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  • Atricle Dump - Online Bookselling and International Orders - Is it Worthwhile Anymore?

    How To Show Appreciation To Your Clients Without Breaking Your Budget
    Let’s face it. We know that our clients and customers like to fee appreciated by us. Yet, how many times do we neglect to seize an opportunity to show appreciation to our clients and customers? And how many times do we use the excuse that we do not have money in our budget to do something special for them? What a non-strategic thinking and short-sighted view that thinking presents. What about the life time value of our clients and customers? Your
    inated all but the smallest books for sale internationally. It is a shame the USPS has eliminated international economy mail, it was a great way to help promote reading through the low cost acquisition of books that may not otherwise even be available in parts of the world. Does this come as any real surprise? Not really, our postal system, like any ot
    20 Great Ways to Market Your Business Locally
    Whether your target audience is in your neighborhood or across the world, you can use your local resources to get the word out about your business. Your local community is easily accessible and provides dozens of opportunities for building a buzz about your product or service. The following are twenty ideas to get you started.1. Offer Your Product or Service as a Free Give Away – For example, if you own a restaurant, you could have your local Ho
    When I started in online bookselling, I listed everything in my inventory for sale everywhere my listing marketplaces sold. Sometimes it was not very profitable to sell a book and ship it internationally, but I wanted to make the books I was selling available all over the world. I guess I really thought of it as part of the "service" I offered.

    In the past couple years, the options and costs of shipping books everywhere have changed drastically. I am beginning to wonder what the USPS definition of "service" really is, probably something similar to what we all think when we hear, "Internal Revenue Service." Both are gaining a negative connotation when it comes to the word "service."

    All of the online bookselling discussion boards I have visited are buzzing with discussion about how the postal changes have affected the online bookselling business. Since there is no longer an option for economy international mail, most booksellers have either opted to completely eliminate international sales or limited it to only the smallest books which will fit in the flat rate international priority mailers. Even sellers that use online postage services which prepare all the USPS postal forms for them are questioning whether or not international sales are worthwhile.

    Personally, I have become much more selective about which books I will even offer for expedited delivery within the U.S., and have eliminated all but the smallest books for sale internationally. It is a shame the USPS has eliminated international economy mail, it was a great way to help promote reading through the low cost acquisition of books that may not otherwise even be available in parts of the world. Does this come as any real surprise? Not really, our postal system, like any oth

    The Pixel Fad
    Is pixel advertising a fad? Depending on what you read on the web and assuming you know about pixel advertising, then you probably have an opinion on this subject. In one corner you have the pro pixel groups, no doubt filled with people that own a pixel site, trying to convince you to part with your hard earned cash, and, In the other corner you have the anti-pixel lobbyists, cram packed of people who are mostly not brave enough to give it a go or don'
    the past couple years, the options and costs of shipping books everywhere have changed drastically. I am beginning to wonder what the USPS definition of "service" really is, probably something similar to what we all think when we hear, "Internal Revenue Service." Both are gaining a negative connotation when it comes to the word "service."

    All of the online bookselling discussion boards I have visited are buzzing with discussion about how the postal changes have affected the online bookselling business. Since there is no longer an option for economy international mail, most booksellers have either opted to completely eliminate international sales or limited it to only the smallest books which will fit in the flat rate international priority mailers. Even sellers that use online postage services which prepare all the USPS postal forms for them are questioning whether or not international sales are worthwhile.

    Personally, I have become much more selective about which books I will even offer for expedited delivery within the U.S., and have eliminated all but the smallest books for sale internationally. It is a shame the USPS has eliminated international economy mail, it was a great way to help promote reading through the low cost acquisition of books that may not otherwise even be available in parts of the world. Does this come as any real surprise? Not really, our postal system, like any ot

    Marketing Lessons from a Rabid Chipmunk!
    A relative of mine is a mail-carrier for the United States Post Office. Like any place of employment, there are all sorts of colorful characters working there. They're all very good people - friendly and enjoyable to chat with.A gentleman working at the same post office as my relative is a happy, cheery kind of guy. I met him on a few occassions back when I was basically a rebellious high-school hoodlum. I noticed his pleasant demeanor. And that
    he online bookselling discussion boards I have visited are buzzing with discussion about how the postal changes have affected the online bookselling business. Since there is no longer an option for economy international mail, most booksellers have either opted to completely eliminate international sales or limited it to only the smallest books which will fit in the flat rate international priority mailers. Even sellers that use online postage services which prepare all the USPS postal forms for them are questioning whether or not international sales are worthwhile.

    Personally, I have become much more selective about which books I will even offer for expedited delivery within the U.S., and have eliminated all but the smallest books for sale internationally. It is a shame the USPS has eliminated international economy mail, it was a great way to help promote reading through the low cost acquisition of books that may not otherwise even be available in parts of the world. Does this come as any real surprise? Not really, our postal system, like any ot

    Should I Buy an Existing Business?
    One option in going into business is to buy a going operation. The advantage over starting from scratch is, of course, that there are more facts to work with than a business which exists only on paper. To turn this into an advantage, the prospective buyer of a small business must know how to gather the data relevant to the decision, and how to use them to make the right choice.The buyer should begin by trying to predict with some confidence the
    fit in the flat rate international priority mailers. Even sellers that use online postage services which prepare all the USPS postal forms for them are questioning whether or not international sales are worthwhile.

    Personally, I have become much more selective about which books I will even offer for expedited delivery within the U.S., and have eliminated all but the smallest books for sale internationally. It is a shame the USPS has eliminated international economy mail, it was a great way to help promote reading through the low cost acquisition of books that may not otherwise even be available in parts of the world. Does this come as any real surprise? Not really, our postal system, like any ot

    Difference is 'Value Added'
    Managing diversity isn’t just a moral and legal obligation, it can present tangible business benefits as well.What is diversity?We in the UK are fortunate to live in a country which is rich in the diversity of its population. Nowadays, your work colleagues might be any age, male or female, from any ethnic, religious or cultural background, married, single or living with a partner of the opposite or same sex, able-bodied or not. This has m
    inated all but the smallest books for sale internationally. It is a shame the USPS has eliminated international economy mail, it was a great way to help promote reading through the low cost acquisition of books that may not otherwise even be available in parts of the world. Does this come as any real surprise? Not really, our postal system, like any other business, is always looking for ways to cut costs and increase profits, and service is what always suffers.

    When I go in my post office there is typically a line of at least twenty people and while there are positions for six postal clerks, there are rarely more than three working and the pace they work at hardly constitutes working. Just getting a parking space at my post office is a challenge because the people standing in line inside the post office have occupied all of the parking spaces available. This leads to lines of cars waiting in the street in front of the post office waiting for other customers to get served and leave. Service is lacking and the post office wants to build a new facility in my home town, but I cannot see how they could justify one when they are not making use of the capacity they have by putting enough clerks in positions to help customers. Does this get any better when the USPS raises their rates? No, it only gets progressively worse.

    Don't get me wrong, I appreciate the post office and I think the value of their "service" is second to none, but I would like to see efficiency gains that do not require more rate increases and/or delivery options eliminated. My bookselling business, like thousands of others across the country, depends on the USPS. I have found ways to avoid having to stand in line to ship my books, but I still need to park in order to carry m

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