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Atricle Dump - Become a Storyteller Not an Advertiser and Watch Your Traffic Increase
Does anyone go into business thinking how fun it will be to file taxes or filtering through piles of payroll and employee benefits paperwork? Of course not! It is however a vital part of doing business and is increasingly more and more time consuming. That's where Payroll Services Companies come into play. Payroll Services can free up
You should be trying to sell a STORY connected to the product instead of trying to sell the product itself. Why you ask? Because people love stories! We’ve been listening to and telling stories for centuries and we will continue to for a long time to come. People will pay attention if they think they're going to hear a good story but will turn away if
It seems that coaches are everywhere these days.Senior Executives are hiring coaches in increasing numbers, and for a wider variety of reasons.In the past, coaching was viewed primarily as a remedial tool for executives whose careers were skidding. Today more and more leaders use coaches on a consultative basis, for everythi
Because we have advertising shoved at us from every angle we tend to ignore it, but we pay attention to news or public interest stories. Not only do we pay more attention, we also are more likely to believe news stories than your basic advertisements. When your news is published either online, on the radio, TV or in newspapers people automatically feel that since it’s being published it must be worthy information.
I read somewhere that “Advertising is what you pay for. Publicity is what you pray for”. This is so true. You can spend a fortune on advertising and yes, it will bring you some traffic but traffic is only part of what you need and it stops when the advertising stops.
What you really need is PUBLICITY - free publicity so that your information reaches your potential customers and people will begin to get to “know” you. When people see and hear your name over and over they will begin to think of you as an expert in your field. They will trust your judgment and buy your products or the products you endorse. They will also recommend you to others which in turn cause a chain reaction and the process starts all over again. One of the best ways to get free publicity is by writing articles and press releases then submitting them to the third party sites and newspapers for publishing. Plus with a price like FREE, why not take full advantage of it?
The most important thing to remember when writing news is to write a STORY not a sales pitch. Don’t you hate it when you ask someone about a product and instead of them telling you what it is and how you could benefit from it they go into this “elevator speech” about its features and why it’s a good product (“it comes with this and that, plus as an added bonus you get….”) Please! If I wanted to hear a sales pitch I’d turn on the TV.
Sales people call it “selling features instead of benefits” but among news editors this is called, “selling the store, not the story” and it’s the WRONG way to get your news published.
You should be trying to sell a STORY connected to the product instead of trying to sell the product itself. Why you ask? Because people love stories! We’ve been listening to and telling stories for centuries and we will continue to for a long time to come. People will pay attention if they think they're going to hear a good story but will turn away if
“Many a small thing has been made large by the right kind of advertising.”Advertising is life made to look larger than life, through images and words that promise a wish fulfilled, a dream come true, a problem solved. Even Viagra follows Mark Twain’s keen observation about advertising. The worst kind of advertising ex
I read somewhere that “Advertising is what you pay for. Publicity is what you pray for”. This is so true. You can spend a fortune on advertising and yes, it will bring you some traffic but traffic is only part of what you need and it stops when the advertising stops.
What you really need is PUBLICITY - free publicity so that your information reaches your potential customers and people will begin to get to “know” you. When people see and hear your name over and over they will begin to think of you as an expert in your field. They will trust your judgment and buy your products or the products you endorse. They will also recommend you to others which in turn cause a chain reaction and the process starts all over again. One of the best ways to get free publicity is by writing articles and press releases then submitting them to the third party sites and newspapers for publishing. Plus with a price like FREE, why not take full advantage of it?
The most important thing to remember when writing news is to write a STORY not a sales pitch. Don’t you hate it when you ask someone about a product and instead of them telling you what it is and how you could benefit from it they go into this “elevator speech” about its features and why it’s a good product (“it comes with this and that, plus as an added bonus you get….”) Please! If I wanted to hear a sales pitch I’d turn on the TV.
Sales people call it “selling features instead of benefits” but among news editors this is called, “selling the store, not the story” and it’s the WRONG way to get your news published.
You should be trying to sell a STORY connected to the product instead of trying to sell the product itself. Why you ask? Because people love stories! We’ve been listening to and telling stories for centuries and we will continue to for a long time to come. People will pay attention if they think they're going to hear a good story but will turn away if
Gone are the days when loyal customers were valued and given extra bonuses for their loyalty. The retreat from this practice began when companies operating in consumer markets and eager to attract new customers believed that offering reduced rates to new customers alone would boost their quest for market share.The biggest culprits w
The most important thing to remember when writing news is to write a STORY not a sales pitch. Don’t you hate it when you ask someone about a product and instead of them telling you what it is and how you could benefit from it they go into this “elevator speech” about its features and why it’s a good product (“it comes with this and that, plus as an added bonus you get….”) Please! If I wanted to hear a sales pitch I’d turn on the TV.
Sales people call it “selling features instead of benefits” but among news editors this is called, “selling the store, not the story” and it’s the WRONG way to get your news published.
You should be trying to sell a STORY connected to the product instead of trying to sell the product itself. Why you ask? Because people love stories! We’ve been listening to and telling stories for centuries and we will continue to for a long time to come. People will pay attention if they think they're going to hear a good story but will turn away if
Google acquired Dodgeball.com that brings social networking to mobile phones based in New York. However, there is no official response for the people at google but the site dodgebell.com posted a message at their site about the acquisition on Wednesday.The service for Dodgebell works something like this: A person enters location on
The most important thing to remember when writing news is to write a STORY not a sales pitch. Don’t you hate it when you ask someone about a product and instead of them telling you what it is and how you could benefit from it they go into this “elevator speech” about its features and why it’s a good product (“it comes with this and that, plus as an added bonus you get….”) Please! If I wanted to hear a sales pitch I’d turn on the TV.
Sales people call it “selling features instead of benefits” but among news editors this is called, “selling the store, not the story” and it’s the WRONG way to get your news published.
You should be trying to sell a STORY connected to the product instead of trying to sell the product itself. Why you ask? Because people love stories! We’ve been listening to and telling stories for centuries and we will continue to for a long time to come. People will pay attention if they think they're going to hear a good story but will turn away if
Hi all,Internet is one of the best or should I say the Best method to publish their services, ebooks or whatever anyone can think of. Name it, they have it. And Internet is a 24/7 running medium unlike the TV commercials, radio or newspaper which have limited exposure.And hence something to share about the possibility of earn
You should be trying to sell a STORY connected to the product instead of trying to sell the product itself. Why you ask? Because people love stories! We’ve been listening to and telling stories for centuries and we will continue to for a long time to come. People will pay attention if they think they're going to hear a good story but will turn away if you give them a sales pitch.
By writing like a storyteller, you will get free publicity which will increase your traffic and your sales.
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