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Atricle Dump - Search Engine Optimization - Optimizing Affiliate Program Web Sites
Here are some guidelines that will improve your gross sales, and quite naturally, your gross income. I like to call them the Seven Commandments. Look them over; give some thought to them and adapt them to your own selling efforts.1. If the product you're selling is something your customer can hold in his hands, get it into his hands as quickly as possible. In other words, get the customer "into the act." Let him feel it, weigh it, admire it.2. Don't stand or sit beside your customer. Instead, face him while you're pointing out the important advantages of your product. This will enable you to watch his facial expressions and determine whether and when you should go for the close.<
LINK TO YOUR AFFILIATE SITE.
When you own your own website, you can promise someone a link in return for one on your site. You can even possibly get someone to link to your site without a reciprocal link if your site is valuable enough. However, most people will not want to provide a one-way link from their site using an affiliate link. It can be done if you look around hard enough. You can also use an affiliate link in signatures on some forums, and in the signature on your emails. There are still many directories around which do not use a spider to gather data from your website, but rather ask you to type in the title, description, and keywords for your webpage. I am lazy and use a software package that allows me to type in these items one time and them submits them to several hundred directories if I do not have control over the website. It will also extract these items automatically if they exist and then allow me to submit to search engines using spiders and directories which don't.
Home business opportunities are in abundance, the trouble is picking one that suits you. The Internet is awash with new ventures and supposed quick fixes to all business problems. But the trouble with many of these is that there are no guarantees and huge financial risks involved. One home business opportunity has been picked up and mastered by millions, from people looking to subsidise their income with a small regular payment to those looking to generate enough revenue to live off of. It may sound like an unlikely solution to your home business quest, but affiliate marketing is one of the most profitable industries with boundless opportunities.Affiliate marketing may seem a rather unconve
YOU CAN'T!
However, there are some steps you can take to perform many of the search engine optimization tactics and techniques so that you can enhance your website traffic.
CREATE YOUR OWN, RELATED, WEBSITE(S).
One simple way to kick off the process is to simply register your own domain name, create a website that provides valuable content related to your affiliate program and send information seekers from your website to the affiliate link you were given. Since you own the website, you DO have control over content, META tags, linking, and all the other normal tools of search engine optimization.
FRAMING, POINTING, AND REDIRECTS.
The actual techniques of creating frames and redirects is a little more complicated than I can get into here. However, a frame shows your URL, title, description, and so on, but the page that is actually seen is the affiliate page. When you register a domain name, with GoDaddy.com, for example, you are allowed to "point" that URL at a website. Like a frame, when someone clicks on your URL, they will be shown whatever page you have pointed it to. A redirect will simply, as the name says, re-direct the visitor to whatever site you have selected when they click on your URL.
While many more search engines and directories at least like these better than the affiliate link itself, they have no real substance and are still not quite as effective as a "real" website. The good news is that you at least can have some control over the title and META tags and this, combined with the selection of a good domain name, can give you an edge over the affiliate link itself.
CREATE DOORWAYS.
I make this a separate topic for two reasons:
1. Most people make doorways the wrong way and make the search engine gods angry, and...
2. A website such as the one I talked about in the previous section on creating your own website should be content rich, nice looking, and have all the SEO bells and whistles. A decent doorway can be a simple information site, doesn't need much in the way of graphics or website design prowess, and can even simply be one page.
When most people create doorways, they are trying to get something for nothing. Most doorway software will create either a simple page stuffed to bursting with keywords and phrases with the description META tag sprinkled throughout the page. You will normally be asked to provide a phrase or paragraph relevant to the topic, and then the software creates umpteen thousand pages that look exactly alike. Most search engines are on to this and you can do some serious damage to your search engine optimization efforts by trying this tactic.
You can calm the search engines down by one simple tactic...make sure each doorway page has its own unique, valuable, relevant content. Search engines don't really care how many pages you have, they just want them to be of value to their customers and not all look exactly alike. I personally like to use the doorway script at ismy.net, but where they ask for a paragraph about your site, I usually simply put in a statement such as "PUT INFO HERE" or "WE ARE SORRY, THIS SITE IS UNDER CONSTRUCTION".
Once I have uploaded my pages to my website, I then go to each individual page and place specific information there which is relevant to the subject of the site and the keywords used on that page. I will often change banner links throughout the site and crosslink pages using anchor text on each page. Once the the site is complete, I create a sitemap and submit that to Yahoo and Google. I then put down a reminder to myself to come back regularly and make small but constructive changes to the site.
LINK TO YOUR AFFILIATE SITE.
When you own your own website, you can promise someone a link in return for one on your site. You can even possibly get someone to link to your site without a reciprocal link if your site is valuable enough. However, most people will not want to provide a one-way link from their site using an affiliate link. It can be done if you look around hard enough. You can also use an affiliate link in signatures on some forums, and in the signature on your emails. There are still many directories around which do not use a spider to gather data from your website, but rather ask you to type in the title, description, and keywords for your webpage. I am lazy and use a software package that allows me to type in these items one time and them submits them to several hundred directories if I do not have control over the website. It will also extract these items automatically if they exist and then allow me to submit to search engines using spiders and directories which don't.
