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Atricle Dump - The 3 Crucial Things Every Page of Your Website MUST Do to Be Your Perfect Employee
Specialty retailers typically stock a wide variety of products, centered on a particular theme, whether it be a hobby, a nationality, some tourist attraction in their city or any niche subject. With such an extensive selection of product, it can be difficult to create a shopping environment that is anything less th
When your audience comes to your website - any page of your site - give them exactly what they need, so the
A question that I frequently hear from my clients is: "Do I really need to have my own domain name to get my distributor or affiliate link listed in the Search Engines?"The one word answer is 'YES.'. First, many search engines are 'truncating' distributor & affiliate links (reducing them to the basic li
This perfect employee is your website. But a lot of people waste this employee's assets by building a static online brochure that fails to connect with their audience.
If you're about to launch your website, re-launch it, or even if you haven't taken a good hard look at it this year, here are the three things every page on your site must do to be successful:
1. Every page must be a stand-alone, one-on-one conversation. You might expect your audience to come through the "front door" - your home page. But search engines, people who link to you from their sites, and people who send links to friends and business associates may send your audience through the side window - straight into your Products page, for example.
Treat each page as though it's the front door, and be there to invite them in. Look ‘em in the eye, and tell them what's interesting to them in a conversational tone.
2. Every page is an invitation to learn more about what they need. People don't come to your website looking to make friends. They come first for information, to find out what you can do for them and their business. And rather than telling them what you want to say, invite your audience to learn more in a strategic way.
If you know your audience well, you'll know why they're coming to your site, what they're looking for, what their greatest pain is. Each webpage should answer those questions.
3. Every page MUST be driven by one clear call to action, or one absolute purpose. Before writing or editing the words on your webpage, answer this question: What do you want your audience to do, think, and feel when they've experienced this webpage?
The answer to that question is a filter. Run every word of your webpage through that filter. If the purpose of the webpage is to get the visitor to buy a product, every story on that page should be a conversation that invites the reader to click on a product. To get an ezine subscriber? Illustrate in as many creative ways as possible why they would want to sign up - and be conversational and gentle about it.
When your audience comes to your website - any page of your site - give them exactly what they need, so they
When it comes to search engine rankings do you have both Yahoo AND Google covered?You’d think so but I bet not.In fact have you even bothered to check to see how your site is doing in the "new and improved" Yahoo?Might be a good thing to do you know. Since Yahoo could be, or rather should be,
1. Every page must be a stand-alone, one-on-one conversation. You might expect your audience to come through the "front door" - your home page. But search engines, people who link to you from their sites, and people who send links to friends and business associates may send your audience through the side window - straight into your Products page, for example.
Treat each page as though it's the front door, and be there to invite them in. Look ‘em in the eye, and tell them what's interesting to them in a conversational tone.
2. Every page is an invitation to learn more about what they need. People don't come to your website looking to make friends. They come first for information, to find out what you can do for them and their business. And rather than telling them what you want to say, invite your audience to learn more in a strategic way.
If you know your audience well, you'll know why they're coming to your site, what they're looking for, what their greatest pain is. Each webpage should answer those questions.
3. Every page MUST be driven by one clear call to action, or one absolute purpose. Before writing or editing the words on your webpage, answer this question: What do you want your audience to do, think, and feel when they've experienced this webpage?
The answer to that question is a filter. Run every word of your webpage through that filter. If the purpose of the webpage is to get the visitor to buy a product, every story on that page should be a conversation that invites the reader to click on a product. To get an ezine subscriber? Illustrate in as many creative ways as possible why they would want to sign up - and be conversational and gentle about it.
When your audience comes to your website - any page of your site - give them exactly what they need, so the
Forms of Internet marketing and publicity are very different from conventional advertising since the agency involved in active online business promotion needs to understand things beyond basic creative concepts, market research and translation of consumer interest topics into web content. It also needs to be aware
2. Every page is an invitation to learn more about what they need. People don't come to your website looking to make friends. They come first for information, to find out what you can do for them and their business. And rather than telling them what you want to say, invite your audience to learn more in a strategic way.
If you know your audience well, you'll know why they're coming to your site, what they're looking for, what their greatest pain is. Each webpage should answer those questions.
3. Every page MUST be driven by one clear call to action, or one absolute purpose. Before writing or editing the words on your webpage, answer this question: What do you want your audience to do, think, and feel when they've experienced this webpage?
The answer to that question is a filter. Run every word of your webpage through that filter. If the purpose of the webpage is to get the visitor to buy a product, every story on that page should be a conversation that invites the reader to click on a product. To get an ezine subscriber? Illustrate in as many creative ways as possible why they would want to sign up - and be conversational and gentle about it.
When your audience comes to your website - any page of your site - give them exactly what they need, so the
As you probably know, Google AdWords is a pay-per-click marketing system, which is a great way to get traffic to your site. But if you don’t know the ins and outs, it can end up costing you a lot of money and not making you any.So, what’s the key to success with AdWords? Well, I wish I could tell yo
If you know your audience well, you'll know why they're coming to your site, what they're looking for, what their greatest pain is. Each webpage should answer those questions.
3. Every page MUST be driven by one clear call to action, or one absolute purpose. Before writing or editing the words on your webpage, answer this question: What do you want your audience to do, think, and feel when they've experienced this webpage?
The answer to that question is a filter. Run every word of your webpage through that filter. If the purpose of the webpage is to get the visitor to buy a product, every story on that page should be a conversation that invites the reader to click on a product. To get an ezine subscriber? Illustrate in as many creative ways as possible why they would want to sign up - and be conversational and gentle about it.
When your audience comes to your website - any page of your site - give them exactly what they need, so the
The voice is probably the most important tool of the presenter. It carries most of the content that the audience takes away. One of the oddities of speech is that we can easily tell others what is wrong with their voice, e.g. too fast, too high, too soft, etc., but we have trouble identifying and adjusting our own
When your audience comes to your website - any page of your site - give them exactly what they need, so they know you're someone of value.
That's the job of your website - 24 hours a day, seven days a week.
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Your Entire Internet Business and Traffic Generation Success Starts From One Shocking Point - Part 2
Boost Your Page Rank for More Targeted Website Traffic
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