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Atricle Dump - How to Do a Simple SPLIT TEST and Improve Your Marketing, Guaranteed
The Internet is a great tool with a multitude of purposes, but how successful is it for helping you to find work? If you enter the words “employment opportunities” into a search engine you can be guaranteed a huge number of results. Amongst those results will be links to online recruitment agencies, companies advertising their own personal vacancies and an awful lot of working from home online opportunities.The results gained from a search such as this can be overwhelming
* a different headline
* a different price
* a different photo
* a different bonus.
4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up!
All you need to
How brand management can help utility organisations to create a ‘difference'.Ever thought why are many consumers willing to pay more for a trusted name brand instead of a store brand, which often is the very same product with a different label and higher price tag? Reputation. A company's reputation can be its greatest asset. Recent scandals such as that of AIG, Enron and WorldCom have seriously hampered the trust among stakeholder groups and widespread public scepticism
How would you like to know which headlines better get people's attention? Or what price point is more appealing to your target market?
The good news is it's very EASY to find out, with something called a SPLIT TEST.
In the past, setting up a split test practically required an advanced programming degree. But now, all you need to do a split test is a website, something to sell, and a good shopping cart system that will do the test for you. (I use, swear by, and recommend QueenCart.com.)
Here's what to do:
1. Create the web sales page for your product. Make sure it's FINAL and everything is in place. (For step-by-step instructions on writing a web page that SELLS, see my quick-start guide.)
2. Create a duplicate sales page, but give it a different URL. For example, your first sales page could be www.mywebsite.com/salespageA.htm and your second sales page could be www.mywebsite.com/salespageB.htm. This is more for YOU to easily keep track and tell the difference between the two pages.
3. Change ONE variable on sales page B. The important thing here is to only change ONE thing.
A few things you can test:
* a different headline
* a different price
* a different photo
* a different bonus.
4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up!
All you need to d
Non custom trade show displays manufacturers (pop up booths) have pidgeon-holed everyone into cookie cutter booths. Custom trade show displays to be effective should be unique. Now create custom trade show displays that are unique and memorable. Design modular trade show display booths that are not cookie cutter curve popups. Custom trade show displays can create a unique image for your company. Don't settle for exhibits that are all alike--- now you can stand out by designing
In the past, setting up a split test practically required an advanced programming degree. But now, all you need to do a split test is a website, something to sell, and a good shopping cart system that will do the test for you. (I use, swear by, and recommend QueenCart.com.)
Here's what to do:
1. Create the web sales page for your product. Make sure it's FINAL and everything is in place. (For step-by-step instructions on writing a web page that SELLS, see my quick-start guide.)
2. Create a duplicate sales page, but give it a different URL. For example, your first sales page could be www.mywebsite.com/salespageA.htm and your second sales page could be www.mywebsite.com/salespageB.htm. This is more for YOU to easily keep track and tell the difference between the two pages.
3. Change ONE variable on sales page B. The important thing here is to only change ONE thing.
A few things you can test:
* a different headline
* a different price
* a different photo
* a different bonus.
4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up!
All you need to
While work at home moms are often the favorite target for Internet scammers, website owners are a close second. You own a website and are possibly paying a bit of money to keep the site running. Do you not wish you could make some money with the websitebyou work so hard to maintain? Imagine how wonderful it would be if you could turn your hobby into a real business that would not only pay for itself, but even offer you a few extras that could be put to good use for the kids, or
Here's what to do:
1. Create the web sales page for your product. Make sure it's FINAL and everything is in place. (For step-by-step instructions on writing a web page that SELLS, see my quick-start guide.)
2. Create a duplicate sales page, but give it a different URL. For example, your first sales page could be www.mywebsite.com/salespageA.htm and your second sales page could be www.mywebsite.com/salespageB.htm. This is more for YOU to easily keep track and tell the difference between the two pages.
3. Change ONE variable on sales page B. The important thing here is to only change ONE thing.
A few things you can test:
* a different headline
* a different price
* a different photo
* a different bonus.
4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up!
All you need to
If you are just starting a company and looking for funding, or looking for additional funding for growth, you will need to develop a traditional business plan.Perhaps you are not convinced that all the time and effort needed in preparing a plan is essential but a well written business plan that finds the solutions to problems that customers are looking for and will pay money to solve will open you doors to banks and potential investors.Without a good business plan, it will be ne
3. Change ONE variable on sales page B. The important thing here is to only change ONE thing.
A few things you can test:
* a different headline
* a different price
* a different photo
* a different bonus.
4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up!
All you need to
Almost everyone reading this article has a website. Many have several. For most companies websites are a necessary aspect of doing business. Whether you use your website as an informational resource or to generate direct revenues, a website is really a tool for building credibility and trust.Consumers rarely buy a product the first time they visit a website. However, once someone has made a purchase it will be easier for them to buy again in the future. If they gained a h
* a different headline
* a different price
* a different photo
* a different bonus.
4. Set up your split test. The fastest and easiest way to do this is using the "Ad Tracker" feature in QueenCart.com. It takes less than 5 minutes to set up!
All you need to do is enter both URLs. The system will then give you a tracking link. You'll use THIS link in your emails you send to your list. When your readers click on the link, the system will automatically alternate each visitor, sending visitor 1 to page A, visitor 2 to page B, visitor 3 to page A, visitor 4 to page B, and so on. And if a person returns to the link, she will be directed to the same page she saw. (Neat, yes?)
5. Interpret your results.
When you log into QueenCart.com to view your test results, it will not only tell you how many sales came from each page, but the percentage difference in sales.
The information you can learn from a simple split test can be INVALUABLE to growing your business! For example, I instructed one of my clients to test her new program at two price points: $87 and $97. She made 20 sales at $87 but NONE at $97. That means that $87 is a price ceiling for that group on this particular topic. (If she had made equal sales at both price points, I would have instructed her to make it $97 from now on, and to keep raising the price via testing until it hits a ceiling.)
Another example: One test I did during a product launch revealed that a simple change in the *design* of the sales page resulted in 25% more sales! So you can be sure I used that design going forward.
You don't have to use split testing only for sales. Wouldn't it be great to know which pages on your website get more opt-ins? QueenCart.
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