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Atricle Dump - Web Design - 7 Key Things to Avoid
So you are starting out in Internet Marketing and are baffled by the jargon. You don’t know your SMTP from your FTP or where to put your POP3.Internet Marketing has all sorts of jargon associated with it that confuses many new and veteran marketers. So how do you decipher this jargon and translate it into a language you can understand?This article will help you to understand some of the common terms in Internet
You know who you are. You hate your job. Every week you whine and moan to a few select co-workers, your spouse, or your friends. You’ve been working there for years and you’ve been whining for years and fortunately for you, there’s enough turnover at the company that, since you do your job decently, you’re fairly golden. Or golden enough.But somewhere along the line you decided you needed a change. So every few mon
Watch out for:
- Templates
- Subdomains
- DIY Hosting
- High Renewal Costs
- Poor Coding
- Inaccessible Design
- Advertising / Self Promotion
1. Templates
Watch out for designers offering you a choice of templates. This not only means that they're doing no new design work for their fee but could also have an affect on your search engine ranking. If the search engine robots see the same layout, background images and styles over and over again they could penalise your site for being a copy of another site. Best avoided.
2. Subdomains
Watch out for design services offering you your own domain where the address still includes a reference to another company. You should have a domain in this form - www.yourcompany.com. Watch out for www.yourcompany.hostingcompany.com or www.hostingcompany.com/yourcompany. These forms mean that they are putting your site in a folder of their own site and it doesn't carry as much weight. It's an easy way of them saving money and giving you a lesser sevice.
3. DIY Hosting
Watch out for anyone who does their own hosting. If their server goes down it could mean that your site disappears. Servers can be left on for long periods of time but do need to be restarted occasionally. You don't want your site going down - there could be someone in the middle of using it. If they claim to offer hosting find out if they outsource it to a professional company.
With numerous companies catering to the demand of office equipment supplies, it becomes tough to make a prudent choice. However, it also offers several advantages. With so many companies competing with each other to sell you the office equipment supplies, you can expect competitive prices, excellent service both before and after the purchase and of course, top quality products. There are a number of parameters that may help yo
1. Templates
Watch out for designers offering you a choice of templates. This not only means that they're doing no new design work for their fee but could also have an affect on your search engine ranking. If the search engine robots see the same layout, background images and styles over and over again they could penalise your site for being a copy of another site. Best avoided.
2. Subdomains
Watch out for design services offering you your own domain where the address still includes a reference to another company. You should have a domain in this form - www.yourcompany.com. Watch out for www.yourcompany.hostingcompany.com or www.hostingcompany.com/yourcompany. These forms mean that they are putting your site in a folder of their own site and it doesn't carry as much weight. It's an easy way of them saving money and giving you a lesser sevice.
3. DIY Hosting
Watch out for anyone who does their own hosting. If their server goes down it could mean that your site disappears. Servers can be left on for long periods of time but do need to be restarted occasionally. You don't want your site going down - there could be someone in the middle of using it. If they claim to offer hosting find out if they outsource it to a professional company.
Last week we talked about how a bad website can do your business more harm than good. That column brought several emails asking what is the key to building an effective business website. I replied with the same answer I always give: building an effective business website is a simple matter of definition.Before the first graphic is drawn or the first line of code is written, you must define the website's budget, purpose,
2. Subdomains
Watch out for design services offering you your own domain where the address still includes a reference to another company. You should have a domain in this form - www.yourcompany.com. Watch out for www.yourcompany.hostingcompany.com or www.hostingcompany.com/yourcompany. These forms mean that they are putting your site in a folder of their own site and it doesn't carry as much weight. It's an easy way of them saving money and giving you a lesser sevice.
3. DIY Hosting
Watch out for anyone who does their own hosting. If their server goes down it could mean that your site disappears. Servers can be left on for long periods of time but do need to be restarted occasionally. You don't want your site going down - there could be someone in the middle of using it. If they claim to offer hosting find out if they outsource it to a professional company.
As business executives and business owners, planning is a natural part of our business lives. We plan for product rollouts, employee growth, revenues, and more, but we don’t necessarily look at planning as a process.The value of planning isn’t just about the result, The Plan, at the end of the day. Planning is about the process, the act of thinking about your company, and your goals, and how you’re going to get there.
3. DIY Hosting
Watch out for anyone who does their own hosting. If their server goes down it could mean that your site disappears. Servers can be left on for long periods of time but do need to be restarted occasionally. You don't want your site going down - there could be someone in the middle of using it. If they claim to offer hosting find out if they outsource it to a professional company.
Your business may be making you a profit, but are there things you can do to make it better? Do you offer your customer the best possible transactions? Taking the time to get to know your customers can increase your business. That doesn’t necessarily mean getting to know each of them on a personal basis, rather knowing their needs, their wants, predicting the goods or services they will purchase, and being prepared to keep up
4. High Renewal Costs
Watch out for hidden costs. It's quite common for design companies to offer you a full all singing all dancing site for a great price only for you to find that it will cost you half of that again the following year. There are always ongoing costs to a website, hosting and domain name renewal. If there are no ongoing costs quoted, monthly or annual, be wary.
5. Poor Coding
Watch out for poor coding. HTML, the language of web pages, is developing and changing all the time. In fact, HTML is on its way out to be replaced by an enhanced language called XHTML. Look at a page the designer has done or their own site. View the source code and look at the section between the head tags (the word "head" in between angled brackets). Any mention of "style" or a ".css" file is a good sign. Now look at the section between the body tags. If you see lots of tags in angled brackets like "font" or "td" then the page coding is showing its age.
6. Inaccessible Design
Watch out for inaccessible design. This is very similar to the last point. It's important that your site can be used not only by PC users but also by the visually impaired, people using palmtops, PDAs and mobile devices. You can't afford to reduce your audience by having an inaccessible design.
7. Adve
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