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  • Atricle Dump - Crafting Good Title Tags for SEO and Clickability

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    e tag is also used as the anchor text of your listing in the SERPs (Search Engine Results Pages). When someone visits a search engine and runs a search for one of your products, if one of your pages comes up in that sear
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    It's amazing to me, the number of people who still do not take proper advantage of the power of the title tag. The title tag, is arguably THE most important on-page factor in SEO (and much more as you'll soon learn).

    If you happen not to be too versed in HTML coding I'll explain what the title tag is.

    The title tag is found within the and tags of a webpage. It's format is as follows:

    Your Page Title Here

    The title tag is important for two very simple reasons.

    1) The title of the page is given an enormous amount of weight by the search engines. It always has and it always will. It's of less importance today than it was 6 or 7 years ago, but it is still the most important on-the-page factor a page has. After all, it's sole purpose is to describe the page so it *should* be considered important.

    2) The title tag is also used as the anchor text of your listing in the SERPs (Search Engine Results Pages). When someone visits a search engine and runs a search for one of your products, if one of your pages comes up in that searc

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    If you happen not to be too versed in HTML coding I'll explain what the title tag is.

    The title tag is found within the and tags of a webpage. It's format is as follows:

    Your Page Title Here

    The title tag is important for two very simple reasons.

    1) The title of the page is given an enormous amount of weight by the search engines. It always has and it always will. It's of less importance today than it was 6 or 7 years ago, but it is still the most important on-the-page factor a page has. After all, it's sole purpose is to describe the page so it *should* be considered important.

    2) The title tag is also used as the anchor text of your listing in the SERPs (Search Engine Results Pages). When someone visits a search engine and runs a search for one of your products, if one of your pages comes up in that sear

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    le Here

    The title tag is important for two very simple reasons.

    1) The title of the page is given an enormous amount of weight by the search engines. It always has and it always will. It's of less importance today than it was 6 or 7 years ago, but it is still the most important on-the-page factor a page has. After all, it's sole purpose is to describe the page so it *should* be considered important.

    2) The title tag is also used as the anchor text of your listing in the SERPs (Search Engine Results Pages). When someone visits a search engine and runs a search for one of your products, if one of your pages comes up in that sear

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    ortance today than it was 6 or 7 years ago, but it is still the most important on-the-page factor a page has. After all, it's sole purpose is to describe the page so it *should* be considered important.

    2) The title tag is also used as the anchor text of your listing in the SERPs (Search Engine Results Pages). When someone visits a search engine and runs a search for one of your products, if one of your pages comes up in that sear

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    e tag is also used as the anchor text of your listing in the SERPs (Search Engine Results Pages). When someone visits a search engine and runs a search for one of your products, if one of your pages comes up in that search, it is the title tag that the visitor will see (along with a short description) and be able to click on to visit that page.

    The problem is a LOT of webmaster's simply don't understand or make proper use of the title tag. Instead of name the page using keywords relevant to that specific page, they use their company name, etc.

    Unless you are FORD, GE, or some other multi-million dollar company you should NEVER have your company name or website name (unless it's an SEO'ed website name) in the title tag. Are people going to be searching for your company or website name or are they going to be searching for keywords related to your product or service?

    Let's look at a quick example from a real search I ran earlier today:

    So a ran a search for "lawn chairs" clicked to page number two and there sitting at #14 is a site with the title "Brookbend".

    HTTP = HTML link (for blogs, profiles,phorums):
    <a href="http://www.articledump.net/article/75365/articledump-Crafting-Good-Title-Tags-for-SEO-and-Clickability.html">Crafting Good Title Tags for SEO and Clickability</a>

    BB link (for phorums):
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