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Atricle Dump - Marketing Tips From The Tag And Ping School of Marketing
If you're interested in improving the selling results of your ads, tweaking your headlines is a great place to start. Because your headlines influence the sales results of your ad more than any other element.A great ad with the wrong headline can bomb, whereas a great headline on an average ad will probably do OK. Let's take a look at a few techniques for coming up with sales-boosting headlines.First things first: Avoid these proven sales-killing "headlines" like the pox:Your company nameA generic industry or service category (e.g. "Plumbing Contractor")Or on a website or brochure, "Welcome to ABC Industries"The points above sound basic (and they are), but it's surprising how many ads and websites make those mistakes.So you've avoided those mistakes. What techniques can you use to create great selling headlines that practically catapult your readers into your ad? Here are a few ideas...1. Call out to your target audienceIf your message is aimed at stockbrokers, mention "stockbrokers" in the headline.2. Mention specific benefitsFace it - consumers are jaded. We all are. Heck, I can hardly get out of bed in the morning :) General statements like "Lose weight fast" or "Save Money on _____" are no longer ef
Or if your blogging software supports categories; this will be recognized by Technorati as a tag.
Since this is a relatively new way of marketing your site, expect it to work for a little while. Until the spammers get in and ruin it, like they did to blog comments.
Google Analytics
This is a free program from Google that every webmaster should be using. If you don't use it -- get it! www.google.com/analytics
Google Analytics will give you priceless information about your sites, your links, your visitors and your marketing. It will show you which pages are working, which pages are not working. It will tell you which pages holds your visitor's attention, wh
Google AdSense is a great way to supplement your web site's income! So what exactly is Google AdSense? This is a program run by Google that pays you per click. You sign up for free, paste a little bit of code on your website and every time someone clicks the links on your site, you get paid a certain amount per click.Some clicks are worth higher than others depending on the "keyword" that the ad is targetting. What does this mean? Google AdSense are "contextual based" ads, meaning that they display the links for people to click on based on the context of your website.For example if you have a website about "tennis" then the ads Google AdSense will display will be all about tennis. So if the text on your site that Google is basing their AdSense ads on is for "tennis balls", then the keyword phrase "tennis balls" may be paying higher per click than "tennis racket".Here are a few tips to get better earnings with Google AdSense:1. Don't make your ads look like ads! People are so "banner blind" now that they'll skim right over your AdSense ads if you make them look too much like actual ads. By removing the background and the border of your ads and making them blend in with your own site's background, it will help your sales tremendously!2.
What does all those topics have in common?
No, I haven't gotten into the happy-pill jar, just in case you're wondering! What does all those topics have in common? They are all marketing tactics or strategies I am presently using to promote and propel my sites into the ever increasing, all encompassing Internet stratosphere.
Let's face it, there are countless marketing methods, tricks, tips, strategies you can use to give your site an edge over the competition. And yes, there are many marketing secrets left to be told. More being born each day. Countless secrets most of us will never discover, let alone understand.
But what you have to understand, each webmaster or marketer employs a whole set of techniques to promote and propel their sites. Each marketing system is different, each one can develop into a complex creature slowly weaving its presence into the fabric of the world wide web. Might sound a bit fantastic, but it is nevertheless true.
Also know each website on the Internet has its own unique linking structure, connections, keywords, traffic... its own unique genetic link-code. Why should da Vinci have all the fun!
Each webmaster, whether they realize it or not, creates this unique linking structure for each site they build. From day one, when the first link is placed on their site -- this complex marketing structure is put into motion. What makes some sites succeed, what makes them become successful automatic profit generating machines... while others fail? That is the real question. That is the only real secret you need to know.
Of course, a site's content plays a major role, but even two sites with more or less the same content will have two totally different dynamic linking structures created. One may succeed, the other fail.
