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    Top 10 Marketing Pitfalls
    Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of these holes until someone point
    n, they click off the site and move on to the next one, in hopes of finding whatever it is they are looking for.

    Follow the Leader

    It’s up to you to make sure that your

    Why Use Pictures For Your eBay Auctions
    There are many sellers on eBay that slave away each day listing hundreds of auctions daily and reaping very small profit margins. This is unfortunate because there are many ways to easily increase your auction profits without a lot of extra work. One of the ways is by simply adding pictures. Study after study has shown that auctio
    If you’re like most people, you typically need some sort of guidance or instruction before you can be successful in performing a task. The same is true for visitors looking for information on your web site – you must provide them with appropriate directions and navigation in order for them to use your web site effectively.

    Jakob Nielson, an authority on web site usability, design strategy, and user-centered methodology, has said that "Most sites have miserable information architectures that mirror the way the company internally thinks about the content and not the way users think about the content. Predictably, users ignore such unhelpful structure."

    Most of the time, users not only ignore bad navigation, they click off the site and move on to the next one, in hopes of finding whatever it is they are looking for.

    Follow the Leader

    It’s up to you to make sure that your

    Planning For Your Next Great Sales & Marketing Job
    If you’re a sales and marketing executive with many years of experience but you’re tired of the current work that you’re doing, now is a great time to consider changing your job and looking for a new position. Searching for a sales and marketing position -- whether it be executive, mid-level or front-line has never been better than
    rmation on your web site – you must provide them with appropriate directions and navigation in order for them to use your web site effectively.

    Jakob Nielson, an authority on web site usability, design strategy, and user-centered methodology, has said that "Most sites have miserable information architectures that mirror the way the company internally thinks about the content and not the way users think about the content. Predictably, users ignore such unhelpful structure."

    Most of the time, users not only ignore bad navigation, they click off the site and move on to the next one, in hopes of finding whatever it is they are looking for.

    Follow the Leader

    It’s up to you to make sure that your

    Leadership and Tony Soprano
    Television and movies, like history, can provide us with insights on leadership – both good and bad. The mob boss as a leader is not new. It has been explored in both movies and on television going back to the early days of both forms of entertainment. The latest television mob boss will soon be gone. Left to the world of reruns
    web site usability, design strategy, and user-centered methodology, has said that "Most sites have miserable information architectures that mirror the way the company internally thinks about the content and not the way users think about the content. Predictably, users ignore such unhelpful structure."

    Most of the time, users not only ignore bad navigation, they click off the site and move on to the next one, in hopes of finding whatever it is they are looking for.

    Follow the Leader

    It’s up to you to make sure that your

    An Open Letter To Weis Markets
    I have discovered that there are many little things that make moving to a new home a rich experience. Simple changes such as finding a new place to get your groceries can be an amazing journey of discovery. This was the case for me when we moved just far enough away from my favorite grocer to require a back up store closer to my new
    nks about the content and not the way users think about the content. Predictably, users ignore such unhelpful structure."

    Most of the time, users not only ignore bad navigation, they click off the site and move on to the next one, in hopes of finding whatever it is they are looking for.

    Follow the Leader

    It’s up to you to make sure that your

    Web Design Myths - Myths About Web Design Beginners Should Be Aware Of
    Web Design Myths – Myths About Web Design Beginners Should Be Aware OfWhen you first get started online, one of the hardest things to do is to get your web site going. You probably don’t know any fancy web programming, and you probably think that you need it.You have looked at some site builders and html editors and y
    n, they click off the site and move on to the next one, in hopes of finding whatever it is they are looking for.

    Follow the Leader

    It’s up to you to make sure that your web site leads visitors down the right path. Whether the goal is to make a sale, subscribe to something, fill out an inquiry form, or simply provide information, you need to guide your visitors by giving them intuitive, clear, and consistent navigation.

    Good navigation should make it impossible for visitors to get lost. To help orient users, always provide them with a point of reference, and make it clear where they are in the site and how to get back. Avoid putting information more than 2 or 3 levels deep – you don’t want users to get buried 4 or 5 levels down in your site, since they may become frustrated or disoriented and just move on.

    Consistency is also key in good navigation; don’t confuse your u

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