Atricle Dump
#1 in Business Subscribe Email Print

You are here: Home > Internet and Businesses Online > SEO > Why A Number 7 Listing Gets More Clicks Than A Paid Top Of The Page Ad

Tags

  • looking
  • place
  • indexing sounds
  • buying decision
  • smart bunny

  • Links

  • Appreciating the Importance of Folic Acid
  • Real Wood or Plastic Laminate Flooring - Which one?
  • Addictions - What is Addiction?
  • Atricle Dump - Why A Number 7 Listing Gets More Clicks Than A Paid Top Of The Page Ad

    IT Specialist: Why Narrow It Down?
    If you're trying to grow your business, why would you turn away potential clients? In this article, you'll learn that as an IT specialist, your marketing efforts are less about turning away other clients and instead about finding if you have enough prospects to market to.If you know that your best clients are small accounting offices, do a quick search to find out how many small accounting offices there are in one hour radius of where you're
    a "long tail" search term and it's much easier to rank for. You will not get as much traffic but it is highly qualified traffic so definitely worth having.

    Latent Semantic Indexing. Sounds a real mouthful but this LSI is actually very simple. It's all to do with page keyword density and related words / terms to your main keywords or keyphrases.

    Google is one smart bunny and keeps getting smarter all th

    Building Your Way To Online Success Part 6
    MARKETING YOUR WEBSITE:You’ve taken the time to ensure that your site is search engine friendly, meta tags have been added and you’re ready to take the next step in establishing a successful website. So where do you go from here?One of the best means of achieving your marketing goals is through the use of the website Self Promotion.com (http://www.selfpromotion.com/). This site provides assistance in learning the basics of website prom
    We all know statistics can say anything the author wants so it's always good to be a little careful when reading results. After reading about Googles Golden Triangle I did decide to undergo further research just to ensure the figures I was reading were somewhat accurate. With a little variation you can take any stats on this post as accurate to the very best of my knowledge.

    Googles Golden Triangle - What is this? Basically it's a web page heat map. It was compiled from a survey done with 400 people to identify the habits of people when visiting a web page. It appears that we are all so similar in our online habits that just 8 people will give an accurate survey result so 400 should be a fair indicator. Even infra red cameras were used to track the eye movement of the testers.

    Type in Googles Golden Triangle to see the page heat map. In essence the top right hand side of a web page is the hot zone. Be aware that the results work for all search engines, not just Google.

    If you are within the top 7 naturally returned results you are going to get good traffic. This is because searchers are now conditioned to knowing where the paid ads are and they are usually looking, in the first instance at least, for information to make a buying decision rather than a straight sales page.

    63% of top natural listing will get a click.

    Natural search results will return 250% more clicks than Paid Search Terms.

    Natural search visitors will convert around 30% more than paid search visitors.

    Surfers Hit The Natural Search Results First Every Single Time

    3, 4, 5 or 6 term phrases are much easier to optimize for. It's called a "long tail" search term and it's much easier to rank for. You will not get as much traffic but it is highly qualified traffic so definitely worth having.

    Latent Semantic Indexing. Sounds a real mouthful but this LSI is actually very simple. It's all to do with page keyword density and related words / terms to your main keywords or keyphrases.

    Google is one smart bunny and keeps getting smarter all the

    Hiring Great People And How to Be One Yourself: Five Secrets
    Bad news.Your senior vice-president, your marketing director or your accounting department head has decided to retire, move to Okinawa or start his own business––and you’re left staring, horrified, at a polite letter of resignation. The timing couldn’t be worse. You’ve now got a vacancy to fill, and you need to do it...well, yesterday. Is there any ray of hope?There is. But first, let’s get one important fact out of the way: No one tru
    this? Basically it's a web page heat map. It was compiled from a survey done with 400 people to identify the habits of people when visiting a web page. It appears that we are all so similar in our online habits that just 8 people will give an accurate survey result so 400 should be a fair indicator. Even infra red cameras were used to track the eye movement of the testers.

    Type in Googles Golden Triangle to see the page heat map. In essence the top right hand side of a web page is the hot zone. Be aware that the results work for all search engines, not just Google.

    If you are within the top 7 naturally returned results you are going to get good traffic. This is because searchers are now conditioned to knowing where the paid ads are and they are usually looking, in the first instance at least, for information to make a buying decision rather than a straight sales page.

    63% of top natural listing will get a click.

    Natural search results will return 250% more clicks than Paid Search Terms.

    Natural search visitors will convert around 30% more than paid search visitors.

    Surfers Hit The Natural Search Results First Every Single Time

    3, 4, 5 or 6 term phrases are much easier to optimize for. It's called a "long tail" search term and it's much easier to rank for. You will not get as much traffic but it is highly qualified traffic so definitely worth having.

    Latent Semantic Indexing. Sounds a real mouthful but this LSI is actually very simple. It's all to do with page keyword density and related words / terms to your main keywords or keyphrases.

    Google is one smart bunny and keeps getting smarter all th

    How To Build Your System for Freedom
    Every entrepreneur knows that setting goals is crucial to business success. If you don't know where you're going, how will you know when you've arrived? Or, more importantly, when you're heading in completely the wrong direction?If you're the owner of a small business, what is your goal? To make it to the end of the month with enough money in the bank to cover the payroll? To take a holiday for the first time in five years?Every small
    e the page heat map. In essence the top right hand side of a web page is the hot zone. Be aware that the results work for all search engines, not just Google.