So in this line of thinking, I thought I would tell you some of the marketing strategies I use for my sites and also reveal what I believe to be the underlying factor that is key to the whole shebang. Tactics that will promote and propel your site into the center of the world wide web. Are you Ready? Here goes:
Tag and Ping
A few years back, it was all blog and ping. This technique really worked for a while. You wrote a keyword rich entry into one of your blogs and then pinged this entry with one of the many blogging directories or sites like MyYahoo to get the information spidered and indexed. The search engines wised up quickly and it no longer works as well.
Now, you will hear the magic words 'Tag and Ping' till you're sick of hearing them. This is a method I have been using for some time. It's basically the same thing, only you're using the tag or tagging system of such sites as Technorati to draw attention to your tag or keyword.
It has a special application for keyword marketing and is very effective for getting traffic and links to your keywords. One simple way to use tags with Technorati:
<*a href="http://technorati.com/tag/Computers" rel="tag">Computers<*/a> (remove asterisks in actual code)
Or if your blogging software supports categories; this will be recognized by Technorati as a tag.
Since this is a relatively new way of marketing your site, expect it to work for a little while. Until the spammers get in and ruin it, like they did to blog comments.
Google Analytics
This is a free program from Google that every webmaster should be using. If you don't use it -- get it! www.google.com/analytics
Google Analytics will give you priceless information about your sites, your links, your visitors and your marketing. It will show you which pages are working, which pages are not working. It will tell you which pages holds your visitor's attention, whi
From the wide range of promotional products available, personalised umbrellas are probably one of the most well known due to their high visibility. As well as being appreciated by recipients for their practicality, personalised umbrellas have a long lifespan and tend to be used regularly. Most people own more than one umbrella, often keeping spares in the car or in the office.Personalised umbrellas are used in many varied ways by businesses and organisations to raise their profile and enhance their brand image. They can be handed out as promotional giveaways at trade shows, exhibitions, conferences or corporate events; used as business gifts to show appreciation to clients and suppliers; or left in office reception areas for visitors to use. The wide range of colours and styles available – including golf umbrellas, patio umbrellas, beach umbrellas and telescopic umbrellas – caters for every budget and requirement, with the design and unit price largely determined by the campaign’s marketing objective.If people are given an umbrella they like it will be kept and used for both business and leisure. By carefully researching and matching the profile of the target market, the company or brand message can therefore gain an extremely broad exposure. Umbrellas can e
Also know each website on the Internet has its own unique linking structure, connections, keywords, traffic... its own unique genetic link-code. Why should da Vinci have all the fun!
Each webmaster, whether they realize it or not, creates this unique linking structure for each site they build. From day one, when the first link is placed on their site -- this complex marketing structure is put into motion. What makes some sites succeed, what makes them become successful automatic profit generating machines... while others fail? That is the real question. That is the only real secret you need to know.
Of course, a site's content plays a major role, but even two sites with more or less the same content will have two totally different dynamic linking structures created. One may succeed, the other fail.
So in this line of thinking, I thought I would tell you some of the marketing strategies I use for my sites and also reveal what I believe to be the underlying factor that is key to the whole shebang. Tactics that will promote and propel your site into the center of the world wide web. Are you Ready? Here goes:
Tag and Ping
A few years back, it was all blog and ping. This technique really worked for a while. You wrote a keyword rich entry into one of your blogs and then pinged this entry with one of the many blogging directories or sites like MyYahoo to get the information spidered and indexed. The search engines wised up quickly and it no longer works as well.
Now, you will hear the magic words 'Tag and Ping' till you're sick of hearing them. This is a method I have been using for some time. It's basically the same thing, only you're using the tag or tagging system of such sites as Technorati to draw attention to your tag or keyword.
It has a special application for keyword marketing and is very effective for getting traffic and links to your keywords. One simple way to use tags with Technorati:
<*a href="http://technorati.com/tag/Computers" rel="tag">Computers<*/a> (remove asterisks in actual code)
Or if your blogging software supports categories; this will be recognized by Technorati as a tag.
Since this is a relatively new way of marketing your site, expect it to work for a little while. Until the spammers get in and ruin it, like they did to blog comments.