W
A group of internet marketing specialist from a marketing company was assembled to provide one-to-one advise for internet marketers who need advise on how to improve or conduct their internet marketing activities at an affordable monthly cost. The mode of communication is via forum and monthly tele-seminar.Each of these internet marketing specialists has their own specializations in areas such as search engine optimization, copywriting, email marketing, web design, product development, pay-per-click advertising, traffic generation and affiliate programs. These areas encompass the complete spectrum of internet marketing.Why is there a need to seek advice from these specialists where k
The actual techniques of creating frames and redirects is a little more complicated than I can get into here. However, a frame shows your URL, title, description, and so on, but the page that is actually seen is the affiliate page. When you register a domain name, with GoDaddy.com, for example, you are allowed to "point" that URL at a website. Like a frame, when someone clicks on your URL, they will be shown whatever page you have pointed it to. A redirect will simply, as the name says, re-direct the visitor to whatever site you have selected when they click on your URL.
While many more search engines and directories at least like these better than the affiliate link itself, they have no real substance and are still not quite as effective as a "real" website. The good news is that you at least can have some control over the title and META tags and this, combined with the selection of a good domain name, can give you an edge over the affiliate link itself.
CREATE DOORWAYS.
I make this a separate topic for two reasons:
1. Most people make doorways the wrong way and make the search engine gods angry, and...
2. A website such as the one I talked about in the previous section on creating your own website should be content rich, nice looking, and have all the SEO bells and whistles. A decent doorway can be a simple information site, doesn't need much in the way of graphics or website design prowess, and can even simply be one page.
When most people create doorways, they are trying to get something for nothing. Most doorway software will create either a simple page stuffed to bursting with keywords and phrases with the description META tag sprinkled throughout the page. You will normally be asked to provide a phrase or paragraph relevant to the topic, and then the software creates umpteen thousand pages that look exactly alike. Most search engines are on to this and you can do some serious damage to your search engine optimization efforts by trying this tactic.
You can calm the search engines down by one simple tactic...make sure each doorway page has its own unique, valuable, relevant content. Search engines don't really care how many pages you have, they just want them to be of value to their customers and not all look exactly alike. I personally like to use the doorway script at ismy.net, but where they ask for a paragraph about your site, I usually simply put in a statement such as "PUT INFO HERE" or "WE ARE SORRY, THIS SITE IS UNDER CONSTRUCTION".
Once I have uploaded my pages to my website, I then go to each individual page and place specific information there which is relevant to the subject of the site and the keywords used on that page. I will often change banner links throughout the site and crosslink pages using anchor text on each page. Once the the site is complete, I create a sitemap and submit that to Yahoo and Google. I then put down a reminder to myself to come back regularly and make small but constructive changes to the site.
LINK TO YOUR AFFILIATE SITE.
When you own your own website, you can promise someone a link in return for one on your site. You can even possibly get someone to link to your site without a reciprocal link if your site is valuable enough. However, most people will not want to provide a one-way link from their site using an affiliate link. It can be done if you look around hard enough. You can also use an affiliate link in signatures on some forums, and in the signature on your emails. There are still many directories around which do not use a spider to gather data from your website, but rather ask you to type in the title, description, and keywords for your webpage. I am lazy and use a software package that allows me to type in these items one time and them submits them to several hundred directories if I do not have control over the website. It will also extract these items automatically if they exist and then allow me to submit to search engines using spiders and directories which don't.
Be sure to train your employees to provide the utmost care after a customer has made a purchasing decision. After a customer makes a purchase we call their emotions the ‘maximum satisfaction time gap’.During this time, reinforce the benefits of your product or service.This is because psychology tells us these customers are more likely to tell their friends (give referrals) about your products or services right after they make the decisions. Day by day the satisfaction will dwindle.Telling customers before and during their purchase the benefits can only last a few days. During those few days they might not find the time to tell others. Give them a brochure, catalog, or membersh
I make this a separate topic for two reasons:
1. Most people make doorways the wrong way and make the search engine gods angry, and...
2. A website such as the one I talked about in the previous section on creating your own website should be content rich, nice looking, and have all the SEO bells and whistles. A decent doorway can be a simple information site, doesn't need much in the way of graphics or website design prowess, and can even simply be one page.
When most people create doorways, they are trying to get something for nothing. Most doorway software will create either a simple page stuffed to bursting with keywords and phrases with the description META tag sprinkled throughout the page. You will normally be asked to provide a phrase or paragraph relevant to the topic, and then the software creates umpteen thousand pages that look exactly alike. Most search engines are on to this and you can do some serious damage to your search engine optimization efforts by trying this tactic.