    If you are within the top 7 naturally returned results you are going to get good traffic. This is because searchers are now conditioned to knowing where the paid ads are and they are usually looking, in the first instance at least, for information to make a buying decision rather than a straight sales page.

    63% of top natural listing will get a click.

    Natural search results will return 250% more clicks than Paid Search Terms.

    Natural search visitors will convert around 30% more than paid search visitors.

    Surfers Hit The Natural Search Results First Every Single Time

    3, 4, 5 or 6 term phrases are much easier to optimize for. It's called a "long tail" search term and it's much easier to rank for. You will not get as much traffic but it is highly qualified traffic so definitely worth having.

    Latent Semantic Indexing. Sounds a real mouthful but this LSI is actually very simple. It's all to do with page keyword density and related words / terms to your main keywords or keyphrases.

    Google is one smart bunny and keeps getting smarter all th

    Using Pay Per Click (PPC) to Increase Traffic to Your Website
    Pay Per Click (PPC) is an advertising method that can be used to promote your website. By placing a PPC ad, you are paying the search engines to bring traffic to your website. You, the advertiser, pay a "cost per click" each time a person clicks on your ad. This cost is determined by the amount you bid for each keyword associated with your ad. You place an ad using the keywords you want to reference to your website, and place a bid on those keyw
    e a buying decision rather than a straight sales page.

    63% of top natural listing will get a click.

    Natural search results will return 250% more clicks than Paid Search Terms.

    Natural search visitors will convert around 30% more than paid search visitors.

    Surfers Hit The Natural Search Results First Every Single Time

    3, 4, 5 or 6 term phrases are much easier to optimize for. It's called a "long tail" search term and it's much easier to rank for. You will not get as much traffic but it is highly qualified traffic so definitely worth having.

    Latent Semantic Indexing. Sounds a real mouthful but this LSI is actually very simple. It's all to do with page keyword density and related words / terms to your main keywords or keyphrases.

    Google is one smart bunny and keeps getting smarter all th

    Kind Testimonials Can Lead To Wonderful Traffic
    It is common business practice never to aid your competitor. Having your competition gain the upper hand is one thing. Handing it to them would be another. Some people claim that helping out your competitors would be tantamount to signing your own enterprise’s death warrant. You’re paving the way for your business’ downfall.This isn’t true… not always, at least.In online marketing, there is a way by which you could benefit from extendi
    a "long tail" search term and it's much easier to rank for. You will not get as much traffic but it is highly qualified traffic so definitely worth having.

    Latent Semantic Indexing. Sounds a real mouthful but this LSI is actually very simple. It's all to do with page keyword density and related words / terms to your main keywords or keyphrases.

    Google is one smart bunny and keeps getting smarter all the time. Keyword stuffing is a thing of the past and search engines are wise to such techniques anyway. Nowadays SE's are looking for a much more natural flow to the page and it seems that an acceptable keyword density is around 2 - 3% but an important factor is also associated words and phrases.

    For example, if our keyphrase was camping holidays in France then it is worth doing some research on terms associated with this phrase and use them in the body text so the SE can associate them with your search term. Briefly some words would be tents, caravans, ferries, camping site facilities and so on.

    Bad Example: Camping Holidays In France is our specialty. If you are looking for Camping Holidays In France call us now for more information where one of our expert representatives will be only to pleased to discuss Camping Holidays In France with you.

    The Search engine will pick up on the keyphrase but it has no other related information to help it decide the value and relevance of your page. Always keep in mind that Google is obsessive over the quality of the information it serves up to it's clients.

    To maintain a quality service then issues like the latest craze in churning out thousands of "unique" articles from a single source or the general poor quality of Adsense pages has to be addressed as a matter of priority otherwise Google will just become a has been. No one will continue to use a service if the results dished up are erroneous or just plain rubbish.

    This is the basis of LSI.

    HTTP = HTML link (for blogs, profiles,phorums):
    <a href="http://www.articledump.net/article/76881/articledump-Why-A-Number-7-Listing-Gets-More-Clicks-Than-A-Paid-Top-Of-The-Page-Ad.html">Why A Number 7 Listing Gets More Clicks Than A Paid Top Of The Page Ad</a>

    BB link (for phorums):
    [url=http://www.articledump.net/article/76881/articledump-Why-A-Number-7-Listing-Gets-More-Clicks-Than-A-Paid-Top-Of-The-Page-Ad.html]Why A Number 7 Listing Gets More Clicks Than A Paid Top Of The Page Ad[/url]

    Related Articles:

    Boost Net Income by Mailing Fewer Direct Mail Fundraising Appeal Letters

    Affiliate Marketing Tools

    Best Ecommerce - Make a Profit With Ecommerce

    Bookmark it: del.icio.us digg.com reddit.com netvouz.com google.com yahoo.com technorati.com furl.net bloglines.com socialdust.com ma.gnolia.com newsvine.com slashdot.org simpy.com shadows.com blinklist.com