Google Analytics
This is a free program from Google that every webmaster should be using. If you don't use it -- get it! www.google.com/analytics
Google Analytics will give you priceless information about your sites, your links, your visitors and your marketing. It will show you which pages are working, which pages are not working. It will tell you which pages holds your visitor's attention, wh
Without a doubt one of the most crucial tools available to supply chain professionals today is information technology (IT). IT can be the glue that help Supply Chain deliver real value to organizations – however an incorrectly configured system or a poor technology choice can bring it’s own problems – here we check out 6 things that your Supply chain IT system should deliver.1. Efficient Transaction ManagementHaving simple standard transaction processes, for example how you raise a Purchase Order, supported by a user friendly user interface is a must – make it easy for users to capture data once and then utilize it again and again within the system. Pay close attention to processes that may result in data integrity concerns – make sure that your transactions capture the key information that you require to monitor your business and look for automation of repetative non-value add activities where possible2. Business IntelligenceAn adequate business intelligence or management reporting solution is often the keystone of any business – for Supply Chain that’s equally true – knowing where your assets are, accurate and timely inventory information, supplier performance and a firm grip on costs should be easily achieved at the click of a mouse. Look to en
Of course, a site's content plays a major role, but even two sites with more or less the same content will have two totally different dynamic linking structures created. One may succeed, the other fail.
So in this line of thinking, I thought I would tell you some of the marketing strategies I use for my sites and also reveal what I believe to be the underlying factor that is key to the whole shebang. Tactics that will promote and propel your site into the center of the world wide web. Are you Ready? Here goes:
Tag and Ping
A few years back, it was all blog and ping. This technique really worked for a while. You wrote a keyword rich entry into one of your blogs and then pinged this entry with one of the many blogging directories or sites like MyYahoo to get the information spidered and indexed. The search engines wised up quickly and it no longer works as well.
Now, you will hear the magic words 'Tag and Ping' till you're sick of hearing them. This is a method I have been using for some time. It's basically the same thing, only you're using the tag or tagging system of such sites as Technorati to draw attention to your tag or keyword.
It has a special application for keyword marketing and is very effective for getting traffic and links to your keywords. One simple way to use tags with Technorati:
<*a href="http://technorati.com/tag/Computers" rel="tag">Computers<*/a> (remove asterisks in actual code)
Or if your blogging software supports categories; this will be recognized by Technorati as a tag.
Since this is a relatively new way of marketing your site, expect it to work for a little while. Until the spammers get in and ruin it, like they did to blog comments.
Google Analytics
This is a free program from Google that every webmaster should be using. If you don't use it -- get it! www.google.com/analytics
Google Analytics will give you priceless information about your sites, your links, your visitors and your marketing. It will show you which pages are working, which pages are not working. It will tell you which pages holds your visitor's attention, wh
Online games such as poker, backgammon, reversi, pool and mahjong among others offer to earn big quantities of money just playing by your computer, but you must be careful since not everything that glitters is gold.A lot of people have become addicted to different online games on the belief that they can win interesting money online. The true behind these games that promise good sums of dollars for winners is that they may obtain important and private information from players through their credit cards.Online poker for example has become the most popular gambling games on the web. There are many websites that offer to play games for free and let you win at the beginning stages. They try to convince you of how easy it is to win because this is a game of skills in which money may be done according to those ones.However, there is a big problem: you almost never win because you are not playing to win; you are playing to lose your money slowly in the long-run and without being aware of this situation.The gambling web site that operates the gambling “house” will always win because you may always be playing with software program players, that is not real people, programmed to win either in the short-run or in the long-run.The worst part is that cards
Now, you will hear the magic words 'Tag and Ping' till you're sick of hearing them. This is a method I have been using for some time. It's basically the same thing, only you're using the tag or tagging system of such sites as Technorati to draw attention to your tag or keyword.
It has a special application for keyword marketing and is very effective for getting traffic and links to your keywords. One simple way to use tags with Technorati:
<*a href="http://technorati.com/tag/Computers" rel="tag">Computers<*/a> (remove asterisks in actual code)
Or if your blogging software supports categories; this will be recognized by Technorati as a tag.