You can calm the search engines down by one simple tactic...make sure each doorway page has its own unique, valuable, relevant content. Search engines don't really care how many pages you have, they just want them to be of value to their customers and not all look exactly alike. I personally like to use the doorway script at ismy.net, but where they ask for a paragraph about your site, I usually simply put in a statement such as "PUT INFO HERE" or "WE ARE SORRY, THIS SITE IS UNDER CONSTRUCTION".
Once I have uploaded my pages to my website, I then go to each individual page and place specific information there which is relevant to the subject of the site and the keywords used on that page. I will often change banner links throughout the site and crosslink pages using anchor text on each page. Once the the site is complete, I create a sitemap and submit that to Yahoo and Google. I then put down a reminder to myself to come back regularly and make small but constructive changes to the site.
LINK TO YOUR AFFILIATE SITE.
When you own your own website, you can promise someone a link in return for one on your site. You can even possibly get someone to link to your site without a reciprocal link if your site is valuable enough. However, most people will not want to provide a one-way link from their site using an affiliate link. It can be done if you look around hard enough. You can also use an affiliate link in signatures on some forums, and in the signature on your emails. There are still many directories around which do not use a spider to gather data from your website, but rather ask you to type in the title, description, and keywords for your webpage. I am lazy and use a software package that allows me to type in these items one time and them submits them to several hundred directories if I do not have control over the website. It will also extract these items automatically if they exist and then allow me to submit to search engines using spiders and directories which don't.
Strategic business planning is very important to your business success. The perfect time to do your strategic business planning is when you are transitioning from full time work to a consulting business. You won't feel pressured to get things done too quickly because there is still money coming in.When you start your strategic business planning early you have the time you need to get all the elements of your business prepared before launch. 90 days is a good timeframe to give yourself for strategic business planning. You can get everything you need to do done and you are not giving yourself too much time to put off the launch.Some of the most important items you should be coverin
You can calm the search engines down by one simple tactic...make sure each doorway page has its own unique, valuable, relevant content. Search engines don't really care how many pages you have, they just want them to be of value to their customers and not all look exactly alike. I personally like to use the doorway script at ismy.net, but where they ask for a paragraph about your site, I usually simply put in a statement such as "PUT INFO HERE" or "WE ARE SORRY, THIS SITE IS UNDER CONSTRUCTION".
Once I have uploaded my pages to my website, I then go to each individual page and place specific information there which is relevant to the subject of the site and the keywords used on that page. I will often change banner links throughout the site and crosslink pages using anchor text on each page. Once the the site is complete, I create a sitemap and submit that to Yahoo and Google. I then put down a reminder to myself to come back regularly and make small but constructive changes to the site.
LINK TO YOUR AFFILIATE SITE.
When you own your own website, you can promise someone a link in return for one on your site. You can even possibly get someone to link to your site without a reciprocal link if your site is valuable enough. However, most people will not want to provide a one-way link from their site using an affiliate link. It can be done if you look around hard enough. You can also use an affiliate link in signatures on some forums, and in the signature on your emails. There are still many directories around which do not use a spider to gather data from your website, but rather ask you to type in the title, description, and keywords for your webpage. I am lazy and use a software package that allows me to type in these items one time and them submits them to several hundred directories if I do not have control over the website. It will also extract these items automatically if they exist and then allow me to submit to search engines using spiders and directories which don't.
An affiliate marketing program is a revenue-sharing marketing strategy where a merchant pays their affiliates a commission for referring business to their website. The webmaster signs up as an affiliate in the affiliate marketing program and gets a login id. He then collects information about the marketing material for the affiliate marketing program and uses it on his web site as banners, ad- links and search boxes. If a visitor to the website is interested in one of the affiliate marketing program links then he clicks the referred link and purchases the product. The marketer identifies that the particular sale has been through the affiliate marketing program, and he pays the affiliate his commis
LINK TO YOUR AFFILIATE SITE.
When you own your own website, you can promise someone a link in return for one on your site. You can even possibly get someone to link to your site without a reciprocal link if your site is valuable enough. However, most people will not want to provide a one-way link from their site using an affiliate link. It can be done if you look around hard enough. You can also use an affiliate link in signatures on some forums, and in the signature on your emails. There are still many directories around which do not use a spider to gather data from your website, but rather ask you to type in the title, description, and keywords for your webpage. I am lazy and use a software package that allows me to type in these items one time and them submits them to several hundred directories if I do not have control over the website. It will also extract these items automatically if they exist and then allow me to submit to search engines using spiders and directories which don't.
WRITE ARTICLES.
If you write articles relevant to the subject of your affiliate site, you can sometimes include your link in either your author's resource box or, occasionally, in the body of the article itself. However, many article directories will not allow an affiliate link itself in the body or resource box, nor will some even allow a redirect or frame. These will require you to get your own site and then hope that your site is persuasive enough to drive traffic through to your affiliate site.
HTTP = HTML link (for blogs, profiles,phorums):
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BB link (for phorums):
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3C's + 3M's = Effective Communication
Affiliate Marketing: Putting Your Name On the Line
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