ezine award".

    7. I'm frequently asked, "How much information should I ask for?" My recommendation is to KISS your subscriber form -- "keep it short and simple." Ask for the e-mail address and/or their first name. If you ask for t

    Payday Loans Pro's and Con's
    Payday Loans, often referred to as cash advance loans, are amounts lent by specialized lenders to borrowers until the next pay day. Typically, payday loans are extended for amounts that are less than $1,000. The loan is extended to the borrower against the personal check of the borrower that is placed with the lender until the next pay day. The cost of carrying payday loans is very high as the risk of default is high, since generally borrowers who find themselves in a very difficult financial situation avail of such loans.Why are Payday loans popular?They are popular for a number of reasons such as:· Credit checks are not required. The personal check that you make payable to the lender acts as security.· Approval is quick. If all the necessary documents are submitted, your loan application maybe approved in minutes.· The paperwork involved is simple. Generally one or two documents would suffice which explains the loan process and your obligations.· The repayment process is without hassles. The check submitted as security is encashed on the next payday by the lender. You could extend the loan to subsequent paydays for a fee. However this is very expensive.· Easy availability. Payday loans are particularly appropriate for emergency situations provided the amount required is small and one is willing to bear the high cost of the loan.Drawbacks of payday loans:· Such loans are prohibitively expensive. Lender fees can range from $15 to $25 per $100 borrowed. These fees are for a period of 14 days.· Many borrowers, within a short time, find themselves in a debt trap. With each extension of the loan, the fees in total incre
    r. Also, send out a press release when you do. If they create a press release as well, ask to use that one. Make copies of theirs and give it out at networking events. Remember, you can't win the lotto unless you play. So, get in the game, and apply. Try: http://emailuniverse.com/bestezines/ or search on Google with: "ezine award".

    7. I'm frequently asked, "How much information should I ask for?" My recommendation is to KISS your subscriber form -- "keep it short and simple." Ask for the e-mail address and/or their first name. If you ask for their first name, tell them why. Example: We like to personalize our correspondence with our subscribers."

    8. Set up section for past issues of your e-newsletters. I recommend just listing their main topic or name of the article and not by date. People don't like to read things that they consider "old news". If you use a pdf format to deliver past issues there are pros and cons. The pros are: pdf files are smaller to store and send. The con is that you loose the opportunity for tagging the item for search engine listing.

    9. After you post your articles in the ezine, expand or submit as is to multi-media web sites. Possibility: http://www.goarticles.com. Locations where publishers and editors will pick up the article. Normally, there are no fees paid, just opportunity for visibility. When published send out a press release. Link their site, not yours, in the press release, Send them a copy of the release.

    10. Readers are tired of not getting any value and are dropping off lists fast. faster than ever. To keep them there you MUST provide valuable information (their perception not yours). The 25/75% rule (you give them 25% and sell them the remaining 75%) is acceptable. After reading thousands of ezines, I found many publishers don't come close to providing that percentage.

    11. Add an invitation to all your automatic e-mail signatures. Also, mention the free but-not-free item of the month. Include an expiration date for that free but-not- free offer. Change the e-mail signatures weekly to maintain interest.

    Copyright 2004, Catherine Franz. All rights reserved.

    Catherine Franz is a Marketing & Writing Coach, niches, product development, Internet marketing, nonfiction writing and training. Additional Articles: http://www.abundancecenter.comblog: http://abundance.blogs.com

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