Since this is a relatively new way of marketing your site, expect it to work for a little while. Until the spammers get in and ruin it, like they did to blog comments.
Google Analytics
This is a free program from Google that every webmaster should be using. If you don't use it -- get it! www.google.com/analytics
Google Analytics will give you priceless information about your sites, your links, your visitors and your marketing. It will show you which pages are working, which pages are not working. It will tell you which pages holds your visitor's attention, wh
There are basically 5 different reasons why nothing great is ever accomplished without enthusiasm.First, no great success is ever attained in life without the surmounting of obstacles. In every life there are challenges. Some people view challenges as problems, others view them as opportunities. This marks one big difference between those people who give up and those who move up. You need to understand the positive role obstacles can play in your development. Challenges will push you. They stretch you. They make you develop your potential. Because you cannot leap a hurdle without energy, you need to value energy. You need to understand and embody the power of enthusiasm.Secondly, without the motivation that comes with enthusiasm, you will never dig deep enough to discover and develop all the talents you have that can lead you to the greatest accomplishments of which you are ultimately capable. Developing your talents is itself sometimes an arduous task. Without enthusiasm for what you are doing and what you are becoming, it could be at times an exhausting and dispiriting task. It takes energy. You will often need to push yourself to find that you are capable to find what you're capable of doing, and what you are capable of being.There is a third reason why n
Or if your blogging software supports categories; this will be recognized by Technorati as a tag.
Since this is a relatively new way of marketing your site, expect it to work for a little while. Until the spammers get in and ruin it, like they did to blog comments.
Google Analytics
This is a free program from Google that every webmaster should be using. If you don't use it -- get it! www.google.com/analytics
Google Analytics will give you priceless information about your sites, your links, your visitors and your marketing. It will show you which pages are working, which pages are not working. It will tell you which pages holds your visitor's attention, which pages lead to your marketing goals/sales...in other words it will tell you how effective your site is at getting the job done.
The more knowledge you have about your site, the more successful it will be. A lot of times, being a success is finding/tracking the one method or technique that works and repeating it again and again on your other pages or sites. Google analytics will help you find the successful techniques on your site. Then you have to run with them.
Micro-Dissecting Logs
Another valuable source of information about your site is in your daily logs. If you're not dissecting or micro inspecting your daily hosting logs, you're not realizing the full potential of your site. Your site's logs holds the keys to your site's success, it holds the information that will make your site profitable or more profitable.
It will give you information on your site, it will also give you information on your site's visitors. The real key to Internet marketing is finding out what exactly your visitors are looking for and then giving it to them. Find out the exact keywords your visitors type into search engines, then supply the answer or solution on your site. It is as simple as that -- give your visitors what they want.
Whether it is more information on 'the nature of the universe' or where they can purchase the cheapest laptop? Just supply the answer to their question. Your daily logs will give you this information, read them, dissect them and most of all use them to give your visitors what they want. Make your content relevant.
Buying Links
This marketing technique has mixed reviews, many marketers use it -- many discourage it.
You have to be very careful when buying links, know exactly what you're buying and be wary of the search engines who may look down upon this practice. Don't buy any links from link farms, or sites which have been banned from Google. Stay clear of any black hat tricks or methods, play fair and you will win in the long run.
To me, buying links is just another way of advertising your site. If your site or online business is successful, naturally you're going to put some of your profits back into promoting or advertising your site. One way to do this is through buying links on high ranked pages/sites: PR5 or over.
I recently bought my first text link!
It's something I rarely do, mainly because my article writing produces many one-way links back to my site. However, there was one site I just wanted to get a link from, and if it means I have to pay $7 a month for the link, so be it.
Currently the page has a PR0! Why would I buy a link on a PR0 page -- don't worry, still haven't gotten into that happy-pill jar. Because it's a very new popular page on a very popular new site. The site is www.iwebtool.com and it has an Alexa ranking under 2000. The site is about a year old! The page itself holds what I believe will be a very popular webmaster tool that shows you visually all the PR rankings on any webpage on the net. Vi
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